Ontraport

MARCH 1, 2021

You want your emails to land in the inbox, but there are SO many spammers out there — nearly 55% of all email is spam! — It’s pretty easy for inbox providers to decide that emails talking about losing weight and making money (for example) are likely spam. Are my emails going to spam? Frustrating! So, what can you do?

Deliverability 105

Deliverability CAN-SPAM Domain Enterprise Management 105

Martech

FEBRUARY 22, 2024

Using a business URL, it can generate a month’s worth of editable branded video content using Getty Images and iStock images. Wildfire Systems’s RevenueEngine browser extension for Chrome lets creators leverage generative AI to develop and monetize content that recommends, reviews, or compares products and brands. Seode AI’s Seode.ai

Marketing AI 87

Marketing AI Marketing Automation Services Word of Mouth CPA 87

ConvertKit

MARCH 15, 2021

A complaint is when a subscriber marks a message as spam. Deliverability tip of the month: Not all URLs in emails are treated equally! One common mistake that senders make is to paste a link URL directly into their email. Our system-wide complaint rate remained over 10x lower than industry standard.

Deliverability 93

Deliverability Click Rate CAN-SPAM Open Rate 93

Heinz Marketing

SEPTEMBER 17, 2023

URL Validation. Spam and Deliverability Testing. It checks emails against various spam filters and provides feedback on potential deliverability issues. It checks emails against various spam filters and provides feedback on potential deliverability issues. Email Analytics. Accessibility Testing.

Deliverability 68

Deliverability CAN-SPAM Email Marketing Validation 68

Martech

JULY 19, 2023

Spam detection for form submissions Achieve greater data hygiene by automatically moving potential spam submissions into their own area to review or take action in bulk. Form submissions that contain a URL in the name property will be put into this ‘holding tank’ before entering the CRM and creating records.

Data Hygiene 89

Data Hygiene Privacy Landing Pages CAN-SPAM 89

Martech

JANUARY 27, 2023

More spam complaints. Stop spamming In that Washington Post article I mentioned earlier, I was encouraged that it cited one of my email gripes — visiting websites and then getting emails without granting permission first. Spamming people doesn’t work in the long term. If you did increase cadence, what did it do for you?

Email Marketing 134

Email Marketing Marketing Analytics Tools CAN-SPAM Budget Programs 134

Litmus

AUGUST 19, 2021

Wrong URL in a podcast spot? With Litmus Test and Spam Testing , instantly test your emails in 100+ email clients, apps, and devices—and get a guided check of the critical elements that affect email performance and deliverability before sending. Spelling error in a blog post? No worries. You can easily update it. Problem solved.

Privacy Policies 115

Privacy Policies Deliverability CAN-SPAM Privacy 115

Schubert B2B

FEBRUARY 18, 2022

Your URLs should be descriptive and easy to read. Under the URL and title should be a clear meta description, which is a brief description of your business or products. Use your keywords as part of the title, URL and meta description. Integrate some of your keywords into this.

Google 127

Google Lead Scoring Lead Ranking Marketing Analytics Tools 127

seo.co

AUGUST 15, 2022

XML sitemaps have been around for a while, and are still an important source for search engine spiders to find URLs. Create a consistent URL structure. Does your URL structure make logical sense? When visitors are on a particular page, does your directory structure and page URL tell them exactly where they are?

SEO 105

SEO De-duplication Domain SERP 105

RebelMouse

OCTOBER 21, 2022

The search engine’s latest drop in the big bucket of recent updates is the rollout of their October 2022 spam update. u201cToday we released the October 2022 spam update. Find out more about spam updates at [link]. What Does Google Consider Spam? How Do I Protect My Site From Spam?

Google 52

Google Enterprise Management CAN-SPAM Lead Scoring 52

Martech

FEBRUARY 4, 2022

Legally, under the United States’ CAN-SPAM Act, you must share your Physical address (Ph). Laws include the California Consumer Protection Act (CCPA), General Data Protection Regulation (GDPR) and Canadian Anti-Spam Law (CASL). When your recipient marks an email as spam, it is considered a Complaint (Cm). Experimental.

Deliverability 110

Deliverability Work Management Marketing Management Marketing AI 110

Ontraport

MARCH 1, 2021

You want your emails to land in the inbox, but there are SO many spammers out there — nearly 55% of all email is spam! — It’s pretty easy for inbox providers to decide that emails talking about losing weight and making money (for example) are likely spam. Are my emails going to spam? Frustrating! So, what can you do?

Deliverability 59

Deliverability CAN-SPAM Domain Enterprise Management 59

The Point

FEBRUARY 27, 2018

Following on the heels of CAN-SPAM (US) and CASL (Canada), the General Data Protection Regulation (GDPR) is the latest in a series of government regulations that promises to have a major impact on the way B2B marketers conduct business.

