Expert insights. Personalized for you.
You know your industrial site needs a major makeover but diving right into a site redesign without first doing a website evaluation or a site audit can be a costly mistake. However, you should insist that your industrial website redesign include at least the basic SEO features such as optimized <Title> and <Description> tags, keyword rich H1 and H2 tags, XML and HTML site maps, code for Google Analytics and social sharing options. MORE
There are different options to make these adjustments, and knowing them can make the daily life of those who manage WordPress sites a lot easier. After the right choice, making the change is what will turn your site ready to engage more by showing the look expected by your audience. MORE
But… The post How to Optimize Your Site for Better Lead Conversion appeared first on Benchmarkemail. The ultimate goal of your company’s website is to generate more leads so you can convert them into paying customers. MORE
What began as a whimsical “ landscape of landscapes ” led me to realize crowd-sourced review sites are the most common type of vendor directory, accounting for 15 of the 23 sources listed in my original graphic. This begged for a deeper look at the review sites to understand how they differ which, if any, could replace the work of professional reviewers (like me) and software guides (like my VEST report). The first question was which sites draw a big enough crowd to be useful. MORE
Industrial Blogs Industrial Websites Website Design & Development Blog Sites Content Management System (CMS) industrial ecommerce interactive design tools parametric search applicationsAt this time of the year, many industrial companies are getting ready for their annual budget planning meetings. If you are one of them, a redesign of your industrial website [.]. [[ This is a content summary only. Visit my website for full links, other content, and more! ]]. MORE
Issue-specific sites, sites devoted to a single product or service, and mini-sites for other purposes can be a great alternative to building out new sections of your main online presence. They allow site owners to maintain their own sites without the friction (in time and money) of having to go through a technical team to add, edit, and delete content. A mini-site avoids forcing your site visitors to change gears quite so abruptly. MORE
The post Akamai Outage Pulls Major Sites Offline Globally appeared first on Search Engine Journal. Major outage at Akamai Edge and GTM service brings down major websites around the world. MORE
Site crawlers are integral to the process of indexing websites on search engines. We‘ll explain how they work, and how to make your site “crawler friendly.“. Technical SEO MORE
The post A Beginner’s Guide to Membership Sites appeared first on The ONTRAPORT Blog. Membership SitesIf you think about a cover charge at a club, what makes people want to pay it? More importantly, what makes people want to come back? MORE
You can easily launch it with a click of a button to better understand visitor behavior on your site, identify new test opportunities, and gain further insight into your Oracle Maxymiser campaigns. MORE
Free Survey Site for Students: New Survey Program. That is why we are here with a free survey site for students – Outgrow launches a new survey program! . Make your assignments easy and attractive with Outgrow’s free survey site for students! MORE
Use these steps as a guideline: Create a map that identifies any content overlaps or gaps with the existing site and the acquired site. for the main site and the acquired site. Prioritize the keywords that map best to the acquired site’s content. Target keywords rank well for both sites. Place a 301 redirect on the acquired site’s ranking page to the page on your main site that also ranks. Target keywords do not rank well on either site. MORE
Mike’s thoughts about the power of suggestion in website search are spot on, and to them I’d like to add thoughts for those of us with smaller sites and smaller libraries of searchable content. If you have a very large site, the more robust you can make your site search tools, the better. If, on the other hand, your site is smaller, you have a different problem. The same search tool that works so fantastically on an enterprise-level site is overkill for you. MORE
I’ve gotten a flurry of phone calls recently because Google has announced that they are withdrawing their popular Google Site Search product, which many companies—even large ones—have been using as their website search engine. The calls are coming because: Google Site Search worked pretty well: There are lots of better search engines out there, but it worked well enough for most people. If you are using Google Site Search, what are you going to do? MORE
Discover how one business resurrected lost deals & increased site traffic more than 200%. Resurrecting previously cold leads and boosting site traffic significantly. The post Growing Site Traffic & Getting Better Leads, Faster appeared first on SharpSpring. MORE
