Stats Related Topics 
Anything Goes Marketing
DECEMBER 12, 2006
Bloggers for the most part write because they want to be heard and your analytics justify the time that you sit at your keyboard (for the most part although my wife still needs convincing and web stats, well they just don't do it). This can affect historical data that you may be tracking on a certain person. Why is that?
Anything Goes Marketing
AUGUST 19, 2006
Looking for stats to benchmark your email open and click-through rates? Check out Emarketer's E-mail Benchmark rates. It's important to note that these are total opens and click-throughs and not unique click-throughs. It's also significant to note that the study has found that behavioural targetting has led to a higher success rate.
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Anything Goes Marketing
MARCH 11, 2007
Do you look at the stats, ask for feedback, calculate ROI? For example, email was tied to 90% of closed deals while our live events only accounted for 45%. This may be a bad example but you get my point. What do you use to test the effectiveness of your email campaigns?
Anything Goes Marketing
JULY 23, 2006
I also saw almost no comments which backs up what I'm seeing in your traffic stats. Go to the major blog search sites such as Technorati and see what happens - nothing!!! If you post on your blog but do nothing else no one will come to your blog. Keep wasting your time or get someone to help you (I'm available).
Anything Goes Marketing
FEBRUARY 25, 2007
A/B Testing Mistake #2: Not Going Deep Enough Matt then goes on to explain that you may not be delving deep enough into your web stats to determine how well your tests are doing (this is completely understandable coming from an Omniture blog).
Anything Goes Marketing
MAY 26, 2007
These stats could be used as part of an automated lead qualification process and be displayed on the contact record of the CRM ( Customer Relationship Management like Salesforce.com ) that you use. In addition, if your organization gets its share of leads, you can use newsletter comments to help in the lead qualification process.
Anything Goes Marketing
OCTOBER 8, 2006
Check out the stats: What about blogs? However, I test by MarketingExperiments.com demonstrated that a more simplified landing page had a better success rate in their article on ImediaConnection called: Use Single-Column Format and Up Revenue. Not convinced? Do you think they have too much garbage content besides the main blog posts?
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