4 Ways to reduce small business debt

Biznology

Are you in the process of paying down debt on your small business? Maybe you’ve had to turn to your charge cards or maybe you had to take out a business loan to fund your venture. Either way, you aren’t alone – 88 percent of small businesses carry debt.

Small Business Marketing: Brands On A Budget

Marketing Insider Group

Every business wants to get its name out there, but when you’re a small business with a modest budget, it’s hard to come up with traditional and online marketing ideas while balancing marketing expenses against the expenses of actually doing business. The post Small Business Marketing: Brands On A Budget appeared first on Marketing Insider Group.

The Powerful Guide to SEO for Startups and Small Businesses

Act-On

Whether you’re a startup or established small business, learn how to maximize your SEO efforts through effective marketing with Act-On Software. AdWords SEO SEO for startups small business SEO startup SEO

5 Benefits of Marketing Automation Software for Small Businesses

Marketing Insider Group

For a lot of small businesses, the company budget calls the shots more than the business owner. The post 5 Benefits of Marketing Automation Software for Small Businesses appeared first on Marketing Insider Group.

Best Practices for Selling to Government Agencies

selling to a customer or business and selling to. A good place to start is with the agency‘s small. business specialist or an IT manager relevant to your product. think this sell will be good for your business, then it is worth all the time you have.

4 Ways Small Businesses Can Take on Behemoths and Win

Marketing Insider Group

Small businesses are the lifeblood of the economy. In the United States, small businesses make up 99.7% The post 4 Ways Small Businesses Can Take on Behemoths and Win appeared first on Marketing Insider Group.

Small Business Marketing Optimization Tips for 2016

Webbiquity

The year is coming to a close, which means it’s time to start looking at the exciting opportunities 2016 will have to offer your small business. but what you should really be doing is focusing on areas you can improve your business every day for the remainder of 2015.

Next-Generation Marketing Automation Systems Target Small Business

Customer Experience Matrix

The new entrants are clustered towards the small business end of the market, where they see an opportunity for simpler systems at lower prices than existing market leaders.

Expert Insight: How Small Businesses Are Making the Most of SEO

KoMarketing Associates

Clutch recently surveyed 351 small businesses to gain insight into how they invest in SEO and what types of benefits they are reaping as a result. Furthermore, how are small businesses executing SEO initiatives in hope of generating ROI? There was a 3 percent increase over last year in the amount of small businesses that invest in SEO – do you see this increasing as the year goes on? Could businesses benefit from seeking external expertise??.

Marketing Automation for Small Businesses

Salesfusion

The post Marketing Automation for Small Businesses appeared first on Marketing Automation | Lead Generation | Email Marketing | Salesfusion. Best Practices Email Marketing Nurture Marketing Website Tracking

Top 10 Essential Features Every Small Business Website Must Have

Marketing Insider Group

If you have a business of any size or type, you already know that you must have a website if you are going to be successful. In this age of information and the Internet, people expect to find businesses online. Marketing Strategy essential features small business website

Interesting Marketing Trends of Small Businesses [Infographic]

Cody Ward

Small businesses face challenges of small budgets and scarce resources, causing them to be even more selective of their decisions in growing their top line. Small businesses therefore test, pivot, and analyze to recognize where their dollars would be best spent.

3 Predictive Analytics Examples for Small Businesses

Reachforce

If you read our recent blog post on the 2018 martech landscape , then you know that Scott Brinker eliminated a standalone “predictive analytics” category from this year’s marketing technology roadmap. Marketing Analytics

Six Essential Time Management Tips for Small Business Sales Success 

Webbiquity

Small businesses can often develop a competitive advantage not by price or selection, but by being more efficient and focused than the big companies. Treat it like a client meeting and schedule it in—after all, your business’s most important client, ultimately, is YOUR business!

The Ultimate Guide to Account Based Marketing for Small Businesses

Reachforce

Small business owners know that account-based marketing (ABM) is the latest strategy helping companies reach target accounts and maximize their marketing budgets. account based marketing

4 AdWeek marketing lessons for small businesses

Biznology

Though most small business owners do not have the resources to attend Ad Week events, let alone implement the technology discussed in the sessions, there are some tidbits that apply to every business no matter the size or scope.

Effective types of native advertising for small businesses

Biznology

Not many small businesses currently take advantage of native advertising , so the small businesses that do gain a significant advantage over the competition. If you own a small business and haven’t looked into native advertising, now is the time to start.

Business to Business for Small Business

Webbiquity

Small businesses account for a huge chunk of business revenue produced in our country. In fact, there are nearly seven million small businesses in America. As the drivers of employment growth, all of these businesses are vital. Guest post by Megan Totka.

Survey: 55% of Small Businesses Invest in SEO

KoMarketing Associates

Small businesses continue to turn to SEO as a marketing tactic, but new research suggests that they struggle when it comes to showing an ROI. Clutch recently surveyed 351 small businesses to learn how they invest in SEO, as well as how they benefit from this tactic. The results found that 55 percent of small businesses now invest in SEO, which is a 3 percent increase from last year.

3 costly small business loan mistakes entrepreneurs make

Biznology

When it comes to launching a startup, entrepreneurs know that the most precious thing in the business universe isn’t customers, products, brand equity, or even patents: it’s capital. Thinking that banks are the only business funding option.

6 Lessons Small Businesses Can Learn from March Madness

Marketing Insider Group

But even if you’re not that into sports, there are some key business lessons you can learn from the March Madness tournament. The post 6 Lessons Small Businesses Can Learn from March Madness appeared first on Marketing Insider Group.

