6 Things Good Lead Generation Vendors Do Right (That You May Be Doing Wrong)
NOVEMBER 8, 2017
The contact’s LinkedIn profile (do you share mutual connections, have we worked with a previous employer of the prospect, does the prospect write, tweet or otherwise use social media for any common areas of interest?). There’s plenty of mediocrity in lead generation—both in-house and outsourced. However, there are a lot of things good insourced operations and lead generation companies do well.