The B2B Research Blog

OCTOBER 15, 2016

Most companies have a customer satisfaction research programme in place, but not all are made equal. So, how do you ensure that your customer satisfaction programme makes a positive difference? So the first step in any customer satisfaction programme is to identify those who have the power, skills and motivation to drive action on the back of the findings. This reveals the relative power of each area of the experience in driving overall satisfaction.

Satisfaction 150

Satisfaction Customer Regression Rules 150

The B2B Research Blog

AUGUST 1, 2016

After all, the logic goes, if customers are happy then they won’t feel a need to change supplier – satisfaction leads inexorably to loyalty. Following on from this logic, market research studies tend to focus on measuring customer satisfaction and its cousin the Net Promoter Score (NPS).

Satisfaction 156

Satisfaction Customer Loyalty Lock-In 156

Fathom

SEPTEMBER 10, 2015

How Health Systems Can Adapt Their Practices to Optimize Patient Satisfaction. The focal shift from patient acquisition to patient engagement and satisfaction have been driven by the staged implementation of healthcare standards mandated by the Affordable Care Act (ACA).

Satisfaction 84

Satisfaction Review Environment Government 84

The B2B Research Blog

AUGUST 15, 2016

Most companies have a customer satisfaction research programme in place, but not all are made equal. So, how do you ensure that your customer satisfaction programme makes a positive difference? So the first step in any customer satisfaction programme is to identify those who have the power, skills and motivation to drive action on the back of the findings. This reveals the relative power of each area of the experience in driving overall satisfaction.

Satisfaction 120

Satisfaction Customer Regression Rules 120

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The B2B Research Blog

AUGUST 8, 2016

How do you measure customer satisfaction in B2B markets? What questions should you ask in a customer satisfaction survey? Fair questions, but first ask yourself this: should you measure customer satisfaction? It’s counter-intuitive, but in B2B markets sometimes customer satisfaction doesn’t actually matter. However, more often than not customer satisfaction is linked with loyalty so let’s return to that question – how do you measure it?

Satisfaction 120

Satisfaction Measurement Regression Customer 120

The B2B Research Blog

AUGUST 8, 2016

How do you measure customer satisfaction in B2B markets? What questions should you ask in a customer satisfaction survey? Fair questions, but first ask yourself this: should you measure customer satisfaction? It’s counter-intuitive, but in B2B markets sometimes customer satisfaction doesn’t actually matter. However, more often than not customer satisfaction is linked with loyalty so let’s return to that question – how do you measure it?

Satisfaction 120

Satisfaction Measurement Regression Customer 120

Sales Intelligence View

JULY 22, 2015

Customer Success insideview customer reviews insideview customer sat insideview customer satisfaction insideview customer success insideview customers insideview focus on customer insideview product support insideview support insideview user reviews insideview user satisfaction insideview user success insideview user support insideview usersWe’ve occasionally honked our own horn when it comes to […].

Satisfaction 63

Satisfaction InsideView Customer Review 63

Content Marketing Institute

OCTOBER 9, 2017

The post How to Deliver Emails That Will Increase Reach, Impact, and Subscriber Satisfaction appeared first on Content Marketing Institute.

Satisfaction 109

Satisfaction Email ROMI Examples 109

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Fathom

SEPTEMBER 10, 2015

The mobile experience patients experience is no longer just an “add-on” piece to help drive patient satisfaction – it is one of the essential pieces to the equation. Hospital marketers must deploy robust strategies around their mobile ecosystem as an essential piece of their overall marketing objectives if they want to continue to drive patient satisfaction and maintain brand reputation.

Satisfaction 60

Satisfaction Mobile Portal Attitudes 60

Modern B2B Marketing

SEPTEMBER 30, 2015

Check out our latest infographic, Snackable Satisfaction, to learn which types of content your audience will find the most palatable (especially on mobile). Author: Shanna Cook See it, scan it, share it. Your audience is hungry for content and consuming it at a faster pace than ever before.

Satisfaction 80

Satisfaction Marketo Environment Best Practice 80

Marketing Insider Group

MAY 17, 2010

In B2B marketing organizations, the single most important way to keep customers is to build satisfaction and loyalty. So, how do we build customer satisfaction and loyalty? And how does a leader take accountability for employee satisfaction?