How Small Businesses Benefit from Marketing Automation

Reachforce

Yet, small businesses can also benefit from marketing automation. It has the potential to fuel small business growth and provide companies with the competitive edge they need to thrive in their region and rise above neighboring companies.

8 Ways to Get Media Mentions for Your Small Business

Marketing Insider Group

Growing a small business is tough. Once you’ve reached out to your immediate family and friends and encouraged them to share your new business with their networks, it’s common for new businesses to hit a wall. The post 8 Ways to Get Media Mentions for Your Small Business appeared first on Marketing Insider Group.

5 Tools Every Small Business Needs in their Martech Stack

Reachforce

If you saw our post on Scott Brinker’s 2018 martech landscape , then you know there’s never been a better time for small businesses to build out their marketing strategy. Marketing Trends

New Marketing Automation Options for Small Business in the VEST Report

Customer Experience Matrix

GreenRope workflow GreenRope is all-in-one software sold primarily to very small businesses such as lawyers, real estate agents, consultant, coaches and membership organizations. Hatchbuck workflow Hatchbuck is another all-in-one product for very small businesses.

Why Small Businesses Need Smart Marketing

Biznology

Small businesses need loans in order to take product and service ideas to the next level. Without the infusion of upfront cash, many small businesses flounder despite having an arsenal of legitimate business ideas. Megan also writes business news.

5 Reasons to Write a Blog For Small Business

Marketing Insider Group

The post 5 Reasons to Write a Blog For Small Business appeared first on Marketing Insider Group. These days, it seems like everyone has a blog site. In fact, WordPress blogs alone are read by over 400 million people every month, with users creating over 80 million new posts, 44 million comments and 23 billion page views each and every month. But despite that, many old school businessmen question whether they should […].

26 Resources For Small Business Week

Radius

In honor of National Small Business Week, we’ve compiled a list of our favorite small business resources. The SMB economy is incredibly important to Radius, because our customers provide solutions to small businesses all over America. To bolster their growth, we’ve built the most comprehensive and up-to-date index of small businesses in America. The post 26 Resources For Small Business Week appeared first on Radius.

3 Don’ts of small business content marketing

Biznology

Small businesses have the potential to tap into special strengths, but they also have a special set of pitfalls to avoid. Marketing a small business can sap time and attention from actually doing the work of serving customers, but it has to be done.

10 Awesome Small Business Content Marketing Examples

Marketing Insider Group

The post 10 Awesome Small Business Content Marketing Examples appeared first on Marketing Insider Group. Pro tip: Before I start this week’s post I’d like to tell you about an awesome new content curation/social media tool that saves me tons of time called Quuu.

ReachLocal Provides Turn-Key Lead Management for Small Business

Customer Experience Matrix

Many small businesses do their marketing through CRM, email, and search advertising. Last month ReachLocal – a $450 million public company that purchases online ads for more than 23,000 local businesses -- moved in exactly this direction.

Protecting Small Business Systems from Ransomware: Interview

ATAK Interactive

Most businesses are much smaller organizations than the globally-recognized NHS, but we wanted to know – does that make them safe from ransomware attacks? The process starts with home or business computers. Ransomware Takeaways for Small Business .

How to Empower Your Small Business PR with Thought Leadership

B2B PR Sense

In small business PR, it’s easy to suffer from product or service egomania. But the point is to succeed as a small B2B business, you need to believe in the greatness of your product or service. Why Small Business PR Often Fails at Thought Leadership -- And How to Fix It.

Marketo Spark Targets Small Business Marketing Automation

Customer Experience Matrix

Marketo today announced the launch of Spark , a new brand aimed at small and mid-size business. Most of these aren’t of interest to small business, and several involve additional charges even for Marketo’s regular packages. Marketo has discontinued its $1,200 per month Small Business Edition, which lacked some features now included with Spark. But the most ardent small business evangelists are companies including Infusionsoft and OfficeAutoPilot.

7 Ways Small Business Can Catch Up Using Marketing Automation

Marketing Insider Group

Marketing automation helps us to level the playing fields, giving our small business a fighting chance against the industry titans, and helping us to make up some serious ground. The post 7 Ways Small Business Can Catch Up Using Marketing Automation appeared first on Marketing Insider Group. Turning the tables on the big, established operators in your field can seem like an insurmountable task. But it needn’t be.

5 Steps To Getting Started With Content Marketing For Your Small Business Or Startup

Marketing Insider Group

Brand awareness is essential for the success of small businesses and startups. The post 5 Steps To Getting Started With Content Marketing For Your Small Business Or Startup appeared first on Marketing Insider Group.

Is Video the Future of Small Business Marketing?

Contently

With almost 100 million views combined on Facebook and YouTube , “This Unicorn Changed the Way I Poop” helped put Squatty Potty—which makes a toilet stool to help you take care of business—on the map. Both stand to gain from increased interest in small business videos.

Why Small Businesses Need Event Marketing for Lead Generation

Reachforce

In today’s digital world, the idea of face-to-face sales techniques may seem a bit out-of-date. Marketing Events

How to Prep Your Small Business for Marketing Software

Salesfusion

The post How to Prep Your Small Business for Marketing Software appeared first on Salesfusion. Best Practices Customer Interaction Email Marketing Website Tracking

Venntive Adds Communities to Small Business Marketing Automation and CRM

Customer Experience Matrix

It is clearly “all-in-one” sales and marketing software for very small business, combining marketing automation, CRM, and ecommerce along the lines of Infusionsoft and Ontraport (formerly OfficeAutoPilot). This is a reasonable set of features for a small business system. -