12 Solid Stats Surrounding Social Networking (Plus Four  Timely Tips)

Webbiquity

Though it’s dangerous to assume anything about leadership in the social networking space (Facebook overtook MySpace as the biggest social network less than a decade ago , after all), the landscape does seem to have matured and stabilized somewhat at this point.

35 Stupendous Social Networking Facts and Stats

Webbiquity

Though “social media” broadly encompasses a variety of platforms including blogs (WordPress, Medium, Tumblr), content sharing (YouTube, SlideShare, Instagram), and content curation (Scoop.It, Triberr, Paper.li), the term is nearly synonymous to many for the big social networks.

49 Noteworthy Social Networking Stats and Facts

Webbiquity

Though new social networks continue to be launched (e.g. But there are no guarantees that leadership will last, and the social networking landscape is constantly evolving. Image credit: Social Media Examiner. Social Media Examiner ).

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INFOGRAPHIC: Worldwide Social Network Users

Modern Marketing

We all know that social media has significantly changed the way the world operates, from the way we interact to the manner in which we conduct business. I believe we understand that social media and the use of mobile technology is extensive both in the US and abroad.

The Guide To Social Media Marketing Automation

Webbiquity

There are several reasons why marketers may want to partially automate their social media campaigns. First, success with social media marketing comes with frequency (plus quality). Social media platforms and practices evolve constantly.

The Top 8 Social Networks For Business

Marketing Insider Group

Recently, Adobe’s CMO.com released their 5th annual CMO Guide to The Social Landscape highlighting the top 8 social networks for businesses. These top networks have been covered each of the last 4 years. Social Media

Social Media Mistakes: 7 Things You Need to Stop Doing On Social Networks

Oktopost

From an embarrassing typo to a broken link, social media mistakes are no strangers to any social media manager. But what happens when those social media mistakes keep repeating themselves until they become guiding principles for […]. Social Media Marketing Social Analytics Social Engagement Social Listening Social Media Management Thought LeadershipWe’ve all been there.

The Future of Social Media

Marketing Insider Group

Social networks are becoming more and more popular. In 2016, about 70% of Internet users are social network users and these figures are expected to grow. The post The Future of Social Media appeared first on Marketing Insider Group. Social Media

The 29 Best Social Media Monitoring Tools

Webbiquity

Social media monitoring is vital for virtually every B2B or B2C brand. 58% of consumers follow brands on social media. Standard web analytics tools provide only a very narrow view of social media activity: clicks through to your brand website. Buffer Social.

How to Write For Corporate Social Media Channels (And Expand Social Reach)

Marketing Insider Group

In corporate media you must provide a steady stream of quality content that will interest, excite and, oh yes, engage your audience. In the past, social was seen as a “nice-to-have” component to the business. But now more than ever, these social networks play a major role.

Organic vs paid social media: 12 myths vs realities

Biznology

Paid social social is paying any of these social networks to boost the reach of posts, display ads and videos, or sponsor messaging. Paid social media is charged on a cost-per-click (CPC) or cost-per-thousand (CPM) basis.

Seven Key Categories of Social Media Marketing Tools

Webbiquity

But that first impression may instead come from the company’s social media presence (and if not the first, very often the second). That fact alone shows the importance of building a solid social media as well as website presence. Social Media Monitoring Tools.

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What’s the Right Social Media Scheduling Tool for Your Business?

Webbiquity

With so many different social media scheduling tools to choose from, there’s something for everyone. Every business has its own set of goals when it comes to social media marketing, so it makes sense that they’d use different tools based on those objectives.

The Top 9 Social Networks For Businesses

Marketing Insider Group

Are you always wondering which social network is hot and which is not? And how many social networks can your business really continue to pay attention to? In their research, Ignite documents the growth rates, demographics and top countries of 59 social media networks.

Nine Social Media Marketing Stats You Can Use

Webbiquity

According to Google Trends, social media marketing as a topic if search interest recently turned nine years old (or is about to turn 11 years old, depending on when you place its origin). Buyers appreciate business social media use. across all major social networks.

Coming full circle: how businesses are returning to social media’s original intent

Biznology

Social media existed long before the Internet. In essence, these industrious ancient Persians established the first social network. With this in mind, companies are returning to the true “social” aspect of social media.

Five social media courses make one social media strategy meal

Biznology

Most social media marketing strategies are like my mum and me in Genova : we were supremely blissed-out happy with our experience of the authentic, delicious, “to the tooth” spaghetti al pesto.

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Enterprise Social Networking Platforms: Think Amazon, Not Facebook

Biznology

“This is just Facebook for the Enterprise” is the most common way most people describe enterprise social networking platforms. It’s inevitable that several enterprise software vendors will come up with their own flavour of social platforms.

Read this article before you start a social media program

Biznology

Are you a B2B business exec whose instincts are saying you should be doing something with social media, but you’re not sure what? Yet many people hire someone to implement a social media program without really knowing why. How can I use social media?

What are the Best Social Networks for B2B Marketing? (Research)

Webbiquity

There’s no question that B2B marketers have embraced social media. According to recent research , more than 80% of b2b marketers now use the “big 3″ social networks—LinkedIn, Twitter and Facebook—to distribute content.

