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3 ABM Campaigns to Grow Your Pipeline in 2022

Terminus

The campaign was launched with a $5k budget and was executed by one marketer and one SDR A virtual event that generated 2320 sign-ups, 34 sales-qualified opportunities, and five new customers right off the bat. As a result, we generated six sales-qualified opportunities and closed two sales.

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Why It’s Time to Start Leveraging Database Marketing for PPC

Directive Agency

DiscoverOrg – Has depth of data for verticals, locations, and contacts. It requires a deep understanding of your target buyer’s persona and what key characteristics help segment them from everyone else. If expensive clicks aren’t enough, B2B marketers typically battle complicated marketing funnels and long sales cycles.