Vidyard

DECEMBER 17, 2020

Social Media Video Statistics 3.1 Websites and social media are the two most popular places to embed video content. The most common types of B2B videos are webinars, demos, and social media videos ( Demand Metric & Vidyard, 2020 ). Social Media Video Statistics. Video Marketing Strategy 2.2

Statistics 157

Statistics Video Marketing Planning Business 157

Vidyard

AUGUST 6, 2020

According to the company’s own research, 75% of Pinterest users say they’re likely to watch video that interests them—that’s compared to 55% of users on other social media platforms. Share Linked Videos Across Social Media. Share unlimited video links on social. Get the Social Media Video Specs Guide.

Video Marketing 164

Video Marketing Business Social Networks Verticals 164

Vidyard

MAY 13, 2020

In short, if social media video matters to your company, you should think about having a presence on YouTube. Get the Social Media Video Specs Guide. Every different social platform has its own requirements for videos. Copy the link or click to share on a social media network or directly via email.

Youtube 158

Youtube Cost Per Thousand Marketing Automation Services Business 158

Vidyard

DECEMBER 17, 2019

Social Media Scannable Videos 2.4 Can be shared on social media channels sparingly. Can be shared on social media channels sparingly. Social Media Scannable Videos. These micro-videos are meant to be viewed on social media channels directly. Social media channels.

Video Marketing 127

Video Marketing Screencast Work Management Tips 127

Vidyard

JULY 21, 2020

In the competitive world of social media marketing , it can be hard to ensure your brand’s efforts stand out from the crowd on an established platform like Twitter. One of the best ways to have your voice heard and to engage your target audience is to leverage one of the fastest growing social tools: Twitter video.

Twitter 137

Twitter Video Marketing Paid Search Agency Click Rate 137

Vidyard

MARCH 26, 2020

Book more meetings: Video messages (sent via email or social media) are 40% more likely to be opened, 37% more likely to be clicked, and 3x as likely to earn a response. Social Media Videos. Despite the hoopla over how organic social media reach is declining, most social algorithms heavily prioritize video.

Video Marketing 123

Video Marketing Ad brokers Planning Work Management 123

Vidyard

AUGUST 12, 2019

Amplify Talk Triggers with Social Media. Social media is effective at spreading awareness, but it’s not the same thing as word-of-mouth marketing. Although talk triggers can be promoted on social media, a good talk trigger has the potential to last a lot longer than a blip on a newsfeed.

Word of Mouth 109

Word of Mouth Trigger Marketing Peer-to-peer Amazon 109

Vidyard

FEBRUARY 27, 2020

And, of course, I’d be remiss not to mention YouTube, which positively exploded over these 10 years, rising to be the second largest search engine in the world, not to mention a massively popular video discovery and social platform. Much of this led to one of my other favorite social media video trends… 3.

Trends 149

Trends Video Marketing Top of Funnel Best Practices 149

Vidyard

AUGUST 18, 2020

Get the Social Media Video Specs Guide. Every different social platform has its own requirements for videos. It uses Snapchat’s video chat capabilities to host live call-ins with its social media team, putting a human face to the brand and allowing its fans to ask questions from the brand’s team of experts.

Video Marketing 148

Video Marketing Brand Identity Branding Paid Search Agency 148

Vidyard

FEBRUARY 2, 2022

Spice up your social media or content marketing campaign with GIFs—and better yet, use ones you made yourself. Social Media Video Statistics 3.1 Social Media 4.4.1 As social media took off in the late 2000s, they became a weapon of choice for quick, eye-catching, relatable communication.

Sales Management 65

Sales Management Top of Funnel Statistics Work Management 65

Vidyard

JULY 10, 2020

Social Media Marketing for Startups 3.3.1 Social Media Marketing Startup Pro Tip: Court Controversy 3.3.2 Top Social Media Marketing Resources for Startups 3.3.3 Top Social Media Marketing Tools for Startups 3.4 When social media marketing for startups works, however, it can work wonders.

Startups 65

Startups Paid Content Advertising Agencies Paid Search Agency 65

Vidyard

OCTOBER 7, 2019

While the majority of Hootsuite’s online education focuses (unsurprisingly) on social media, there are some great video nuggets to be found. Plus, there’s a lot of value in understanding what works well on social media—one of the biggest channels for digital video content—when creating video. Hootsuite Academy.

Resources 99

Resources Video Marketing Advertising Agencies Paid Search Agency 99

Vidyard

SEPTEMBER 23, 2021

Video Production Tips for Content Creators Regardless of role, more sales and marketing pros are becoming content creators and building their professional brands across social channels. If you’re looking to up your social media game, video content is quickly overtaking other media types.

