RDW Group

MAY 19, 2022

Social media is a powerful tool that brands can leverage in many ways. We know consumers want to engage with … The post 5 Ways to Encourage User Generated Content on Social Media appeared first on RDW Group.

User-Generated Content 69

User-Generated Content Social Media Generation Media 69

Brandpoint

APRIL 13, 2023

It’s no secret that video content is the name of the game when it comes to generating social media impressions, engagement and traffic. These metrics eventually yield results with lead generation and sales. 80% of all videos created in 2021 were used-generated. This, of course, is easier said than done.

Social Media 118

Social Media Traffic Media Video Marketing 118

Hootsuite

MAY 25, 2023

With our beloved robots here to stay, it’s high time you kitted out your marketing toolbox with the best AI tools for social media! This blog post will cover 15 of the best tools AI social media marketing offers. Start free 30-day trial What are AI tools for social media? It’s seriously easy.

Social Media 113

Social Media Media Tools Best Practices 113

Webbiquity

AUGUST 17, 2021

According to Social Media Today , “ The days of organic reach on social media might be disappearing, but that’s not the case for Pinterest. The biggest selling factor for Pinterest is its referral potential, as it brings in 33% more referral traffic to user websites than Facebook. Guest post by Lisa Sicard.

Social Media 360

Social Media Advertising Channels Media Business 360

Hootsuite

MAY 25, 2023

But in 2023, the most powerful real estate marketing is happening on social media. In high markets and recessions alike, savvy real estate agents are turning to social platforms to share home listings, generate leads, connect with clients, and showcase their expertise. There are 4.76

Social Media 90

Social Media Statistics Media Social Marketing 90

Oktopost

AUGUST 15, 2022

Social media has come a long way from when it first appeared on the web. Long before any of us knew or understood the potential behind social media, the first iterations were popping up to connect us all to the rest of the world. Let’s take a look at the history of social media.

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Social Media Media Social Marketing Facebook 174

Webbiquity

APRIL 27, 2021

Social media and influencer marketing have each significantly impacted the work of B2B marketers. Put another way, the entire global population of Internet users was less than the actual population of the United States. Social Media Marketing Becomes a Thing. Many brands struggled with social media early on.

B2B Marketing 337

B2B Marketing Social Media Social Marketing B2B 337

Single Grain

APRIL 3, 2023

There are hundreds of active social media sites worldwide, and it can be tough to gauge which ones your brand should be on. Your brand’s target audience is already active on social media, whether you realize it or not. As of January 2023, almost 60% of the global population uses social media, averaging 2.5

Social Media 98

Social Media Advertisements Advertising Media 98

Hootsuite

MAY 16, 2023

In the age of social media visibility and virality, what people say about you can speed its way to millions of people. And that’s why social media reputation management is so important. Bonus: Download a free guide to learn how to use social media listening to boost sales and conversions today.

Social Media 106

Social Media Media Social Marketing Custom Publishing 106

Hootsuite

MAY 1, 2023

Are you looking to create a more efficient social media workflow? Social media managers have a tough gig, often juggling multiple accounts , managing complex campaigns, and collaborating with stakeholders. Let’s take a look at the top 7 tips to create an effective social media workflow.

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Social Media Template Efficiency Media 129

The Lead Agency

FEBRUARY 12, 2023

Social media platforms are flooded with new content each day. In all of this noise, how can you cut through the clutter and get the most out of your company’s social media presence? Take your B2B social media marketing up a notch with these six content ideas.

B2B Marketing 126

B2B Marketing Social Media Social Marketing B2B 126

Oktopost

APRIL 4, 2023

A strong social media presence shouldn’t feel manufactured but, when the business’s reputation is at stake in front of an audience of millions, it needs to be carefully manufactured, right? Social selling is one of those key deciding factors in the competition between brands. How should it look? Why be charismatic?

Social Media 118

Social Media Social Marketing Media Service 118

Webbiquity

JANUARY 21, 2021

Search, social media, and online journeys can now be combined to connect different aspects of a person’s behavior with their purchasing habits, attitudes, peer influences, and brand loyalty. Advocacy of your brand on social media and online reviews. What Is A Social Media Marketing Campaign?

