article thumbnail

42 B2B Marketing Acronyms and Abbreviations

Digital B2B Marketing

With lines like “we need SME commitment before developing DDMs for the ABM program”, it is no wonder marketers often struggle to communicate internally. SME : Subject Matter Expert. SEM : Search Engine Marketing. Some days B2B marketing discussions seem more like a reading of alphabet soup. PPC : Pay Per Click.

article thumbnail

14 Things I Think I Think About Social Media

Convince & Convert

Other than the extraordinarily unflattering camera angle, it turned out pretty well (especially the super cool SME opening animation) 14 key points are below: Jay Baer Interview from Michael A. But if your saying Twitter isn't a tool as in a hammer, that you can use to build your SEM, SEO, or PR then I am not following your logic.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Digital Marketing Software: Landscape Of the Top Tools

Referral Rock

If you run an SME or startup, then you know scaling a business is all about how many customers you can gain while retaining as many customers as possible. Search Engine Marketing (SEM) Software. Customer Relationship Management (CRM). How it helps: monitors and tracks customer relationships. Find unique link building opportunities.

article thumbnail

Hiring a SEO Agency? 45+ Experts Tell You What to Look For & Avoid!

Directive Agency

President, Return On Now: SEO, SEM, Content Marketing, Social Media, Public Speaking, Business Coaching, Blogging. Heavy Meta Hero, Co-Founder of Cornerstone Content/Measured SEM. Most of the in-house marketers that I have dealt with are generally SME’s (subject matter experts) within the organisation. Tommy Landry.