SmartBug Media

MARCH 6, 2019

Here are a few benefits of video in sales: Higher response rates. HumanGood has their videos hosted on YouTube (more than 500 million hours of videos are watched on YouTube each day). They’ve created a playlist on their YouTube channel solely for these stories. Will your company be in the mix? Engages viewers.

Communities 77

Communities Video Marketing Top of Funnel Youtube 77

Vidyard

NOVEMBER 6, 2018

Check out the No Lift Install System YouTube channel to browse their full library of videos. Imagine doing multiple episodic video series at the same time along with social video on YouTube and LinkedIn to expand your reach and diversify your message.  “The results have been amazing.

Video Marketing 139

Video Marketing Generation B2B Thought Leadership Marketing Management 139

Vidyard

MAY 19, 2022

We have found in other studies that hybrid videos generate the highest response rates and produce the best results and therefore expect to see more and more use of the hybrid format,” said Lessard. However, sales and customer conversations replaced YouTube as the third most used distribution channel in 2021 compared with 2020.

Advertising Benchmark 103

Advertising Benchmark Video Marketing Business User-Generated Content 103

BenchmarkONE

APRIL 21, 2021

Taking the time to write more personalized emails will do wonders for your response rate. In fact, outreach emails that promoted YouTube or Vimeo content saw open rates of 25 percent and 39 percent , respectively, versus 19 percent for emails without video. You can pull these variables from your CRM database.

Outreach 60

Outreach Ideal Customer Profiles Marketing Automation Services CAN-SPAM 60

Sprout Social

AUGUST 10, 2022

Heepsy is an influencer marketing tool that helps you find influencers on TikTok , Instagram, YouTube and Twitch. Influencer outreach tools can help you automate this process and personalize your messages to increase response rate. Collabstr is an influencer marketplace specializing in Instagram, TikTok, and YouTube.

Marketing Budget 113

Marketing Budget Budget Programs Enterprise Management Work Management 113

BenchmarkONE

APRIL 21, 2021

Taking the time to write more personalized emails will do wonders for your response rate. In fact, outreach emails that promoted YouTube or Vimeo content saw open rates of 25 percent and 39 percent , respectively, versus 19 percent for emails without video. You can pull these variables from your CRM database.

Outreach 56

Outreach Ideal Customer Profiles Marketing Automation Services CAN-SPAM 56

BenchmarkONE

APRIL 21, 2021

Taking the time to write more personalized emails will do wonders for your response rate. In fact, outreach emails that promoted YouTube or Vimeo content saw open rates of 25 percent and 39 percent , respectively, versus 19 percent for emails without video. You can pull these variables from your CRM database.

Outreach 52

Outreach Ideal Customer Profiles Marketing Automation Services CAN-SPAM 52

NuSpark Consulting

OCTOBER 27, 2013

YouTube averages 4 billion hits each day, and 61% of B2B marketers leverage YouTube to extend the reach of their messaging and brands. Distribution strategy: website for engagement; landing page for conversion; YouTube channel; Vimeo and video syndication, Brightcove, email. The statistics are evident; B2B usage is on the rise.

Planning 100

Planning Lead Scoring Lead Ranking Lead Generation 100

Zoominfo

DECEMBER 20, 2018

Check out these related articles: 15+ Helpful YouTube Channels for HR and Recruiting Professionals. 4 Ways to Improve Your Candidate Response Rate. Looking for more content to help inspire you and grow your business? 15+ HR Podcasts for Recruiters and HR Professionals.

Practices 160

Practices Best Practices Zoominfo Customer Satisfaction 160

Vidyard

JANUARY 11, 2018

In fact, YouTube is now the second largest search engine on the web and while video marketing is frequently an afterthought, its value demands a front-runner position in your content marketing plan. The use of video in emails has been shown to triple click-through rates, and increase response rates. But does it resonate?

Video Marketing 129

Video Marketing Planning Content Marketing Click Rate 129

ConvertKit

AUGUST 4, 2021

And some extra encouragement: Monica Lent, the creator behind the Blogging for Devs newsletter and community, saw a 25% response rate to her welcome email in the first few weeks of launching her free 7-day course. One or more links to your other platforms (blog, YouTube, social media). YouTube for [type of content].

Examples 145

Examples Newsletter Template Landing Pages 145

Sprout Social

JUNE 26, 2023

You can also drive customer engagement and improve customer response rates significantly with personalized, pre-approved suggested replies using tools like Sprout, as ice-cream brand Carvel did for an enhanced customer experience.

