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8 Reasons why B2B Marketers Should Prioritize Word of Mouth Marketing (WOMM)

Valasys

According to a survey conducted by the Word of Mouth Marketing Association (WOMM), it has been found that offline word of mouth marketing is 5x more impactful than paid media impressions. Word of Mouth Marketing (WOMM) plays a prominent role in shaping brand trust & reputation.

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How to Scale Up Personalization to Streamline B2B Sales Cycle

Valasys

Marketers use personalization to streamline the B2B sales cycle & to scale up the Return on their Marketing Investment (ROMI). Therefore, the businesses need to make sure that they use visual imagery for brand storytelling in a way that inspires customers to not just make a purchase but emotionally connect with the brand.

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5 Reasons to use Emotional Analytics in B2B Marketing

Valasys

By Impactful Storytelling: Stories have the power to entice users to act. ” So, when it comes to effective inbound strategies for marketing, impactful storytelling becomes very important. Using online Videos: Videos are known to be strong emotion drivers. Stories can break the dignity of a person.

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5 Imperatives of B2B Content Marketing

Valasys

When it comes to B2B content marketing & crafting of a holistic strategy for creation & distribution of content across multichannel, to help the marketers optimize their return on marketing investments (ROMI), the marketers need to be well informed of the changing dynamics of market place around them.

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10 tips to Architect Prevalent B2B Marketing Strategies for Optimized Sales Conversions in 2019

Valasys

They must emphasize on impactful storytelling to reflect on brand resonance Cautiously participate with the authentic & no-spammy influencers on Instagram, particularly after the algorithm update in the last week of July 2019. A study by Apruve.com predicts that Videos will represent 82% of the total web traffic by the year 2021.

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Why Visual Storytelling is Imperative for B2B Content Marketing

Valasys

Visual storytelling or passing on a lot of information through visually appealing pieces of content, such as videos, webinars, images, infographics, photos & images, instigate customers to take actions to accelerate the sales’ conversions. Visual Storytelling Assistances B2B Marketers.