Satisfaction 136

Satisfaction Loyalty Customer Help 136

Marketing Insider Group

MAY 17, 2010

In B2B marketing organizations, the single most important way to keep customers is to build satisfaction and loyalty. So, how do we build customer satisfaction and loyalty? And how does a leader take accountability for employee satisfaction?

Satisfaction 136

Satisfaction Loyalty Customer Help 136

Vidyard

JULY 27, 2017

Within that support context, if you use video, you’re going to see an increase in your customer satisfaction, you’re going to see a decrease in your time to resolution, and you’re going to see your time to resolution go down as well. Your customer expectations are changing.

Satisfaction 67

Satisfaction Customer Aggregator Video 67

MLT Creative

JUNE 16, 2016

The post Finding Local Search Satisfaction in The B2B World appeared first on MLT Creative. Local SEO. It’s not new, but it doesn’t get much air time in the b2b community.

Satisfaction 54

Satisfaction Search SEO Communities 54

Hubspot

DECEMBER 21, 2016

Our client lifetime has grown by 30%, client satisfaction -- as measured by Net Promoter Score -- improved by 29% three months after the change; employee satisfaction has risen by 23%; and our top-line revenue has grown by more than 50% since the switch.

Satisfaction 73

Satisfaction Rate Transparency Training 73

Versium

JUNE 28, 2017

Versium Analytics Recognized for Exemplary Company Culture and Employee Satisfaction. The post Versium Analytics Recognized for Exemplary Company Culture and Employee Satisfaction appeared first on Versium Analytics Inc. Press Release Best Companies Recognition Washington Washington 100 Best Companies

Satisfaction 40

Satisfaction Companies Analytics Best 40

Fathom

AUGUST 26, 2013

Every hospital knows Medicare is beginning to tie some payments to patient satisfaction. … Read the rest The post Patient Satisfaction Is the Name of the Game; Social Media Is a Player appeared first on Fathom.

Satisfaction 97

Satisfaction Social Media Sample Opinions 97

Biznology

SEPTEMBER 18, 2017

Your company’s business goals are now tied to the success and satisfaction of every customer, which must be delivered during every product use and interaction. Lesson for leaders. Today’s marketing is becoming obsolete. It comes from yesterday’s world. Its focus is “find, buy, and deliver.”.

Custom Publishing 182

Custom Publishing Experience Customer Satisfaction 182

Marketing Insider Group

JANUARY 11, 2017

Content Marketing content creation content writing Customer Satisfaction & LoyaltyFriends, Marketers, Countrymen lend me your ears. We move into the another year witnessing our mechanical cousins picking up some impressive skills.

Audience 241

Audience Conversion Tips Satisfaction 241

Marketing Insider Group

FEBRUARY 6, 2017

Content Marketing Content Customer Satisfaction & Loyalty Marketing InnovationI know seeing the cover image might have given you the creeps. But let’s try and focus, shall we? For years we have been arguing with our design team about creating the perfect social media visuals.

Guidelines 229

Guidelines Satisfaction Content Loyalty 229

Marketing Insider Group

JANUARY 25, 2017

Marketing Strategy content marketing strategy Customer Satisfaction & Loyalty Digital Marketing Lead QualificationYou write really compelling content, create perfect images and hone overall website design to perfection to get more traffic to your site.

Sites 242

Sites Lead Qualification Satisfaction Loyalty 242

Biznology

NOVEMBER 20, 2017

Lesson for leaders. Tech-driven change is accelerating. It increasingly disrupts every industry, business, product, and profession. It is no longer possible to project yesterday’s trends to lead markets tomorrow. For example, the perception of some of Silicon Valley’s tech giants is turning negative. They are criticized for managing people with algorithms, growing by replacing the economy’s jobs with AI and automation, and using surveillance business models that manipulate everyone personally.

Custom Publishing 123

Custom Publishing Satisfaction Touchpoints Trigger 123

Biznology

MARCH 5, 2018

Making them comfortable will help improve employee satisfaction and possibly prevent them from taking it off immediately after work helping some transference and spreading the word about your brand.

Promotion 194

Promotion Product Trends Trade Show 194

Biznology

APRIL 5, 2018

Customer satisfaction as your priority. You need to emphasize how you will achieve the highest level of customer satisfaction. Those who are offering home improvement services face a stiff competition.

