How Terminus Boosted Sales Response Rates by 3x with Video
Vidyard
SEPTEMBER 14, 2017
We closely monitor and track our work and within just a few months of incorporating video, we found that we were seeing in our outreach emails (using video as a first touchpoint vs. a traditional approach): 40% higher open rate. 37% higher click rate. 216% higher response rate (more than TRIPLE the reply rate!!).
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