Privacy Policies 231

Privacy Policies Marketing Automation Services B2B Marketing Marketing Management 231

Moz

JULY 15, 2020

This Google Sheets add-on allows users to gather Moz URL metrics easily without using code directly in a Google Sheet and provides a few extra functions to help you manipulate data. So, I built this free Google Sheets add-on, and now you can pull link metrics for those URLs in seconds, no coding required.

API 69

API Google Domain Click Rate 69

Moz

JULY 15, 2020

This Google Sheets add-on allows users to gather Moz URL metrics easily without using code directly in a Google Sheet and provides a few extra functions to help you manipulate data. So, I built this free Google Sheets add-on, and now you can pull link metrics for those URLs in seconds, no coding required.

API 67

API Google Domain Click Rate 67

Optinmonster

JUNE 30, 2021

The problem with most transactional emails is that they can sometimes be sent to your client’s spam folder or be blocked altogether. It helps ensure that your emails go to your customers’ inbox rather than to their spam folder. You might have seen this before with a URL like the following example: blog.mywebsite.com.

Godaddy 100

Godaddy API Domain Deliverability 100

Moz

JULY 15, 2020

This Google Sheets add-on allows users to gather Moz URL metrics easily without using code directly in a Google Sheet and provides a few extra functions to help you manipulate data. So, I built this free Google Sheets add-on, and now you can pull link metrics for those URLs in seconds, no coding required.

API 66

API Google Domain Click Rate 66

Hubspot

NOVEMBER 22, 2018

A permalink is a permanent URL or link to a specific post, page, or blog on your website. Permalinks clearly state what your post, page, or blog actually is (in the URL itself) so visitors know what they are clicking on. However, spam in your comments could ruin your SEO and ranking. If it’s on, your SEO won’t work. Back To You.

SEO 99

SEO CAN-SPAM Lead Scoring Lead Ranking 99

Martech

FEBRUARY 8, 2024

1, 2024, email giants like Google have enacted stricter requirements for email senders , including new rules for email authentication, spam reports and unsubscribe options. This proactive approach prepares you for the upcoming requirements by Google and Yahoo, ensuring that your emails remain in the inbox and not the spam folder.

Enterprise Management 89

Enterprise Management Sales Qualified Leads API Hubspot 89

Litmus

JULY 8, 2021

Other times, they open an email, then open their browser and type in your URL directly and convert. Spam complaints and complaint rate. Similarly, if you’re hitting old inactive email accounts that the inbox provider has recycled into spam traps, then it tells them you’re not paying attention to list hygiene. Click-to-open rate.

Webinar Metrics 112

Webinar Metrics Deliverability CAN-SPAM Co-Registration 112

ConvertKit

MARCH 30, 2021

Don’t type out a full URL. Deliverability Defined Episode 5: Avoiding Spam Traps The Right Way. Your “friendly from,” or sent from email address should be a name your subscribers recognize. Don’t use too many emojis in your subject line. Emojis can look cheap and spammy. Instead, add a link to a click here button.

Email Marketing 110

Email Marketing Deliverability Amazon Opt-out 110

ConvertKit

JUNE 16, 2020

Email content alone won't send emails to spam the way it used to. Email content alone won't send emails to spam the way it used to. There was a time when having a specific word like “FREE” in your email might cause it to go straight to the spam folder, but filtering algorithms are much more advanced now. Jump ahead.

Deliverability 52

Deliverability CAN-SPAM Content Click Rate 52

eDataSource

JULY 30, 2019

Canadian Anti-Spam Legislation - Canada's version of CAN-SPAM. CAUCE has moved beyond its original mission of advocating for anti-spam laws, to a broader stance of defending the interests all users in the areas of privacy and abuse in all its forms on the Internet. Confirmed Opt In - an email address verification method.

Deliverability 65

Deliverability Work Management Marketing Management Allocation 65

Brightedge

MAY 5, 2022

In other news, Google has made its first public reference to SpamBrain, an AI-powered spam filter, in its 2021 webspam report. As SEOs, it’s essential we keep up to up to date with Google’s position on what constitutes spam. It’s important for web admins to stay up to date with Google’s spam policies.

SEO 52

SEO Ad Exchange CAN-SPAM Paid Search Agency 52

DAGMAR Marketing

FEBRUARY 8, 2021

Main View: The web is full of bots, spam and plain old junk traffic. This is the view you will use to apply filters to exclude bot traffic or remove referral spam or any other data sources that are not relevant to the goals of your website. For instance, apply your referral spam filters here to remove unwanted traffic.

