Trending Sources

How to Spot a Tactical Marketer

B2B Marketing Insider

I know how to spot them because I used to be one of them before joining ANNUITAS (don’t tell my boss). The post How to Spot a Tactical Marketer appeared first on Marketing Insider Group.

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Finding the brand positioning sweet spot

The B2B Research Blog

So how do you find the positioning sweet spot? The post Finding the brand positioning sweet spot appeared first on Circle Research - B2B market research company Managing a B2B brand isn’t easy.

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7 Ways to Spot Amazing Freelance Writers

Writtent

Freelance writers aren’t very hard to spot, but finding amazing freelancers can be something else entirely. Learn how to spot fantastic writers online. Freelance Writers: How to Spot the Great Ones. This is perhaps one of the best ways to spot an amazing writer.

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Data Security: Spotting a scam before disaster

Biznology

While no data security will ever be 100% hacker-proof, there are ways to spot a scam before disaster strikes. The post Data Security: Spotting a scam before disaster appeared first on Biznology. Data is everywhere, and as long as it’s out there, hackers will try to get it.

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B2B Marketing Trends for 2016

Coached the president of a small sales management training company to become a widely-known figure in social media, capture the #1 Google search spot, and. B2B Marketing.

How to Spot a Lead on Twitter [Flowchart]

Hubspot

While it's fairly simple to identify a good fit prospect on LinkedIn based on social activity and profile information, spotting a lead on Twitter isn't so easy. This post originally appeared on HubSpot's Sales Blog. To read more content like this, subscribe to Sales.

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15 Common Logical Fallacies and How to Spot Them

Hubspot

Logical fallacies -- those logical gaps that invalidate arguments -- aren't always easy to spot. While some come in the form of loud, glaring inconsistencies, others can easily fly under the radar, sneaking into everyday meetings and conversations undetected.

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Your Business Blog Sweet Spot: How to Find It and Keep It

Writing on the Web

How to Find It and Keep It" width="315" height="205" title="Your Business Blog Sweet Spot: How to Find It and Keep It" /> Have you found your business blog sweet spot? So how do you find that sweet spot, just between the two?

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Your Lead Scoring Blind Spot: The Internet

Digital B2B Marketing

Marketers have a huge blind spot when it comes to nurturing and lead scoring. Your blind spot is there. Your blind spot is all the time potential prospects spend on competitor sites, on editorial properties, on topical blogs or discussing with peers.

B2B Marketing Trends for 2016

Coached the president of a small sales management training company to become a widely-known figure in social media, capture the #1 Google search spot, and. B2B Marketing.

9 Tips to Spot Amazing Blog Writers

Writtent

The post 9 Tips to Spot Amazing Blog Writers appeared first on Writtent Blog. Image source. Fear of terrible content. I bet you’d be lying if you said you weren’t afraid of the repercussions of bad blog content.

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7 Ways to Spot Epic Copywriters for Your Site

Writtent

Here’s how you spot the pros…. How to Spot an Epic Copywriter. How do you spot epic website copywriters? The post 7 Ways to Spot Epic Copywriters for Your Site appeared first on Writtent Blog. Need some web content for a landing page? No problem, hire a copywriter.

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9 Tips to Spot Amazing Article Writers

Writtent

Here’s a list of 9 quick tips to help you spot amazing article writers. On the first page of this search itself I can spot 3 writer websites I can peruse through and, if conditions allow, contact. The post 9 Tips to Spot Amazing Article Writers appeared first on Writtent Blog.

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How to Spot a Tactical Marketer

ANNUITAS

I know how to spot them because I used to be one of them before joining ANNUITAS (don’t tell my boss). Tactical marketers are everywhere – cloaked in their favorite colors from the branding guidelines, blasting the database while crouched behind a promising mission statement.

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B2B Marketing Trends for 2016

Coached the president of a small sales management training company to become a widely-known figure in social media, capture the #1 Google search spot, and. B2B Marketing.

7 Great Features in Writtent to Spot Amazing Writers

Writtent

The post 7 Great Features in Writtent to Spot Amazing Writers appeared first on Writtent Blog. Today, I’m thrilled to announce Writtent update, a major update that makes our solution even an even better fit for your needs.

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30 Spot-on Holiday Subject Lines, Plus Tips!

Vertical Response

To deliver the most impactful message possible, we’ve created a list of tips to help you reach your target audience with spot-on holiday subject lines. The post 30 Spot-on Holiday Subject Lines, Plus Tips!

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Your Lead Scoring Blind Spot: The Internet

Digital B2B Marketing

Marketers have a huge blind spot when it comes to nurturing and lead scoring. Your blind spot is there. Your blind spot is all the time potential prospects spend on competitor sites, on editorial properties, on topical blogs or discussing with peers.

What can Donald Trump teach us about market research?

Biznology

We might not have the accurate answer every time that we all want, but we might at least eliminate some blind spots. It’s the blind spots that led to polls universally predicting the first woman president in the US, not the first president without political and military experience.

How to Spot a Bad Email List and Turn It Into a Good One

Hubspot

Alright, so you know how to spot a good and bad email list. Email is still one of the best ways to reach your target audience, contrary to what you may have heard. In fact, customer acquisition via email has increased by 4X in the last four years.

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How to Spot a Bad SEO Proposal

Vertical Response

The post How to Spot a Bad SEO Proposal appeared first on VR Marketing Blog. Optimizing your site for search engines, more commonly known as SEO, is a great way to boost your business and there are tons of great SEO agencies, companies and people that can help you do it right.

