48 Phenomenal SEO Guides, Tips & Tactics
FEBRUARY 24, 2015
Find the answers to those questions and many more here in four dozen phenomenal SEO guides, tips and tricks from the past year. Google image search only gets a half a percent of Google’s overall traffic. Expert SEO Guides, Tips and Tricks. And are your website URLs optimized?
5 Ways to Use Paid Search & SEO Together
MARCH 17, 2015
Paid search and SEO work in different ways to get visitors to your website. Use your Adwords tools to determine if the traffic volume is worth the cost. Start creating content around those keywords to increase your ranking in SERPs. If you’re not on the first page of the rankings, its even less likely you’ll get the traffic you’re looking for. Get more paid search and SEO tips by subscribing to our VR Buzz weekly newsletter. ©
How to Generate Leads From the Most Popular Pages on Your Website
OCTOBER 14, 2016
From blog posts to landing pages to job postings, your website may be made up of tens, hundreds; even thousands of individual pages. So, how do you figure out which pages on your website get the most traffic? Which Pages Get the Most Traffic?
Three Tips for Boosting SEO with Social Media
AUGUST 25, 2016
Long-form posts on LinkedIn will show up in Google’s search engine results pages (SERPs). A well-developed social media presence can translate directly into improved SEO by increasing website traffic as well as natural linking to your articles.
6 Tips for Creating Content That Spreads Naturally
DECEMBER 6, 2012
Shareaholic studied 200,000 publisher websites in October, 2012 and learned that 27.27% of those websites' traffic came from social media referrals. organic traffic and Google referrals.
Top SEO Tips Straight From the Industry Experts [INFOGRAPHIC]
NOVEMBER 6, 2012
Check out their expert tips in this infographic (which you can feel free to embed on your own website using the embed code below), and then navigate below for a quick explanation of what these tips mean for your search marketing strategy. SEO Tips From the Experts.
Launching a Redesigned Website Could be the Best Marketing Decision You’ll Make in 2016
NOVEMBER 20, 2015
Websites make you money when they get traffic and convert visitors into leads. The first question you should ask yourself is why / how your website makes you money. Your physical market share and share of online traffic are related, but fundamentally different.
Best Web Presence Optimization Guides and Tips of 2011
MARCH 26, 2012
If published, they’re potentially valuable for long-tail (low volume, highly qualified) search traffic. From SEO To Social Media, Getting All Channels To Drive Traffic by MediaPost Search Insider.
23 Expert SEO Link Building Guides and Tools
MARCH 19, 2013
Link Building Guides, Techniques and Tips. Here, Sujan Patel (Neil’s cousin) lists 13 more tips (with surprisingly little overlap to Neil’s list) including asking your local library to link to you as a reference; setting up speaking gigs; and interviewing experts in your field.
Three Ways to Rock Organic Search Results
DECEMBER 15, 2014
Every business could benefit from more website or brick and mortar visits. After all, results that appear on the first page enjoy a whopping 95% of all search traffic. In addition, the very first organic result on the SERP (not including ads) receives about 32.5%
SEO Isn’t Mystical
OCTOBER 8, 2015
SEO, short for search engine optimization, encompasses any activities to increase your ranking in search engine results in order to drive more traffic to your website. SERP: Here’s another simple one for you — SERP is just an acronym for search engine results page.
7 SEO Tactics Most Marketers Ignore
JULY 29, 2016
Search engine traffic matters – it makes up 51% of visits to most sites , according to BrightEdge. And search engine traffic converts: “ SEO leads have a 14.6% They’ll get you far more traffic to your site and give you a nice edge on your competition, too.
Blogging for SEO: How to Write Blogs that Rank on Page One
DECEMBER 22, 2016
Did you know that the search result in #1 position on Google gets 33% of search traffic ? And that page 1 search engine results resulted in 92% of all traffic, dropping off by 95% for page 2? How else will they find your content and website?
Everything B2B Marketers Need to Know about Google’s Upcoming Mobile Algorithm Update
APRIL 14, 2015
In this post, I will walk you through what you need to know about the update and share how we have helped our B2B clients prioritize mobile initiatives and set expectations internally regarding the impact the update might have on organic traffic performance. More tips here.
How to Craft a Successful Content Marketing Strategy
FEBRUARY 23, 2017
From there, I can simply type in a competitor website and get a look at the keywords they’re ranking for and, more importantly, the types of content assets ranking for those particular keywords. If you notice, for example, that list-style posts dominate SERPs for a target keyword, you might consider putting together a similar list with updated stats, additional, relevant insights, etc. Organic traffic?
The 26 Best All-in-One SEO Tool Suites
JANUARY 19, 2017
finding opportunities for guest posting or product reviews), social media and email contact information, website outbound links, advertising opportunities, competitor backlinks, industry influencers, link building opportunities, and more. SEO has a lot of moving parts.
Google Shakes Up the Local Search World… (kinda)
DECEMBER 1, 2015
Google has just removed the ability for users to manually change their search location from the search results pages (SERPs). This feature was located under “Search Tools,” on the Google SERP, as detailed in the screenshot below.
21 Decoded SEO Terms Everyone Should Know
JULY 16, 2014
Inbound links Inbound links also known as backlinks are incoming links from another website or page that direct or point back to your own site or page. Indexed page A page on your website that has been “crawled” or read by search engine bots and stored.
The Beginner's Guide to Small Business Marketing Online
MARCH 6, 2017
To ensure that your website shows up in search ahead of your competitors, It's important for your company to invest in search engine optimization (SEO) and keyword research. How can I make a website without a developer? Why isn't my website appearing in Google? Website.