Marketing Analytics Tools 98

Marketing Analytics Tools Analytics Practices Google 98

JangoMail

AUGUST 28, 2023

The link URL is only going to include the email address this time. <p>Click A personalization variable of %%emailaddress%%, added to your message’s URL to get to the unsub page (e.g., Note: if you use our uniqued * variable in the message’s URL, you can get the job number (j=xxxx) and a message hash (m=… ).

Opt-out 52

Opt-out Marketing Websites Opt-in Landing Pages 52

ATAK Interactive

MARCH 20, 2018

Having Messy URLs. Keep your URLs as clean and concise as possible to help improve SEO rankings and user experience. Some blog visual editors, like WordPress, automatically pull in the title or first line of the blog post into the URL field. Always take the time to shorten these URLs until they simply contain pertinent words.

SEO 90

SEO Lead Scoring Lead Ranking Tagging 90

ANNUITAS

NOVEMBER 4, 2014

However, people forget to review image and link URLs in the body of the email. The major ESPs and MAPs create unique image URLs for each customer and each sender is responsible for the reputation on those links. One issue that comes up quite often is that the image URL could be compromised and used to send out spam messages.

Email Marketing 100

Email Marketing Marketing Automation Services Deliverability Domain 100

Martech

OCTOBER 31, 2023

Avoid URL shorteners. Additional steps” should link to a page with instructions to check spam or contact their administrator with the details you provide, etc. Authenticate your domain. Make sure you use SPF, DKIM, and DMARC. Maintain a good sender reputation. Use clear and relevant subject lines. Minimize HTML and JavaScript.

Work Management 97

Work Management Marketing Automation Services Marketing Management Deliverability 97

eDataSource

FEBRUARY 25, 2019

Unsubscribes do NOT negatively affect your mailing reputation but clicks on the SPAM button do. Fortunately the Internet Wizards figured out a way to let subscribers easily unsubscribe from any email subscription so they respond with a spam complaint which lowers your sender reputation.

CAN-SPAM 56

CAN-SPAM Click Rate Landing Pages Display 56

Litmus

FEBRUARY 24, 2021

Delivered to the spam folder. Maybe you’re on a blocklist or your content triggered a spam filter. Or maybe your subscribers marked you as spam. Maybe you’re not using the right URL or there’s a typo in it. Let’s break down what each of the most common email issues are so you can get ahead of them before they do damage.

Email Marketing 79

Email Marketing CAN-SPAM Work Management Marketing Management 79

illumin

DECEMBER 13, 2023

Properly tracking conversion rates requires the integration of web analytics into your email platform, which marketers can do easily by using unique URLs (such as Urchin Tracking Module – or UTMs) for email links so that they can be easily traced and integrated into one’s analytics platform.

Work Management 52

Work Management Email Marketing Marketing Management Clickthrough 52

ClickDimensions

JULY 4, 2023

Those filters have become increasingly sophisticated in how they examine email messages, follow the URLs and analyze links they contain for Calls To Action for your subscribers. For example, products like Barracuda’s Multilevel intent analysis have been around for over ten years now.

Correlation 52

Correlation Opt-out Mobile Advertising CAN-SPAM 52

Kevin Indig

JANUARY 17, 2023

With Ahrefs, I was able to bulk-check the backlink profile, (estimated) traffic to each URL and traffic trend over time. I looked at the relationship between the # of referring domains and traffic but found none (see screenshots below), links to the exact URL don’t seem to be the deciding factor.

SEO 52

SEO Domain Lead Ranking Content 52

Optinmonster

AUGUST 25, 2022

You can check your site’s crawlability and detect indexing or spam issues, You can also check out your site’s backlinks and keyword ranking positions. If this is a problem, you need to specify canonical URLs. Indexed URLs. When you run a site:search on Google, notice the number of indexed URLs. SEO-Friendly URLs.

Traffic 74

Traffic SEO Long Tail Marketing Lead Scoring 74

Optinmonster

AUGUST 3, 2021

ActiveCampaign will give you an API URL and API key to connect your account. In case you’re worried about form spam, OptinMonster comes with built-in honeypot spam protection. So you’ll collect only genuine email addresses and all spam and bot entries will automatically be blocked.

API 83

API Trigger Marketing Rules CAN-SPAM 83

Martech

NOVEMBER 30, 2021

It’s important to note this is largely a page-level update, so webmasters will need run diagnostics at the URL level. Link spam & guest blog posts. Google rolled out their latest “Link Spam” Update in July, which specifically targets links from guest blog posts, affiliate links, and links within sponsored content.

Traffic 93

Traffic SEO Mobile Advertising CAN-SPAM 93