Social Media 268

Social Media Social Marketing Campaigns Media 268

Buffer

JANUARY 12, 2023

Keeping that in mind, we — along with experts — outline what we’ve noticed people are picking up more of in the industry and make observations about what the future might hold for social media in 2023. According to Stackla, 79 percent of people say user-generated content highly impacts their purchasing decisions.

Social Media 133

Social Media Media Social Marketing User-Generated Content 133

Heinz Marketing

MAY 16, 2023

By Mina Guirguis , Marketing Consultant at Heinz Marketing Incorporating video into your social media marketing strategy is a great way to engage more followers, increase brand awareness, and drive conversions. You could also consider promoting your videos through paid social media ads to reach a larger audience.

Social Media 91

Social Media Video Marketing Media Social Marketing 91

Navigate the Channel

MAY 22, 2023

Nearly 20 years after Mark Zuckerberg brought the world Facebook, most businesses and companies recognize the value of a consistent presence on social media. Even if you understand some of social media’s value to your business, if you plan and create your own social media content, you may struggle with consistency.

Social Media 65

Social Media Media Content Tips 65

Sprout Social

MAY 8, 2023

Navigating social media copyright can be like sailing in uncharted waters. With every new wave of social trends come unanticipated legal consequences. Risks like trending sounds, user-generated content (UGC) and creator partnerships can rock even the most responsible, well-meaning brands.

Social Media 98

Social Media Copyright Media Social Marketing 98

Sprout Social

JULY 21, 2022

If you want to improve your social media marketing strategy , you need to know about the different types of social media content and how or where you share that content. Understanding these different types of social media will help you develop a better content strategy and know where to focus your time and energy.

Social Media 145

Social Media Social Marketing Media Marketing 145

Hootsuite

NOVEMBER 28, 2022

There’s nothing more convincing than a friend’s endorsement — especially on social media. That’s why a social media advocacy program is the best way to show the benefits of your products instead of telling your customers why they should care. What is social media advocacy?

Social Media 128

Social Media Media User-Generated Content Social Marketing 128

Hootsuite

MAY 15, 2023

Each of your franchisees on social media. Fear not, franchisor: Here’s how to plan, execute, analyze, and maintain a successful franchise social media marketing strategy that all your franchisees will get excited about. What is franchise social media marketing? What’s good when it comes to content anyway?

Social Media 86

Social Media Social Marketing Media Marketing 86

Go Beyond SEO

FEBRUARY 20, 2023

Determining the best platforms to establish your firm’s social media presence and establishing an effective social media presence may seem overwhelming at first. How are they engaging with users? Facebook follows closely behind, with 62 percent of firms holding a social media presence.

Social Media 88

Social Media Media Best Practices Social Marketing 88

Hootsuite

JANUARY 23, 2023

That’s why making sure you’ve nailed your brand’s social media profile isn’t optional — it’s critical. But a good social media profile goes beyond a first impression. It’s easy to take your social media profile for granted or think your posts will speak for themselves.

Social Media 145

Social Media Profiling Media Tips 145

Sprout Social

APRIL 26, 2023

Is your business really getting something out of its social media efforts? According to the latest Sprout Social Index™ , proving social media ROI was the second biggest challenge for social media teams. So if you’re struggling with measuring social media ROI yourself, we get it.

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Social Media ROI Media Business 97

Brandwatch Marketing

JUNE 15, 2022

The key to making the most of social media is listening to what your audience has to say about you, your competitors, and the market in general. If you are a social media rookie, this list of the top free social media monitoring tools might come in handy. It all depends on your needs. 1) Hootsuite.

Social Media 144

Social Media Media Tools Stats 144

Sprout Social

FEBRUARY 6, 2023

With so many competing social media ecosystems, it can be overwhelming to keep track of all the features. But we’ll discuss the common social media features brands benefit from the most and a few untapped features to consider. We’ll also explain the criteria brands can follow to decide which social media app to invest in.