The checklist items outlined in this article will help you establish a strong foundation for SEO with the right applications, the necessary foundations, and the essential on-site SEO tasks you need to perform. What keyword search phrases are bringing people to your site. MORE
Here are some of the creative ways seven ONTRAPORT users are optimizing their membership sites. The post Peek Inside 7 Successful Membership Sites appeared first on The ONTRAPORT Blog. Membership Sites MORE
Even if you use various digital channels , the transition from lead to customer is very likely to happen on your site. This is mainly achieved through tests that help you understand what best encourages site visitors to take the desired action. Applying tests from other sites. MORE
Cross-site Scripting attacks are an example of this. That is the basic premise of a Cross-Site Scripting attack. Check it out: What is Cross-site Scripting? What are the Cross-site Scripting types? How to prevent a Cross-site Scripting situation? MORE
Increasingly, site search is on the list because of the hidden value in this capability. Among the value being found by companies are: Site searchers are 87% more likely to respond to marketing goals than non-searchers. Site Searchers are 43% more likely to buy — and in some cases a lot more (up to 600%) — the non-searchers. Effective site search retains visitors increasing SEO & SEM Yields. Site Searchers 87% more likely to achieve marketing goals. MORE
Recently, I shared how I have become very popular recently because Google has withdrawn Google Site Search. Many large companies who were using it as their website search engine recoiled in horror at the prospect of having ads on their site search results page—ads from their competitors. So if you are one of the many that is wondering just how to replace your site search engine, these are the basic steps: Do your business case. MORE
These successful membership sites share their best strategies. Get expert input, ideas and solutions for building your membership site. The post Membership Site Owners Share Their Best Advice appeared first on The ONTRAPORT Blog. Membership Sites MORE
But, to start building your presence online, you can quickly set up and create a WordPress site without coding. All of that can help you customize your site, improve security , expand visibility with SEO, and measure numbers to constantly improve conversions. Create a new site. MORE
E-commerce businesses are run almost entirely, if not exclusively, online and getting traffic to their sites is crucial for success. You have the option to add structured metadata and schema to your site in order to give Google additional context about your site. slow site speed. MORE
We share 6 tips for improving your SEO on your Squarespace site. Squarespace’s easy-to-use design offers a range of SEO-enabling features. Technical SEO MORE
Official developer pages updated to reflect that Google Sites no longer creates sitemaps The post Google Sites Sitemap Documentation Removed via @martinibuster appeared first on Search Engine Journal. MORE
A membership site is a website that people join to gain access to exclusive “members only” content, features, benefits or community. The post How to Determine Your Membership Site Content appeared first on The Ontraport Blog. Membership Sites MORE
In my conversations over the past few months, I have noticed a growing acceptance of blog sites among manufacturers, industrial distributors and engineering services companies. Blog sites as inbound marketing hubs. The ability to self-manage content updates with a built-in content management system (CMS) of a blog site is one of the most requested “must have” features of industrial website redesign RFQs. MORE
To ensure those with disabilities can do this, you need to improve site accessibility. While you may assume that your site is accessible to those with impairments, the reality is, most are not. Results included: 80 percent of news sites had accessibility issues. MORE
That’s the power of membership sites. These types of sites are ideal for one-to-one service businesses: You’ve already got the expertise and knowledge and have proven there’s a demand for it. Some sites are focused around training and education, where members progress through courses. MORE
The post Membership Sites for Beginners appeared first on The Ontraport Blog. Membership SitesIf you think about a cover charge at a club, what makes people want to pay it? More importantly, what makes people want to come back? MORE
In this post, let's review some of the best video hosting sites for your business. You can host and embed videos on your site with Twenty Three's 4K HD player. With this hosting site, you can also combine your media gallery to create a video course with images, video, or podcast files. MORE
