Stats Related Topics 
Digital B2B Marketing
OCTOBER 29, 2013
Turn Stats Upside Down. Put Stats Back in Context. Research Ardath Albee lying with statistics Stats' When you see a sales pitch full of statistics, how do you differentiate the real story from the spin? Look at the other side of the same statistic to get a more balanced perspective.
Digital B2B Marketing
FEBRUARY 23, 2012
However, it is possible to find LinkedIn shares through a combination of LinkedIn Signal and WordPress Site Stats. Here is a snapshot from my Site Stats report, with LinkedIn traffic expanded. In addition, by searching for Jeff’s member ID, highlighted in the site stats screenshot above, you can see he actually drove 15 visits.
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Digital B2B Marketing
APRIL 26, 2011
Here is a mind-blowing stat: There are more comments on editorial articles than clicks on the top banner ad! If you aspire to move your marketing to a media and publishing model, the results are impressive. Even a small audience can drive significantly more engagement than a large advertising program.
Digital B2B Marketing
SEPTEMBER 24, 2013
If you want more background on the importance of Google and big data, check out these stats and statements. I’d love to hear your thoughts in the comments below ( skip to comments ). Additional Background: Yes, Google and Big Data are a Big Deal. In 2012, search represented 46.3%
Digital B2B Marketing
OCTOBER 25, 2011
Here are click stats from bit.ly, pulled by averaging five links shared from each account. Many vanity URLs used by publishers, like on.mash.to and nyti.ms, are managed through bit.ly, you can add a + to these URLs to get the bit.ly Here is an example link with a + added: [link] So how much traffic do they drive? Next, dive one layer deeper.
Digital B2B Marketing
APRIL 16, 2012
Here is comparison data for a range of sites (all stats are for US visitors through Google Ad Planner): Yahoo: 190M unique people, 980M unique cookies YouTube: 170M unique people, 1.1B Using Google Ad Planner , you can see the difference between the number of estimated cookies and actual people for a site.
Digital B2B Marketing
MAY 31, 2012
In B2B marketing, bad data represents a huge lost opportunity. According to SiriusDecisions , companies with the best quality data drive 70% more revenue through marketing programs than those with simply average data quality.
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