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Google’s SERP Features: Get Your Company Listed

Marketing Insider Group

There’s only so much room on Google’s SERP pages, and a lot of that space is reserved for featured snippets, related questions, videos, and more. To capture your audience’s attention, it’s now critical for brands to get listed on Google SERP features. What Are Google SERP Features? Image Pack.

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Is your organic traffic eroding?

Kevin Indig

Over the last few years, increases in ads, SERP Features, and direct answers pulled away clicks from organic results, but Google doesn't make it easy to understand these changes. Measuring the impact of SERP layout changes on organic traffic is complex. " The solution is an organic traffic erosion analysis.

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Understanding Google SERP Features in 2021: The Complete Guide

KoMarketing Associates

Understanding Google search engine result page – or “SERP” – features has always been an essential part of SEO for B2B digital marketers. By analyzing the factors of web pages that appear in Google SERPs for targeted keywords, SEOs are able to determine potential tactics for improving their pages’ positions in those results.

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SERPs, Traffic and Trends: Mobile vs. Desktop in 2021 [Study]


We looked into how traffic trends and user behavior on mobile stack up against desktop, and also analyzed mobile vs. desktop SERP discrepancies.

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Why and How to Dominate Google's Featured Snippets

Speaker: Kathleen Booth, VP of Marketing at Prevailion

Until recently, getting to position #1 on the search engine results pages (SERPs) was the holy grail of digital marketing. At the end of the session you’ll leave with: A detailed understanding of how search is evolving on mobile versus desktop and the impact it has on site traffic and conversions.

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Decreased Website Traffic: Is Google Sending You Fewer Clicks?

Single Grain

Have you noticed a decrease in your website traffic? Or are webmasters just looking to blame someone for a drop in traffic? And marketers have become uber-reliant on this platform for the majority of their web traffic. And marketers have become uber-reliant on this platform for the majority of their web traffic.

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SERP Universal Listing Trends


The SERP landscape is also constantly changing and has evolved over time. Marketers must be quick to adjust strategies to accommodate both algorithm updates and changes to the SERPs. Because of this, BrightEdge started tracking some of the ways Google is evolving the SERPs. However, Google doesn’t only update the results.

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