Crimson Marketing

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The Demand Generation Stats Every CMO Needs To Know

Crimson Marketing

Here are the main stats from the survey: Companies exceeding their revenue goals: 70% attract more than 10,000 visitors per month. Other interesting stats: “79% of all marketing leads never convert into sales and a lack of lead nurturing is the common cause.” ” 91% generate 500 MQLs or less per month .

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100 Fascinating Social Media Statistics and Figures From 2012

Crimson Marketing

We recently ran across this Huffington Post article featuring a great compilation of stats from 2012 that are worth taking a look at, especially as you plan for your 2013 social media campaigns. Here is just a sampling: Websites using the +1 button generate 3.5x the Google+ visits than sites without the button.

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4 Ways To Make Your B2B Content Marketing Strategy Stand Out

Crimson Marketing

“Use microcontent (tips, stats, quotes) for social, then compile into blog posts, eBooks, newsletters, presentations. An example of how to do this is the Moneyball for Marketing podcast. . Make content marketing investments that are adaptive and easily repurposed.

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The Copywriting Dual: Hype vs. No-Hype [Infographic]

Crimson Marketing

Hype stinks of dishonesty and empty showmanship even when the content stats within the law. Inciting the customers frenzied desire to get something now, before a door of opportunity closes, is the essence of marketing. Team No-Hype. And to some audiences, its offputtingly low-class. .