Video Marketing 138

Video Marketing Product Tips Lock-In 138

Vidyard

FEBRUARY 18, 2021

Give Social Media Audiences What They Want—More Video 4.1.3 Use Social Media to Live Stream Events 5.1.3 Not because social media is being dominated by video content (it is!). In this world, video is no longer just a nice-to-have, or a tool simply used for live calls and social media posts.

Sales Management 65

Sales Management Trends Video Marketing B2B 65

Vidyard

JANUARY 6, 2022

LinkedIn Sales Navigator LinkedIn is the business world’s answer to social media. tool is limited in scope (contact information only), which makes it great for building email lists, but it does not help when it comes to targeting social media. Its platform facilitates networking in the digital world. However, the Hunter.io

Enterprise Management 101

Enterprise Management Top of Funnel Work Management Tools 101

Vidyard

JANUARY 15, 2020

Social Media 4. You can break the interview up into short clips to use on social media, or grab quotes for case studies. Social Media. Break the interview video into small segments to share on social media with a call to action pushing to your player or landing page where the longer version lives.

Video Marketing 117

Video Marketing Top of Funnel Work Management Landing Pages 117

Vidyard

SEPTEMBER 29, 2020

In under five minutes, Vidyard’s Social Media Manager Charlie Rogers explains why you should use video, what kinds of real estate videos you can make, and some best practices for creating and using them effectively. Social Media Videos 1.3 Watch and Learn Want to learn about using video for real estate? Contents 1.

Video Marketing 65

Video Marketing Ad brokers Planning Work Management 65

Vidyard

JANUARY 3, 2021

We’ve partnered with Ascend2 to make recommendations for small business tech and tools to help with content and social media, website, automation and email, digital advertising, creation and design, collaboration and project management, contact and customer management, and analytics.

Small Business Marketing 65

Small Business Marketing Best Practices Advertising Agencies Business 65

Vidyard

JUNE 24, 2020

But unlike ‘something-for-everyone’ social media sites like Facebook or YouTube , LinkedIn has a clear purpose: To connect professionals. There’s a big tradeoff here: Like all major social media sites, LinkedIn gives a slight preference to videos that are uploaded directly. Get the Social Media Video Specs Guide.

Linkedin 168

Linkedin Video Marketing Paid Search Agency Ideal Customer Profiles 168

Vidyard

MARCH 23, 2021

Social Media Video Statistics 3.1 Social media, websites, and YouTube are the most popular places to distribute video content. Video Marketing Statistics 2.1 Video Marketing Strategy 2.2 Video Publishing and Production Statistics 2.3 Video Length Statistics 2.4 Stats Around Video Engagement 2.5 Online Video Statistics 2.7

Stats 65

Stats Video Marketing Enterprise Management Planning 65

Vidyard

JULY 7, 2020

Unlike most social media networks which curate highlight reels of an idealized lifestyle, TikTok videos are unapologetically silly. Get the Social Media Video Specs Guide. Every different social platform has its own requirements for videos. Get the Social Media Video Specs Guide. Get the Specs.

Advertising Agencies 113

Advertising Agencies Business Verticals Paid Search Agency 113

Vidyard

SEPTEMBER 17, 2015

This time, we’re going to take a look at how we can send the right message to your audience by ensuring your formatting is appropriately styled and sized, offering personalized messages to different segments, and optimizing for search engines and social media. Search Engine Optimization and Social Media Optimization.

Landing Pages 95

Landing Pages Design Segmentation Social Media 95

Vidyard

AUGUST 12, 2019

Image via Mailchimp Amplify Talk Triggers with Social Media Social media is effective at spreading awareness, but it’s not the same thing as word-of-mouth marketing. Although talk triggers can be promoted on social media, a good talk trigger has the potential to last a lot longer than a blip on a newsfeed.

Word of Mouth 65

Word of Mouth Trigger Marketing Peer-to-peer Amazon 65

Vidyard

DECEMBER 17, 2019

Social Media Scannable Videos 2.4 Can be shared on social media channels sparingly. Can be shared on social media channels sparingly. Social Media Scannable Videos These micro-videos are meant to be viewed on social media channels directly. Concrete Instructional Videos 2.2

Video Marketing 65

Video Marketing Screencast Work Management Tips 65

Vidyard

MARCH 23, 2021

The most popular B2B distribution channels for the year are social media, websites, and YouTube. When looking at the top three video distribution channels by role, the common thread between marketing, sales, and customer service are social media. Video Benchmarks for Length.