Marketing AI 104

Marketing AI Ideal Customer Profiles Allocation Analysis 104

Vidyard

JANUARY 11, 2018

In fact, YouTube is now the second largest search engine on the web and while video marketing is frequently an afterthought, its value demands a front-runner position in your content marketing plan. The use of video in emails has been shown to triple click-through rates, and increase response rates. But does it resonate?

Video Marketing 102

Video Marketing Planning Content Marketing Click Rate 102

Vidyard

JANUARY 18, 2021

For several years, they have been producing a series on their YouTube channel to answer frequently asked questions for buyers in the consideration stage. Since injecting video into every stage of that journey the team at #paid has seen results like a 5x increase in response rates to outbound and a 2.5x

Video Marketing 129

Video Marketing Burn Rate Advertising Benchmark Outreach 129

Vidyard

NOVEMBER 6, 2018

Check out the No Lift Install System YouTube channel to browse their full library of videos. ? Imagine doing multiple episodic video series at the same time along with social video on YouTube and LinkedIn to expand your reach and diversify your message. The results have been amazing. But what about those Video Selling award winners?

Video Marketing 65

Video Marketing Enterprise Management Generation Marketing Management 65

Valasys

AUGUST 7, 2023

Employing engaging subject lines in review request emails can also elicit a higher response rate, as studies show that email subject lines greatly influence buying behavior. Studies reveal that user-generated videos about a brand are viewed ten times more than official videos on YouTube.

User-Generated Content 52

User-Generated Content Generation Lead Scoring Lead Ranking 52

Vidyard

DECEMBER 13, 2018

According to the team, these videos earned a 100 percent watch rate and a 50 percent response rate from accounts they had been trying to crack for two years. Use your videos to teach The team at Imagine BD, and IT consultancy sends sales videos to educate rather than pitch. Pick a buddy and film each other’s videos.

Video Marketing 110

Video Marketing Examples Paid Search Agency Sales Qualified Leads 110

KoMarketing Associates

DECEMBER 11, 2018

According to Criteo , the most popular social media networks for this demographic are YouTube, Snapchat, and Instagram. While it may have a good response rate ( about five percent on average ), a Gallup poll found that only about a third (36 percent) of all people under 30 are excited to check their mailbox each day.

Paid Content 123

Paid Content B2B Marketing Paid Search Agency Generation 123

Vidyard

NOVEMBER 21, 2017

But don’t take our word for it–let’s dive into what our keynotes and panels are going to share with you: For Sales Leaders: How Our SDRs Tripled Response Rates with Personal Video Messaging – Ryan Vitello – Terminus Video messaging has transformed our outbound prospecting (and our results)! Register Now.

Storytelling 56

Storytelling Inbound Marketing B2B Sales Planning 56

Vidyard

NOVEMBER 6, 2018

Check out the No Lift Install System YouTube channel to browse their full library of videos. ?. Imagine doing multiple episodic video series at the same time along with social video on YouTube and LinkedIn to expand your reach and diversify your message. The results have been amazing. But what about those Video Selling award winners?

Video Marketing 57

Video Marketing Enterprise Management Generation Marketing Management 57

Vidyard

NOVEMBER 6, 2018

Check out the No Lift Install System YouTube channel to browse their full library of videos. ?. Imagine doing multiple episodic video series at the same time along with social video on YouTube and LinkedIn to expand your reach and diversify your message. The results have been amazing. But what about those Video Selling award winners?

Video Marketing 50

Video Marketing Enterprise Management Generation Marketing Management 50

Vidyard

JANUARY 10, 2017

But video-calling platforms such as Skype and FaceTime are even more disruptive than old-fashioned phone calls, and uploading videos to streaming sites like YouTube is too time-consuming and cumbersome for one-to-one communication. That’s why YouTube exists. The payoff of personalization can be extraordinary.

Video Marketing 50

Video Marketing Personalization Conversion Skype 50

Vidyard

DECEMBER 13, 2018

According to the team, these videos earned a 100 percent watch rate and a 50 percent response rate from accounts they had been trying to crack for two years. Use your videos to teach The team at Imagine BD, and IT consultancy sends sales videos to educate rather than pitch. Pick a buddy and film each other’s videos.

Video Marketing 65

Video Marketing Examples Paid Search Agency Sales Qualified Leads 65

Vidyard

JANUARY 10, 2017

But video-calling platforms such as Skype and FaceTime are even more disruptive than old-fashioned phone calls, and uploading videos to streaming sites like YouTube is too time-consuming and cumbersome for one-to-one communication. That’s why YouTube exists. The payoff of personalization can be extraordinary.

Video Marketing 51

Video Marketing Personalization Conversion Skype 51

Digital B2B Marketing

OCTOBER 15, 2013

If you use video, there is a good chance it is already on YouTube. Don’t forget that you can also promote your YouTube videos (done through Adwords. Online banner ads are not the most cost effective way to promote your content, with relatively high prices and relatively low response rates versus most of the other options here.

