SEO for site acquisitions

Biznology

Use these steps as a guideline: Create a map that identifies any content overlaps or gaps with the existing site and the acquired site. Create a report to identify the search engine performance (rank, traffic, etc.) for the main site and the acquired site.

The Secret Value of Site Search

Biznology

Increasingly, site search is on the list because of the hidden value in this capability. Among the value being found by companies are: Site searchers are 87% more likely to respond to marketing goals than non-searchers. Site Searchers 87% more likely to achieve marketing goals.

Sites 157

Have you thought your CMS, SEO, and site-hosting strategy through?

Biznology

Even though Drupal and WordPress are free Open Source CMS solutions that will run on the cheapest hosting site, enterprise solutions should be developed using enterprise hardware, software, caching, bandwidth, database, hosting, and CDN solutions—beginning at birth, at installation.

Sites 210

CX Mid Funnel: Getting Past Traffic to Conversions

Biznology

Overwhelmingly people talked about traffic. Using a combination of site search data and topic data extracted from the page using technologies like natural language processing, content that is proven to be effective for a specific topic can be recommended.

How B2B Marketing is Changing in 2018

websites, software review sites, and live events. sites (G2Crowd, Capterra) 1 Email Marketing Tactics (10 responses) Video 1 Email marketing 7 Email list purchase/rental 3 Event Marketing (8 responses) Events: executive event for key prospects. / 1How B2B Marketing.

How to Get More Blog Traffic – Real World Data

Webbiquity

Every blogger wants more traffic. So where does blog traffic come from, and how does this change over time? What’s important here isn’t the specific results from this blog, but what those results say about how to get more traffic to your blog.

Industrial Blog Sites Revisited

Industrial Marketing Today

In my conversations over the past few months, I have noticed a growing acceptance of blog sites among manufacturers, industrial distributors and engineering services companies. Blog sites as inbound marketing hubs. The ability to self-manage content updates with a built-in content management system (CMS) of a blog site is one of the most requested “must have” features of industrial website redesign RFQs.

Sites 219

5 Best Criteria to Segment Your Site Traffic and Personalize the Customer Journey

Marketing Insider Group

The post 5 Best Criteria to Segment Your Site Traffic and Personalize the Customer Journey appeared first on Marketing Insider Group.

Three Influencer Marketing Secrets to Drive Traffic

Webbiquity

But though the practice of influencer marketing —driving content by leveraging influencers—has been around for awhile, you may not have fully capitalized on this powerfully effective way to increase your website’s social media traffic, links, and search visibility.

Rating the Crowd-Sourced Marketing Software Review Sites

Customer Experience Matrix

What began as a whimsical “ landscape of landscapes ” led me to realize crowd-sourced review sites are the most common type of vendor directory, accounting for 15 of the 23 sources listed in my original graphic. The first question was which sites draw a big enough crowd to be useful.

Review 249

How to Use Instagram to Drive Traffic to Your B2B Website

Webbiquity

Not only are all those accounts feasible direct targets for your B2B marketing campaigns , they are also scores upon scores of possible traffic to drive to all your other online assets. Guest post by Natasha Ponomaroff.

How to Get More Search Engine Traffic to Your Landing Pages

Act-On

You have to send traffic to them. You can pay for traffic to your landing pages. Or you can drive traffic to landing pages by offering a link to them near some content, like at the close of a guest blog post or in an ebook. But what about search engine traffic?

How to Drive 10x Website Traffic Using Buzzsumo

BuzzSumo

Do you want to drive more traffic to your website? In this article and accompanying video, you’ll learn the step-by-step approach we’ve implemented to consistently generate up to 10x our average daily website traffic. How Will This Website Traffic Strategy Benefit You?

Communicating Value Helps Double Inbound Leads and Increase Revenue, Site Traffic and More

B2B Lead Generation

Arnold says each newsletter distribution increases website traffic by at least 30% and provides a meaningful follow-up opportunity for salespeople; the email platform allows them to see who has read an article.

How to Optimize for “Direct” Website Traffic

Webbiquity

One of the most valuable features of Google Analytics is the ability to drill into detail on traffic sources; not just how much traffic came from search or social media, but how much came from each specific search engine or social networking site.

What are some good traffic sources beyond the usual suspects?

Net-Results

But here’s a list of things we’ve considered and/or are considering: Sponsored content (getting published on traffic-heavy sites). Review sites. Engaging your customers to get reviews on these sites helps a lot for exposure, too.

More Traffic? Or More Conversions? No Contest.

Buzz Marketing for Technology

A bit of a trick question: If you had $100 to spend, would you be better off devoting that money to doubling the traffic to your site? To be sure, driving traffic is a critical mission for any e-commerce site. Slice and dice your site traffic analytics all you want.

5 Traffic-Driving B2B Blog Topic Ideas

KoMarketing Associates

If you sell on an e-commerce site or a platform like Amazon, look regularly for helpful reviews and compile a blog post with them, keeping the theme to one product or service at a time. Don’t know what to write about when it comes to your B2B website’s blog?

Website Evaluation Comes Before Site Redesign

Industrial Marketing Today

The two main reasons are 1) Not showing up in Google search results ( SEO – Organic Search Engine Optimization ) and/or 2) Not getting enough qualified leads from the website (Traffic and Conversion). You know your industrial site needs a major makeover but diving right into a site redesign without first doing a website evaluation or a site audit can be a costly mistake. Site’s crawlability and indexing of internal pages via internal linking.

Sites 222

Check Out These 10 Underutilized Traffic Sources

Marketing Insider Group

As a startup marketer, what channels do you exploit in order to increase traffic to your site? The post Check Out These 10 Underutilized Traffic Sources appeared first on Marketing Insider Group.