Blogger 155

Blogger Satisfaction Price Pricing 155

Biznology

MARCH 21, 2018

So even if you made a huge improvement in customer satisfaction, you can’t prove it. It’s always possible to have a bad digital customer experience if you lack the skills or investment to create one.

Experience 179

Experience Customer Landing Page A/B 179

Biznology

APRIL 4, 2018

You are not just selling products or services; you are selling emotions, solutions, and satisfaction, which are experiences that come with a higher margins and better reorder rates! Local businesses have a very pragmatic attitude about branding: they ignore it.

Business 167

Business Help Brand Branding 167

Marketing Insider Group

JUNE 2, 2016

Marketing Strategy B2B Marketing Customer Satisfaction & Loyalty Marketing InnovationYou want customers to love your brand. Well, loyalty doesn’t happen overnight. It starts with building a quality relationship with your consumers.

Loyalty 208

Loyalty Satisfaction Relationship Brand 208

Marketing Insider Group

FEBRUARY 9, 2016

Social Media Customer Satisfaction & Loyalty StrategyMore than 90% of businesses maintain two or more social media channels. So, it’s no surprise that companies experience social media disasters.

Social Media 208

Social Media Media Satisfaction Viral 208

Marketing Insider Group

AUGUST 19, 2016

Marketing Strategy automation business Customer Feedback Customer Satisfaction & Loyalty data data driven marketing marketing strategyAny marketer who’s worth their salt knows that improvements in a marketing strategy don’t just spring out of nowhere, overnight.

Strategy 183

Strategy Satisfaction Loyalty Efficiency 183

Marketing Insider Group

AUGUST 10, 2016

Marketing Strategy Content Marketing content strategy Customer Satisfaction & Loyalty Social MediaYour business’s reputation goes hand in hand with your sales, especially when it comes down to a customer choosing between different companies.

Business 171

Business Satisfaction Loyalty Review 171

Marketing Insider Group

MAY 31, 2016

Marketing Strategy Customer Satisfaction & Loyalty Digital Marketing increase conversions marketing strategy segmentation

Segmentation 177

Segmentation Traffic Sites Personalization 177

Biznology

JULY 5, 2017

Believe it or not, live chat has the highest rated customer satisfaction as compared to phone, email, web forms, voice, and even social media (in some cases). Apart from improving customer satisfaction level, live chat can also lead to sales.

Software 172

Software Online Vertical Sales 172

Biznology

SEPTEMBER 11, 2017

As connected consumption delivers higher levels of success and satisfaction, these companies will grow to lead the economy. Lesson for leaders. How can “digital changes everything” work for you?

Custom Publishing 181

Custom Publishing Publisher Cable Income 181

Biznology

JULY 17, 2017

The things you can do with social media are broad and cover many aspects of an organization including recruiting, retention, marketing, business development, and client satisfaction.

Social Media 177

Social Media Landing Page Media Social 177

Biznology

JANUARY 6, 2017

Focus on finding ways to improve customer satisfaction; it is one of the most important things you can do to guarantee the success of your small business. Small business owners tend to do it all and wear all of the business hats when running their business.

Business 199

Business Help Satisfaction Small Business 199

DiscoverOrg

APRIL 7, 2017

Best Practices from the Industry Interviews Research Reports Account-Based Marketing B2B Insights B2B Sales Insights Clean Data Customer Satisfaction database hygiene Good Data social media marketing third-party reviews ValueWhen sales intelligence data is inaccurate, incomplete, or outdated, the rabbit hole for a sales person can be very deep —and no one knows better than Steve W. Martin.

Review 190

Review Satisfaction Best Practice Custom Publishing 190

Biznology

FEBRUARY 24, 2017

Customer acquisition, satisfaction, and retention are key steps in the growth of a startup.

Effective 176

Effective Effectiveness Income Rules 176

Biznology

OCTOBER 16, 2017

Instead of taking generations, everyone can grow their achievements in just a few years, increasing everyone’s personal satisfaction and prosperity today. Lesson for leaders. Today’s devices limit their users to what the designers and their apps enable.

Publisher 161

Publisher Custom Publishing Range Environment 161