Some of you might believe that site search is important to raise your conversion rates and what to make search work. Others might be more resigned to the fact that site search is hard and that you don’t really know what to do to make it better. Because poor performance in your site search damages your brand’s reputation. If no other arguments have worked to get you to improve your site search, maybe this is the one that will do it. MORE
That headline isn’t fair to everyone, because some marketers are really working to make site search better. Here are the reasons I have been told that you are ignoring fixing your site search: No one uses it. If you look at your analytics, you will probably find that your site search results page is in the top 10 of all pages on your site. Studies show anywhere from 43% to 600% higher conversion rates for site searchers. MORE
Publishers urged to check if updated The post WooCommerce Vulnerability Affects Millions of WordPress Sites appeared first on Search Engine Journal. WooCommerce announced a patch for a critical vulnerability that is rolling out as a forced update. MORE
Even though Drupal and WordPress are free Open Source CMS solutions that will run on the cheapest hosting site, enterprise solutions should be developed using enterprise hardware, software, caching, bandwidth, database, hosting, and CDN solutions—beginning at birth, at installation. Most modern content management (CMS) sites support plugins and modules. There are so many useful plugins and off-site 3rd party services available, each of which can slow Drupal down. MORE
Sites Related Topics Biznology
JULY 21, 2017
Use these steps as a guideline: Create a map that identifies any content overlaps or gaps with the existing site and the acquired site. for the main site and the acquired site. Prioritize the keywords that map best to the acquired site’s content. Target keywords rank well for both sites. Place a 301 redirect on the acquired site’s ranking page to the page on your main site that also ranks. Target keywords do not rank well on either site.
Biznology
MAY 29, 2018
Even though Drupal and WordPress are free Open Source CMS solutions that will run on the cheapest hosting site, enterprise solutions should be developed using enterprise hardware, software, caching, bandwidth, database, hosting, and CDN solutions—beginning at birth, at installation. Most modern content management (CMS) sites support plugins and modules. There are so many useful plugins and off-site 3rd party services available, each of which can slow Drupal down.
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Biznology
DECEMBER 4, 2018
Increasingly, site search is on the list because of the hidden value in this capability. Among the value being found by companies are: Site searchers are 87% more likely to respond to marketing goals than non-searchers. Site Searchers are 43% more likely to buy — and in some cases a lot more (up to 600%) — the non-searchers. Effective site search retains visitors increasing SEO & SEM Yields. Site Searchers 87% more likely to achieve marketing goals.
Industrial Marketing Today
SEPTEMBER 6, 2011
In my conversations over the past few months, I have noticed a growing acceptance of blog sites among manufacturers, industrial distributors and engineering services companies. Blog sites as inbound marketing hubs. The ability to self-manage content updates with a built-in content management system (CMS) of a blog site is one of the most requested “must have” features of industrial website redesign RFQs.
Speaker: Kathleen Booth, VP of Marketing at Prevailion
Until recently, getting to position #1 on the search engine results pages (SERPs) was the holy grail of digital marketing. Now, Google has introduced featured snippets - effectively creating a “position zero.” Through real-world examples and case studies, learn why owning the featured snippet is so important, how to dominate position zero, and what impact it will have on your traffic and leads as the future of search continues to evolve.
Marketing Insider Group
FEBRUARY 24, 2021
To ensure those with disabilities can do this, you need to improve site accessibility. While you may assume that your site is accessible to those with impairments, the reality is, most are not. Results included: 80 percent of news sites had accessibility issues.
Single Grain
MARCH 13, 2020
E-commerce businesses are run almost entirely, if not exclusively, online and getting traffic to their sites is crucial for success. You have the option to add structured metadata and schema to your site in order to give Google additional context about your site. slow site speed.
Biznology
JANUARY 29, 2018
Some of you might believe that site search is important to raise your conversion rates and what to make search work. Others might be more resigned to the fact that site search is hard and that you don’t really know what to do to make it better. Because poor performance in your site search damages your brand’s reputation. If no other arguments have worked to get you to improve your site search, maybe this is the one that will do it.