Paid Content 100

Paid Content Distribution Advertising Agencies B2B Marketing 100

PureB2B

APRIL 20, 2017

IBM reported that one of their clients saw a 400% increase in response rates from personalized website offers. Advertising on places like the Google Network (including Google Search, YouTube, Gmail, etc.) So it’s time to clearly define your target audiences and personalize their experiences. Here’s how: Website.

Personalization 89

Personalization Planning Marketing & Strategy Banner Ads 89

Vidyard

JANUARY 18, 2021

For several years, they have been producing a series on their YouTube channel to answer frequently asked questions for buyers in the consideration stage. Since injecting video into every stage of that journey the team at #paid has seen results like a 5x increase in response rates to outbound and a 2.5x

Video Marketing 65

Video Marketing Burn Rate Advertising Benchmark Outreach 65

Biznology

JANUARY 29, 2016

Indeed, YouTube usage is rising dramatically in model comparisons, test drives evaluations, and walkthroughs. Uninvited, often intrusive call to action response rates are dropping. Instead, a rethinking of retailer behavior from a consumer-centric view helps dealers become more responsive, useful, and trustworthy.

Top of Funnel 80

Top of Funnel Purchase Video Marketing Brand Identity 80

SnapApp

FEBRUARY 17, 2012

Compare results meaningfully by first comparing the raw response rates from your different platforms. Different modes have different average response rates, but understanding how each is performing in comparison to those averages can help you fine-tune your strategy. Keep different platforms different.

SMS 48

SMS Mobile Advertising Television marketing Response Rate 48

Biznology

JULY 15, 2013

They used Facebook and Twitter for daily wellness tips; LinkedIn for professional recruitment and YouTube for content on diseases and patient stories. Response rate for donations is 5X greater and the process from sign ups to donations which used to take weeks or longer now occurs within 24 hours. Extend Your Life.

Case Study 80

Case Study Case Studies Mobile Marketing ROI 80

PureB2B

APRIL 20, 2017

IBM reported that one of their clients saw a 400% increase in response rates from personalized website offers. Advertising on places like the Google Network (including Google Search, YouTube, Gmail, etc.) So it’s time to clearly define your target audiences and personalize their experiences. Here’s how: Website.

Personalization 62

Personalization Planning Banner Ads Marketing & Strategy 62

Sprout Social

OCTOBER 10, 2019

It’s a good idea to include this as a part of your overall content strategy, particularly if you publish content across several different platforms like a blog, YouTube, guest posts and media coverage. Keep response rate above 90%. Maintain a response time of under 10 minutes. Get more traffic to your website.

Twitter 109

Twitter Marketing Strategy Marketing & Strategy Tips 109

Optinmonster

NOVEMBER 14, 2019

According to statistics, it has a 300% higher response rate than email! And don’t forget to follow us on YouTube , Facebook , and Twitter for more great marketing tips you can use. And, LinkedIn InMail is effective. As you can see, a LinkedIn business page is a great way to grow your business. Need more convincing?

Linkedin 74

Linkedin Business Ideal Customer Profiles Peer-to-peer 74

Vidyard

MAY 18, 2017

You can also use video as part of your online advertising strategy, whether that be YouTube pre-roll ads, advertisements on Facebook and Twitter or through display and banner ads. Video ads, again, tend to convert higher than do static images, and can be used effectively in both B-to-C and B-to-B marketing.

Sales Qualified Leads 63

Sales Qualified Leads Lead Scoring Lead Ranking Video Marketing 63

Directive Agency

MAY 22, 2018

Subscribe on YouTube! As marketers, especially in B2B, it’s critical that we can internally share what we are trying to accomplish. So today we’re going to give you three ways that you can improve your B2B internal marketing. Don’t miss a video! Note: Learn or retain more by reading? We got you. You’re welcome. ].

Video Marketing 40

Video Marketing B2B Sales Paid Search Agency Verticals 40

Vidyard

DECEMBER 10, 2013

YouTube Retargeting Ads – An effective way to drive your message home is by reminding prospects about your booth at the conference even after they’ve left your page – in this case when they’re on YouTube. We do this by showing them 5-10 second pre-roll ads.

Campaigns 50

Campaigns Tips Landing Pages Conference 50

Lenny's Newsletter

SEPTEMBER 12, 2023

It always surprises people to hear that, at YouTube, we never thought we had a product-market fit. You send an email using cold outbound and look at response rates. The group that you haven’t achieved product-market fit with is the one you really want to target. We had teenagers but not adults.

CPO 145

CPO Product Work Management Enterprise Management 145