30 SEO Best Practices for B2B Organizations in 2017
JANUARY 24, 2017
Here are 30 essential best practices and tips to help improve your search engine optimization strategy in 2017. According to the 2016 B2B Buyer’s Survey conducted by Demand Gen Report, 69 percent of B2B buyers say the most influential aspect of a company’s website is content that speaks directly to their needs. In theory, the more landing pages you create, the more opportunities you have to pick up organic search traffic. And, that’s where this tip comes from.
6 SEO Tools to Analyze Your Site Like Google Does
JUNE 5, 2012
Take a look: With this tool, you're able to see exactly which keywords Google is seeing when it crawls your website -- the list you see above is just a snapshot. You can monitor your site for malware and crawl errors, both essential for conquering the SERPs.
Hit With a Google Penalty? Here's How to Quickly Diagnose & Fix Your Issues
SEPTEMBER 1, 2015
Evidence suggests that though many websites have been penalised (not just by the big updates, but also by one of the thousands of tiny little manual Google updates), the average marketer or webmaster hasn’t noticed. Preference is given to websites with SSL security.
How to Survive Google's Pending Panda Update
MARCH 15, 2013
The first Google Panda update appeared on February 24 th 2011 and if you were unlucky enough to be hit, your traffic probably looked a lot like this: Since that first update, Google went on to release a further 23 updates, with the latest happening on January 22nd of this year.
10 Stats That WIll Shape Your 2017 SEO Strategy
SEPTEMBER 30, 2016
But even though most marketers recognize the value of search engine optimization for their businesses, the practice remains a struggle: for 65 percent of marketers, generating traffic and leads is the top-cited challenge.
Fathom SEO Pulse #38: Licensing Content, iOS 9 Analytics Block & More
SEPTEMBER 24, 2015
Quick Tips: eBay, Amazon and Craigslist SEO for Your Products”. Google Glossary: Revenge of Mega-SERP”. This glossary is a great reference source for any and all Google SERP features. Struggling to come up with new content ideas for your website or blog?
5 Content Marketing Faux-Pas that are Killing Your Business
OCTOBER 2, 2015
Is your website fading into oblivion? From ad placement fails to grammar and spelling errors, an ineffective content strategy can kill your business in more than one way, often by damaging the flow of traffic to your website as well as sales conversions.
The Modern Nonprofit's Guide to SEO
OCTOBER 6, 2016
Part of SEO's stupendous value is that a well-optimized webpage can keep generating quality traffic to your nonprofit's online presence years after it was first published. A second way to do some ground analysis is to grade your website's current SEO status. SEO can be a funny thing.
Fathom SEO Pulse: 9.17.15
SEPTEMBER 17, 2015
Clicks and CTR indicate that people are interested in what the SERP level information is showing (meta title/description, snippet, domain, etc.) Traffic and Engagement Metrics and Their Correlation to Google Rankings”. 9 Valuable Tips for Your E-commerce Product Page Copy”.
SEO Copywriting: 25 Best Practices for 2014
MAY 7, 2014
To the dismay of businesses and marketers, SEO copywriting best practices do not guarantee high SERP rankings. If your website provides tech support, for example, cluttering your content with design info will only confuse (and lose) the reader.
How Do Your Google AdWords Metrics Compare to Industry Averages? [New Benchmark Data]
APRIL 12, 2016
You've likely noticed them right above all the organic results on a SERP: Display ads appear on a website while browsing. Here's a look at the average CPC by industry: Pro Tip : Looking at your lowest or highest CPC doesn't always tell the full story. Want more tips?
7 SEO Twitter Tips to Rank Better in Search
SEPTEMBER 26, 2011
Basically, Twitter is a natural complement to your site and a way to gain some additional spots on organic search engine results pages (SERPs), helping your website and its content get found. Here are 7 tips to help you get started.
Why You Should Invest In Content Curation
MAY 3, 2016
Though producing original content should be an integral part of any content strategy, there are plenty of occasions when curated content can save you time and resources, engage your audience, (and when done right) drive traffic on an ongoing basis.
58+ Resources to Master SEO Copywriting
NOVEMBER 7, 2014
If you are a professional at SEO copywriting, I’m sure you will still discover new tips and information for yourself. 8 First Step SEO Tips for Bloggers. Adopting these eight simple tips is all it takes to get started benefiting from SEO copywriting.
26 Awesome Search Engine Marketing Guides
SEPTEMBER 30, 2014
While organic search traffic still drives roughly half of business website traffic, paid search accounts for 10% —and it enables marketers to guarantee first-page presence even for highly competitive search phrases that are difficult to optimize for organically.
Best Cool SEO Tools of 2011
MARCH 1, 2012
Need to analyze the optimization status of an existing website? 2 Free Tools to Find and Analyze SERP Dominators (for Competitor Research) by Search Engine Journal. 8 Cool Free SEO Website Tools by Abnormal Marketing. 12 Popular Keyword Organization Tips & Tools by SEO Book.
Our Favorite Blog Posts & Articles for 2016: 5th Annual Edition
DECEMBER 27, 2016
Last week I highlighted ten of KoMarketing’s most popular posts written this year, based on traffic, links, mentions, and impact in the lead generation process. By adding AMP functionality (and Analytics tracking) to their blog, we saw an immediate uptick in mobile traffic.
A Small Biz Guide to Digital Marketing Acronyms
APRIL 1, 2014
BL: Backlink is a link from another website to your business’ website. CR: Conversion Rate is the number of visitors to a website or recipients of an email who take action beyond viewership. or Bing may have different layouts to their pages, but they all have SERPs.