Search Engine Optimization THEN Blogging THEN Social Media Marketing

Webbiquity

They’ve adapted to using online social networks (namely LinkedIn) to identify passive candidates in the last few years and it’s serving them well. So, this recruiting firm is good at networking: online and in the real world. Blogging Supports Social Media Marketing.

The 2012 Social Networking Privacy Policy

Webbiquity

If you were to do a Google search for some of the top social networking sites , you’ll almost certainly stumble across a news story concerning privacy issues with user data. This is where social networking is going in 2013. Social Media Marketing

Social media strategy leaders: Lisa Marcyes

Biznology

How has your work brought you to where you are now, a leader in social media strategy? Loving the social aspect that communities offered so much, I transferred into a social media channel management role. Manage social influencer outreach. Welcome, Lisa !

The Other Social Network

Paul Gillin

If you thought the world’s largest professional network was little more than a place to post your resume, you owe yourself another visit. LinkedIn is set to eclipse the 100 million member mark sometime this spring, and it is quickly becoming the social network of choice for B2B professionals.

22 Expert Guides and Reviews of 200+ Social Media Tools

Webbiquity

Image credit: Buddy Media. In the posts highlighted below, 20 (or so) social media marketing pros review more than 200 tools, ranging from popular, widely used tools like Buffer, Hootsuite and Feedly to intriguing but lesser-known apps. 15 Best Social Media Tools by CodeGeekz.

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23 Outstanding Social Media Marketing Guides

Webbiquity

Though the use of social media and social networks for marketing is now nearly ubiquitous, and 78% of companies have dedicated social media teams, many marketers sill struggle with certain aspects of social marketing, such as formalizing strategies and measuring results.

30 fascinating facts about organic vs paid social media

Biznology

Organic vs paid social media. Social media is the most genuine form of marketing. Organic social media posts come from you and go directly to your page or your company’s page. Social Media Week ). Sprout Social ). Sprout Social).

The Social Media Sick Day

Webbiquity

Not only do the doors close on your storefront, but all communications with customers, including social media marketing , goes down. Let’s examine what happens when your business takes a social media sick day. Guest post by Megan Totka.

Exploit the hours employees spend on social media

Biznology

According to Putting Downtime to Work , a new report from Bambu by Sprout Social , we’re geniuses: Seven in ten employees use social media at work. Half (Forty-eight percent) of people use social media for up to an hour per day at work.

How to Optimize Videos Across Every Social Network

Oktopost

From Instagram Stories to Facebook Live, more and more B2B marketing professionals are realizing the potential of social video in driving greater audience engagement, higher conversion rates, and more revenue. Social Media Marketing Facebook Instagram LinkedIn Social Engagement Social Media Strategy Thought Leadership Twitter Video Marketing YouTubeWe’ve all heard the numbers: video is expected to make up more than 80% of all web traffic by 2019.

Knowledge management in the age of social media

Biznology

Ever since the days of MySpace , it became pretty clear that social media platforms have a bright future ahead. This became further clear when networking platform Facebook was launched and became an instant hit. Social media trends.

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19 More Outstanding Social Media Marketing Guides

Webbiquity

While social media marketing has become commonplace, questions about how to optimize the use of social channels and networks, and how to stand out from the crowd, remain. How can different networks be used most effectively for lead generation?

5 steps to wrangling your most important social media channels

Biznology

Social media gurus make social media management sound so darn difficult. Maybe it’s because they have social media management services to sell you, or they could be in the wrong business. Identify your most important social channels.

10 Ways to Use Social Networks for B2B Marketing

Webbiquity

Social networks are essential for expanding your web presence —not only for creating social signals now a key component in search engine rankings, which makes your website and blog easier to find in search, but also by giving you more places to be found online. Creating your profile on each of the major social networks is a first step, but just that. As with most things in life, you’ll get out of social networks what you put into them.

B2B Social Media Strategy Template

DrumUp

Conducting Buyer Persona Research Step 3: Create Your B2B Social Media Strategy a. Choose the Right Social Networks b. Create a Social. Table of Contents Introduction Step 1: Set Goals and Establish Metrics Step 2: Define Your Target Audience a. Buyer Personas b.

Report: 86% of Customers Want Transparency from Brands on Social Media

KoMarketing Associates

Marketers are turning to social media to reach out to their target audiences, and new research shows that it can pay off in the end to be transparent. About 40 percent of people who say brand transparency is more important than ever before directly attribute it to social media.

Three Creative Ways to Use Social Media to Promote your Event

Webbiquity

Social networks have become the primary means of keeping friends, family members, and business contacts up to date on what’s happening in our lives. 77% of all Americans have at least one social media profile. Use Targeted Social Media Ads.

Toyota launches a social network for drivers

Biznology

With Salesforce.com, they've launched a social network for Toyota owners and drivers that keeps them connected to Toyota, to its dealers, and to other drivers. Image by conhunter via Flickr. by Chris Abraham. Is the car the ultimate mobile device? Toyota thinks so.

Social media marketing is Homo sapiens sapiens social

Biznology

I have been doing social media strategy and planning in one form or another for clients since 2003. But in the context of social media and social media marketing, here’s how I break it down. Social Media Monitoring. Social Media Strategy.

Is there still room for new social networks?

Biznology

If you’re like me, you probably remember a period not too long ago when you couldn’t open your e-mail without getting another invitation to join a new social network. If you look at how social networks operate, they are rather similar. Image via Wikipedia.