How Trump’s brand positioned itself for victory

Biznology

In branding, those extreme emotional desires are called the preverbal “sweet spot.”. Without doubt, Trump’s election victory was a shock to most people, especially pollsters, the news media, and those living in urban centers across the country.

Rant: It Doesn't Take a Genius to Spot a Goat in a Flock of Sheep

ViewPoint

James Obermayer, Executive Director and CEO of the Sales Lead Management Association and President of Sales Leakage Consulting is a regular guest blogger with ViewPoint.

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Your Lead Scoring Blind Spot: The Internet

Digital B2B Marketing

Marketers have a huge blind spot when it comes to nurturing and lead scoring. Your blind spot is there. It does not matter if you have built a sophisticated lead management and nurturing system, driven by content consumption, engagement and response. The problem is, you only see how people respond to your content and your [.]. Demand Generation B2B marketing lead management lead nurturing lead scoring marketing automation

Find Your Sweet Spot in B2B Social Media

LEADership

The post Find Your Sweet Spot in B2B Social Media appeared first on LEADership. I’ve been accused of being cynical about social media and its effectiveness for B2B sales. Agreed; I stand guilty as charged.

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Hitting the Nurture Campaign Sweet Spot

Reachforce

In a recent post from Eloqua, data indicated that response rates were directly impacted by how many nurture campaigns your organization runs in a given month. You can find the post here, but the short version is this: marketing teams that run between 5 and 10 nurture campaigns in a

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Supposedly This Samsung Spot Is the Best Smartphone Ad Ever

Hubspot

The Samsung ad, titled “Everything’s Better,” received an overall score of 715, higher than the previous best-scoring mobile phone ad -- Apple’s “FaceTime” spot from 2010, which scored a 696.

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The 5 Best New Hot Spots Near Dreamforce

Modern Marketing

This time around, we decided to check out some of the new hot spots in the area. Located in an old parking lot, this new spot features different vendors every day – from Chinese to Waffles, from tacos to falafel.

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Get to Know Another ‘Hood: The Insider’s Guide to San Francisco During Eloqua Experience 2013

Modern Marketing

HOT SPOT: While marketers are always talking about finding the right balance of art and science, we think you might find it here at TCHO Chocolate Factory (the daily public tours at 10:30 a.m.

Experian Marketing Services earns top spot for omnichannel marketing capabilities and client satisfaction in independent research on email service providers

Opentopic

Opentopic blog >> nasdaq.com The Experian Marketing Suite is recognized by The Relevancy Group for its innovative technology and functionality, including capabilities that deliver online, offline and addressable TV solutions for marketers NEW YORK, March 2, 2016 /PRNewswire/ — Experian Marketing Services, a recognized leader in data-driven marketing, was awarded the top position — in a field of nine email. Marketing ROI Cmo marketing roi

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SMB a New Year Bright Spot for IT Sales and Marketing?

The ROI Guy

The Bottom-Line Even though good economic news is hard to come by, SMBs might represent the one bright spot for IT vendors in 2012. Successful sales and marketing groups will recognize the spending bright spot, putting in place the content marketing and sales enablement strategies to help facilitate SMB IT to address the challenges of modestly increasing budgets in tough times.

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Watch John Oliver Deliver a Spot-On Roast of the Tech Industry [Video]

Hubspot

"It is, once again, an honor to be in a room with such an illustrious group of high-functioning nerds.". That''s how comedian and former Daily Show correspondent John Oliver kicked off The Crunchies , the annual awards show hosted by TechCrunch, GigaOm, and VentureBeat.

Spot the spammer

Beyond

I'm sure they have some very sophisticated algorithms for identifying unacceptable behaviour but, without these facts to hand, I thought I would offer my 5 suggestions to help you spot the spammers in your Twitter stream: Tags: Beyond Communications Interactive Twitter socialmedia spam

How to Spot a Clueless Marketer

Hubspot

The next time you’re chatting with another marketer -- or yourself :) -- ask this question: How do you measure your marketing success? If you hear an answer along the following lines, watch out: “We’re just trying to produce a lot of content.”

Hitting the Nurture Campaign Sweet Spot

Reachforce

What are your “Sweet Spots”? In a recent post from Eloqua, data indicated that response rates were directly impacted by how many nurture campaigns your organization runs in a given month.

Employee Bright Spot: Lynn Eastep Brings Brand, Agency Experience to Fathom

Fathom

The post Employee Bright Spot: Lynn Eastep Brings Brand, Agency Experience to Fathom appeared first on Fathom. Lynn Eastep is bringing her award-winning combination of Fortune 500 brand-side and agency experience to Fathom.

B2C 1

The B2B Marketer's Blind Spot and Other Marketing Stories of the Week

Hubspot

B2B Marketers Have a Blind Spot: The Buyer's Journey From Forrester. Oh man, how good does that egg look? It got me thinking. you know what would make this Sunday round-up better? If I could somehow make this a Sunday marketing brunch. Got your two eggs sunny side up?

PowerViews with Paul Gillin: Social Media – Pick Your Spots & Focus

ViewPoint

He suggests the remedy is for a company to narrow its focus and concentrate on one or two spots and get really good at a limited number of social media sites. Pick Your Spots and Focus. I'm pleased to have Paul Gillin as a guest for our fourth episode of PowerViews.

Everything You Need to Know About Content Marketing Automation

B2B Marketing Insider

Well, Jeff occupies the eighth spot at Forbes’ list of The World’s Top 40 Social Marketing Talent. […].

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