Biznology
JUNE 1, 2017
Recently, I shared how I have become very popular recently because Google has withdrawn Google Site Search. Many large companies who were using it as their website search engine recoiled in horror at the prospect of having ads on their site search results page—ads from their competitors. So if you are one of the many that is wondering just how to replace your site search engine, these are the basic steps: Do your business case.
Industrial Marketing Today
JANUARY 18, 2012
You know your industrial site needs a major makeover but diving right into a site redesign without first doing a website evaluation or a site audit can be a costly mistake. However, you should insist that your industrial website redesign include at least the basic SEO features such as optimized <Title> and <Description> tags, keyword rich H1 and H2 tags, XML and HTML site maps, code for Google Analytics and social sharing options.
Speaker: Kellie de Leon, Vice President of Marketing & Strategy, The Mx Group
Chances are, you’re under the gun to convert more leads from your website. To increase conversion, your site needs high-quality content, user-friendly navigation paths, and calls to action that appeal to your target customers. But how do you go about this? And wouldn’t it be great to see some real-world examples from B2B companies that are doing it successfully? Kellie de Leon, VP of marketing and strategy at B2B agency The Mx Group, works with marketers every day to help them create and execute customer-centric strategies and content that increase web engagement and conversion. In this webinar, she'll discuss how to make your website more customer-centric.
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seo.co
MAY 16, 2021
The checklist items outlined in this article will help you establish a strong foundation for SEO with the right applications, the necessary foundations, and the essential on-site SEO tasks you need to perform. What keyword search phrases are bringing people to your site.
RockContent
OCTOBER 26, 2020
Even if you use various digital channels , the transition from lead to customer is very likely to happen on your site. This is mainly achieved through tests that help you understand what best encourages site visitors to take the desired action. Applying tests from other sites.
Biznology
MAY 1, 2017
I’ve gotten a flurry of phone calls recently because Google has announced that they are withdrawing their popular Google Site Search product, which many companies—even large ones—have been using as their website search engine. The calls are coming because: Google Site Search worked pretty well: There are lots of better search engines out there, but it worked well enough for most people. If you are using Google Site Search, what are you going to do?
RockContent
SEPTEMBER 16, 2020
But, to start building your presence online, you can quickly set up and create a WordPress site without coding. All of that can help you customize your site, improve security , expand visibility with SEO, and measure numbers to constantly improve conversions. Create a new site.
RockContent
SEPTEMBER 23, 2020
There are different options to make these adjustments, and knowing them can make the daily life of those who manage WordPress sites a lot easier. After the right choice, making the change is what will turn your site ready to engage more by showing the look expected by your audience.
Outgrow
JULY 28, 2021
Free Survey Site for Students: New Survey Program. That is why we are here with a free survey site for students – Outgrow launches a new survey program! . Make your assignments easy and attractive with Outgrow’s free survey site for students!
Ontraport
JANUARY 15, 2020
That’s the power of membership sites. These types of sites are ideal for one-to-one service businesses: You’ve already got the expertise and knowledge and have proven there’s a demand for it. Some sites are focused around training and education, where members progress through courses.
Biznology
SEPTEMBER 6, 2018
That headline isn’t fair to everyone, because some marketers are really working to make site search better. Here are the reasons I have been told that you are ignoring fixing your site search: No one uses it. If you look at your analytics, you will probably find that your site search results page is in the top 10 of all pages on your site. Studies show anywhere from 43% to 600% higher conversion rates for site searchers.
Ontraport
AUGUST 1, 2019
A membership site is a website that people join to gain access to exclusive “members only” content, features, benefits or community. The post How to Determine Your Membership Site Content appeared first on The Ontraport Blog. Membership Sites
Sharpspring
JULY 8, 2020
Discover how one business resurrected lost deals & increased site traffic more than 200%. Resurrecting previously cold leads and boosting site traffic significantly. The post Growing Site Traffic & Getting Better Leads, Faster appeared first on SharpSpring.
