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YouTube adds new shopping features to increase seller revenue

Martech

YouTube introduced four new updates for shopping creators, aimed at enhancing conversions, providing inspiration, and offering more choices. For YouTube Shopping creators and brands selling products on the platform, these new capabilities and features make it easier to promote your products and increase revenue from older content.

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How to create a YouTube Business account: a step-by-step guide

Sprout Social

If you still don’t know how to create a YouTube account for your business, it’s not too late to get started. The numbers don’t lie: YouTube’s growth is unparalleled when it comes to traffic, revenue and a rabid user-base that just can’t get enough of video content. If you’re a total newcomer to YouTube, don’t sweat it.

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I Published 60 YouTube Videos in 30 Days. Here's What Happened.

Hubspot

In fact, video traffic will be a whopping 82% of all global IP traffic by 2022 -- up from 75% percent in 2017. It's clear that web visitors are shifting to video -- Facebook Watch, IGTV, and of course, YouTube have all picked up steam in recent years. The results exceeded my expectations for YouTube metrics. Literally.

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Top 3 Demand Gen Strategies of 2023 and Beyond

FunnelEnvy

Paid strategies are usually part of a strategic funnel, with content focused around a specific outcome, like driving traffic to a landing page or freebie. In 2022, people averaged more time spent per month on TikTok than every other platform except YouTube. Small sample sizes can lead to skewed insights and misguided decisions.

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4 Reasons Why Customers Should Be Your Brand Storyteller, Not You

Contently

” “Or, maybe we just write a blog post and increase our ad spend to get more traffic to the post!” To be clear, you should categorically send influencers sample products and ensure they are satisfied before asking them to promote you online. Having those videos on YouTube can also help you rank for certain keywords.

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8 Proven tactics to increase your social commerce sales

Unbounce

Social media marketing is about advertising your products, engaging customers, and driving traffic to your website or landing page where customers can make a purchase. Source: YouTube. Source: YouTube. Pro tip: Unbounce’s Smart Traffic tool is another great way to enhance the customer journey with personalized experiences.

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The 17 Best Keyword Research Tools for SEO and SEM

Webbiquity

Sample review: “If your competitor is ranking for particular search terms you may be able to write content and start ranking for this content instead of them…Very handy!! Sample review: “Wordtracker is a helpful keyword research tool that allows you to locate the top-performing keywords in minutes.”