How to Dramatically Improve Organic Search Traffic

Webbiquity

If you want to dramatically improve your organic search traffic , you have to make your website better. If you are determined to get more organic traffic and make your website deserve to rank on the first page in Google, follow the below tips. Guest post by Felix Tarcomnicu.

You’ve Got Traffic. Now What?

Industrial Marketing Today

You’ve done all the hard work of optimizing (SEO) your industrial website and now you have a steady stream of traffic to your site. The other half is all about converting that traffic into leads and customers. I find there is a strong but mistaken belief among industrial companies that somehow their site visitors will interrupt their online activities and pick up the phone to call their sales people. What then is the solution for converting website traffic to leads?

Link-in-bio providers add 10-15% to Instagram referral traffic

Parse.ly

Yet, it sends just a tiny fraction of the amount of traffic back to sites that Facebook does. Twitter, with one-third of the active monthly users Instagram has, still sends five times the traffic in terms of page views. Instagram’s referral traffic problem.

Link 103

Five Ways to Draw Traffic to a Blog Post

Webbiquity

They may promote your blog on their networks, which will result in more traffic heading to your site. You can grab user-generated content from your social media sites (i.e. By 2019, it’s projected that video will account for 89 percent of all internet traffic.

Discover.google.com gone as a referring URL in latest referral traffic trends

Parse.ly

Traffic trends in December 2018: Farewell discover.google.com, we hardly knew thee. We’ll say this for traffic trends at the end of 2018 – they were consistent. But for the past three months, we’ve seen almost no change to the top ten traffic sources to articles.

URL 93

How you can grow your traffic and business–without Google

Biznology

But if search is falling, where else can you get qualified traffic to build your brand and business? In short, how can you grow your traffic and business without Google? The post How you can grow your traffic and business–without Google appeared first on Biznology.

Inbound Marketing Tactics That'll Skyrocket Your Search Traffic

Albacross

When we discuss inbound marketing , there are two methods of getting traffic. In this article, we will discuss organic search traffic. The best thing about organic traffic is that the search engines will keep you sending high-quality traffic if you manage to dominate the search ranking.

Benchmark your site against overall attention trends

Parse.ly

Analytics users now have the ability to benchmark their own sites against general attention trends in Currents. Note: Your site traffic in Currents will not exactly match your traffic in the Analytics dashboard. Let’s say you work for a site called TechToday.com.

How to Guest Post for Traffic and Awareness

Marketing Insider Group

A good business strives to diversify their traffic sources not to become dependent on a single one of them. One of the most successful tactics to build relevant traffic is still guest blogging, if you do it right. Guest blogging can be directly converted into traffic for your own site.

20 Simple Ways To Boost Your Website Traffic

Marketing Insider Group

Ask any marketer what they would like for their content or site, and they will likely tell you: more traffic and more leads. So how do you actually increase traffic to your website or blog?

How Your Current Traffic Impacts Your SEO

SmartBug Media

Millions of sites struggle to carve out space for themselves on search engines. If current traffic is low, you might be wondering if that’s hurting your chances at moving up the ranks. Although the total amount of traffic isn’t going to influence your search rankings, traffic does play a significant role in where your website appears in search results. It goes without saying (but I’ll say it anyway) that the more popular your site is, the better. Time on site.

Predicting sources of traffic to content in 2019

Parse.ly

So get ready for a deep dive into how platforms have changed over the last year looking not only at the sheer amount of traffic that changes, but how quickly it changes. People who come to sites do keep reading. powered sites, email traffic is usually a good chunk of that.

Search success hinges on site speed

Biznology

If you don’t get your server side sorted, you’ll never make it to the pole position even if your site fully deserves to be #1 on Google. So, Google monitors how swiftly your site responds to search pass-offs. First, test your site speed.

Sites 224

Search Traffic Declining? You’re Not Alone (and What to Do About It)

Webbiquity

If your website traffic from organic search has fallen over the past year, take some small solace in knowing you’re not alone—in fact, you’re in good (if not happy) company. So in order to maintain and grow website traffic, online marketing practices have to change as well.

Additional On Site SEO Factors to Consider

Biznology

SEO is typically broken up into phases, the first of which is on site optimization which involves making changes to the actual website in order to appeal to the search engine spiders for specific keyword searches and provide target audience members with relevant information.

Sites 161

How Google Gets Search Traffic Wrong

Webbiquity

How much traffic does your website get from organic search? For lightly trafficked sites, this chart may actually be quite close, within one percent or so. But for larger sites with more substantial visit counts, this figure can vary significantly from reality.

Case Study: How Avocados From Mexico Used Audience Segmentation to Drive Site Traffic

Contently

The post Case Study: How Avocados From Mexico Used Audience Segmentation to Drive Site Traffic appeared first on The Content Strategist. Case studies Contently News Resources _startup _technology case studies case study

Content Marketing Results: 18 Ways to NOT Get Blog Traffic

Writing on the Web

What are you doing or not doing on your blog that screws up your traffic? I’m posting twice a week, but I’m still not getting comments, and my traffic stats stink. Action : No easy way to retweet a post, or share to other social sites.

High Quality Content Sites Is What Google Wants

Writing on the Web

But you should always be alert for how such changes affect your site and make corrections when needed. This update is designed to reduce rankings for low-quality sitessites which are low-value add for users, copy content from other websites or sites that are just not very useful. &#. What Are Your Target Audience’s 5 Top Web Sites?

Sites 156

Chart: Where Did Our Twitter Traffic Go?

Modern Marketing

by Egan Cheung | Tweet this Have you noticed that your referral traffic from Twitter has basically completely dropped off since July 2011? With this brilliant, if somewhat surprisingly tardy, move, Twitter has killed two birds with one stone: Bird #1: get credit for their referred traffic.