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24 questions to ask account-based marketing vendors during a demo

Martech

Decide whether or not you need to engage in a formal RFI/RFP process. Can we segment and view accounts by multiple criteria? clicks and content views)? Does the tool provide summary and/or detailed views of account data and insights? Narrow your list down to those vendors that meet your criteria.

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24 questions to ask ABM vendors before signing the contract

Martech

Decide whether or not you need to engage in a formal RFI/RFP process. Can we segment and view accounts by multiple criteria? clicks and content views)? Does the tool provide summary and/or detailed views of account data and insights? Narrow your list down to those vendors that meet your criteria.

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Marketing ops shouldn’t perform procurement

Martech

Some operations experts have observed that marketing stakeholders can view marketing ops as the people who slow things down. Regarding the fear of slowing things down, remember that RFI or RFP processes aren’t always warranted. Being slowed down. It’s inevitable.

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Questions to ask vendors before buying a customer journey orchestration solution

Martech

Decide whether or not you need to engage in a formal RFI/RFP process. Can we segment and view customers by multiple criteria? Narrow your list to those vendors that meet your criteria. Submit your list of the critical capabilities you’ve identified, and set a timeframe for them to reply. This is an individual preference.

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20 questions to ask customer data platform vendors during the demo

Martech

Decide whether or not you need to engage in a formal RFI/RFP process. Dig deeper: What is a CDP and how does it give marketers the coveted ‘single view’ of their customers? Once you know which vendors meet your criteria, send them the list of capabilities you need and set a timeframe for them to reply.

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30 questions to ask a digital events platform vendor

Martech

Decide whether or not you need to engage in a formal RFI/RFP process. Does the tool provide summary and/or detailed views of different personas and insights? Narrow your list down to those vendors that meet your criteria. Submit your list of the DEP capabilities you’ve identified, and set a timeframe for them to reply.

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Event planning terms glossary: 150+ event terms to know

SpotMe Blog

A Request for Information (RFI) is the step before a Request for Proposal. Video on-demand is a recorded session or video from an event that people can view whenever and wherever it suits them. They very briefly describe a new product or specific changes that have been made to the current product. Request for Information.