Social Media 88

Social Media Features Media Social Marketing 88

Brandpoint

NOVEMBER 7, 2022

Social Media Strategies Summit (SMSS) is a virtual social media conference that took place Oct. I attended the conference and was inspired by the sessions, specifically the panel “Building Brand Communities on Social.” 26-27, 2022. Your audience will tell you exactly what they’re thinking in the comment section.

Social Media 90

Social Media Media Communities Branding 90

Brandpoint

MAY 5, 2023

Social media has become an integral part of our lives and businesses alike. In the past, manufacturing companies may have viewed social media as irrelevant to their industry. It’s time to embrace social media and take your marketing efforts to the next level! However, that is no longer the case.

Social Media 62

Social Media Media Companies Social Marketing 62

Hootsuite

MARCH 2, 2023

Are you looking to automate DMs on social media and live the good life, never having to manually reply to an FAQ again? After reading this blog post, you’ll know what automated DMs are, all the ways they can help you, and how to do it on your favorite social platforms. Well, thank goodness you found this article.

Social Media 124

Social Media Automation Media Funnel Advertising 124

Sprout Social

MAY 24, 2023

Social media is like a 24/7 town hall meeting—news spreads, crises unfold and important questions emerge in real time. But managing the social media presence of a government agency comes with a unique set of challenges. But managing the social media presence of a government agency comes with a unique set of challenges.

Social Media 84

Social Media Media Tools Ad Agencies 84

Sprout Social

JANUARY 11, 2023

They ask you to quantify your team’s performance across social channels and accounts, and explain how your performance influences company goals. You know raw social data is complex, and sharing it with people who have limited hands-on-the-keyboard social experience is ineffective. What is a social media dashboard?

Social Media 118

Social Media Template Media Brand Identity 118

The Marketing Blender

OCTOBER 14, 2022

Which social media platforms drive the most sales? You know that social media is a powerful tool for promoting your business, but you might not know which platforms are the most effective at driving sales. While each social media platform has its own unique benefits, they’re not all laser-focused on ROI.

Social Media 98

Social Media Media User-Generated Content B2B Sales 98

Hootsuite

APRIL 6, 2023

As a marketer working in financial services, you know that navigating bank social media accounts can be tricky. Bonus: Get the free social selling guide for financial services. Learn how to generate and nurture leads and win business using social media. And create content that resonates.

Social Media 103

Social Media Media Tips Social Marketing 103

The Lead Agency

MAY 10, 2023

B2B social media marketing is increasingly emerging as a well-liked and successful tactic for companies of all sizes. Social media has completely changed how organisations interact with their customers, and B2B enterprises are no different. Embrace the social media wave and reap the rewards.

B2B Marketing 62

B2B Marketing Social Media Social Marketing B2B 62

TrustRadius Marketing

JULY 25, 2022

Building a solid social media presence is the fastest and cheapest way for small business owners to increase brand engagement, boost revenue, and grow at scale. Social media has always helped people stay connected. Over 75% of consumers have purchased at least one product they’ve seen on social media profiles. .

Social Media 98

Social Media Small Business Marketing Analytics Media 98

Sprout Social

DECEMBER 7, 2021

Over the past year, social has increased its influence on trends , industries and even markets. As its impacts continue to grow, social media managers have taken their roles in new and innovative directions. So who better to predict the future of social media marketing than the people behind the profiles?

Social Media 145

Social Media Social Marketing Media Marketing 145

Televerde

MAY 31, 2022

Social media began as a way for people to connect with each other, share content, and network. In today’s market, one way to drive business is through social media lead generation. Currently, there are nearly 4 billion people with active social media accounts. Key Takeaways.

Lead Generation 115

Lead Generation Social Media Generation Leads 115

Sprout Social

DECEMBER 21, 2022

Let’s cut to the chase: It’s not organic vs. paid social media—it’s organic and paid social media. As social becomes even more of a pay-to-play game, “organic social is dead” has become a popular catchphrase for marketing thought leaders. What are the differences between organic vs. paid social media ?

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Social Media Media Organization Social Marketing 126