SEMrush
JULY 29, 2021
We share 6 tips for improving your SEO on your Squarespace site. Squarespace’s easy-to-use design offers a range of SEO-enabling features. Technical SEO
Search Engine Journal
JULY 15, 2021
Publishers urged to check if updated The post WooCommerce Vulnerability Affects Millions of WordPress Sites appeared first on Search Engine Journal. WooCommerce announced a patch for a critical vulnerability that is rolling out as a forced update.
Ontraport
JUNE 1, 2018
The post A Beginner’s Guide to Membership Sites appeared first on The ONTRAPORT Blog. Membership SitesIf you think about a cover charge at a club, what makes people want to pay it? More importantly, what makes people want to come back?
Hubspot
JULY 5, 2021
In this post, let's review some of the best video hosting sites for your business. You can host and embed videos on your site with Twenty Three's 4K HD player. With this hosting site, you can also combine your media gallery to create a video course with images, video, or podcast files.
Search Engine Journal
JULY 22, 2021
The post Akamai Outage Pulls Major Sites Offline Globally appeared first on Search Engine Journal. Major outage at Akamai Edge and GTM service brings down major websites around the world.
Industrial Marketing Today
OCTOBER 23, 2012
Industrial Blogs Industrial Websites Website Design & Development Blog Sites Content Management System (CMS) industrial ecommerce interactive design tools parametric search applicationsAt this time of the year, many industrial companies are getting ready for their annual budget planning meetings. If you are one of them, a redesign of your industrial website [.]. [[ This is a content summary only. Visit my website for full links, other content, and more! ]].
Ontraport
MAY 25, 2018
These successful membership sites share their best strategies. Get expert input, ideas and solutions for building your membership site. The post Membership Site Owners Share Their Best Advice appeared first on The ONTRAPORT Blog. Membership Sites
Ontraport
AUGUST 1, 2019
The post Membership Sites for Beginners appeared first on The Ontraport Blog. Membership SitesIf you think about a cover charge at a club, what makes people want to pay it? More importantly, what makes people want to come back?
SEMrush
JUNE 11, 2021
Site crawlers are integral to the process of indexing websites on search engines. We‘ll explain how they work, and how to make your site “crawler friendly.“. Technical SEO
Benchmark Email
OCTOBER 13, 2020
But… The post How to Optimize Your Site for Better Lead Conversion appeared first on Benchmarkemail. The ultimate goal of your company’s website is to generate more leads so you can convert them into paying customers.
Oracle
JANUARY 30, 2020
You can easily launch it with a click of a button to better understand visitor behavior on your site, identify new test opportunities, and gain further insight into your Oracle Maxymiser campaigns.
Ontraport
MAY 23, 2018
Here are some of the creative ways seven ONTRAPORT users are optimizing their membership sites. The post Peek Inside 7 Successful Membership Sites appeared first on The ONTRAPORT Blog. Membership Sites
Biznology
AUGUST 10, 2018
Issue-specific sites, sites devoted to a single product or service, and mini-sites for other purposes can be a great alternative to building out new sections of your main online presence. They allow site owners to maintain their own sites without the friction (in time and money) of having to go through a technical team to add, edit, and delete content. A mini-site avoids forcing your site visitors to change gears quite so abruptly.
Customer Experience Matrix
JANUARY 5, 2016
What began as a whimsical “ landscape of landscapes ” led me to realize crowd-sourced review sites are the most common type of vendor directory, accounting for 15 of the 23 sources listed in my original graphic. This begged for a deeper look at the review sites to understand how they differ which, if any, could replace the work of professional reviewers (like me) and software guides (like my VEST report). The first question was which sites draw a big enough crowd to be useful.
Search Engine Journal
MARCH 5, 2021
Official developer pages updated to reflect that Google Sites no longer creates sitemaps The post Google Sites Sitemap Documentation Removed via @martinibuster appeared first on Search Engine Journal.
RockContent
NOVEMBER 17, 2020
Cross-site Scripting attacks are an example of this. That is the basic premise of a Cross-Site Scripting attack. Check it out: What is Cross-site Scripting? What are the Cross-site Scripting types? How to prevent a Cross-site Scripting situation?
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