Advertising Benchmark 81

Advertising Benchmark Video Marketing Top of Funnel Enterprise Management 81

Vidyard

SEPTEMBER 28, 2021

9: Social media, prospecting conversations, and email are the top three distribution channels for sales videos. On social media, it grabs your prospect’s attention as they scroll by. As more sellers pick up video as a viable tool, other sellers are seeing its success and adopting it for themselves. #9:

Statistics 148

Statistics Video Marketing Stats Click Rate 148

Vidyard

OCTOBER 7, 2019

Hootsuite Academy While the majority of Hootsuite’s online education focuses (unsurprisingly) on social media, there are some great video nuggets to be found. Plus, there’s a lot of value in understanding what works well on social media—one of the biggest channels for digital video content—when creating video.

Resources 65

Resources Video Marketing Advertising Agencies Paid Search Agency 65

Vidyard

JANUARY 22, 2020

Because they are typically found on social media, these highly shareable videos can help strengthen your brand identity and build community by inspiring conversation and engagement. As mentioned above, thought leadership videos are top-of-funnel content perfect for sharing to social media, especially LinkedIn, Facebook, and YouTube.

Thought Leadership 121

Thought Leadership B2B Thought Leadership Video Marketing Top of Funnel 121

Vidyard

NOVEMBER 21, 2018

” One tool that has become essential to defining a target market is the buyer persona, especially with the rise of social media and video. What social media channels do your ideal customers use? “Defining your target market is one of a marketer’s most important tasks.”

Buyer Personas 129

Buyer Personas Video Marketing Budget Programs Startups 129

Vidyard

AUGUST 28, 2017

To keep up, modern customer support teams are turning to social media, video, and service design for answers. Customers Want Support on Social. The less work, the better, and that means more and more support traffic has been migrating onto social media and messaging platforms.

Service 61

Service Trends Paid Search Agency Gartner 61

Vidyard

APRIL 22, 2019

YouTube is a social media site that helps viewers discover videos. YouTube stands alone in that it’s a social media platform first and a video hosting platform second. Vimeo vs. YouTube for business: What are the differences? Each of these platforms is used by different people for different things. A whopping 1.8

Youtube 112

Youtube Enterprise Management Marketing Automation Services Marketing Management 112

Vidyard

JULY 21, 2020

In the competitive world of social media marketing , it can be hard to ensure your brand’s efforts stand out from the crowd on an established platform like Twitter. One of the best ways to have your voice heard and to engage your target audience is to leverage one of the fastest growing social tools: Twitter video.

Twitter 65

Twitter Video Marketing Paid Search Agency Click Rate 65

Vidyard

JULY 13, 2022

Take the Class Social Selling Social selling is a newer but efficient prospecting method. It’s a great way to create your personal brand, be recognized by millions of people using social platforms, and produce content to drive sales. 93% of businesses landed a new customer because of a video on social media.

Ideal Customer Profiles 102

Ideal Customer Profiles Cold Calling Tips Work Management 102

Vidyard

NOVEMBER 26, 2019

Know How to Share on Social Media. Social media is the bane of many videographers’ existence. Bottom-line, until they upgrade this, your photos and videos will always lose quality when you put them on social media (no matter how you shoot them). This is mostly due to compression and limited bit rates.

Budget Programs 93

Budget Programs Video Marketing Tips Verticals 93

Vidyard

MAY 13, 2020

Get the Social Media Video Specs Guide Every different social platform has its own requirements for videos. Unlike other social media sites, YouTube’s comments are something of an unmoderated wasteland. Get the Social Media Video Specs Guide Every different social platform has its own requirements for videos.

Youtube 65

Youtube Cost Per Thousand Marketing Automation Services Business 65

Vidyard

SEPTEMBER 27, 2018

Social media and email are among the most effective lead gen tactics There are a number of ways to approach lead generation, with plenty of tactics that can be used and combined to create a successful demand creation strategy ( just look at De Beers ). Check out our Chalk Talk on how to use video engagement data to qualify leads.

Demand Generation Agencies 84

Demand Generation Agencies Demand Generation Stats Demand 84

Vidyard

FEBRUARY 19, 2021

How Long Should Videos Be on Social Media? In just under four minutes, Vidyard’s Social Media Manager Charlie Rogers explains some of the highlights from this blog. How Long Should Videos Be on Social Media? No two social media sites are the same, so no two video lengths are the same.

Top of Funnel 65

Top of Funnel Video Marketing B2B Thought Leadership Advertising Funnels 65