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How to Improve Response Rates with Account-Based Content

DiscoverOrg

In B2B marketing, when you improve response rates, you tend to see better downstream results including: more qualified leads, more pipeline, and more deals won. Better Data and Better Response Rates. The crux of achieving better response rates with data is not just more data, but better data.

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Vidyard Report Reveals Sales Teams Using Video Have Increased Response Rates, Reduced Deal Cycles

Vidyard

More than 70% of respondents noted that custom-recorded video performs better than text-based emails, and has increased response rates. As virtual and hybrid work has increased across industries, the response rates to text-only communication are decreasing. But video is helping to curb this trend.

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Top 10 customer service software tools

Sprout Social

Customer service software is integral to any company’s tech stack today. That’s where service software and automation via AI can do a ton of heavy lifting. That’s where service software and automation via AI can do a ton of heavy lifting. Below we dig into why customer service software matters and tips for choosing a tool.

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Streamline and Shine: How to Double Your Sales Email Response Rates

Outreach

When the numbers already look optimal, setting ridiculously high targets might sound cruel and impossible, especially if your sales team already consists of veteran players and your tech stack already includes top-of-the-line software. The key components to generating healthy response rates are: 1. Is the impossible possible?

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Vidyard Report Reveals Sales Teams Using Video Have Increased Response Rates, Reduced Deal Cycles

Vidyard

More than 70% of respondents noted that custom-recorded video performs better than text-based emails, and has increased response rates. As virtual and hybrid work has increased across industries, the response rates to text-only communication are decreasing. But video is helping to curb this trend.

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Boosting Sales and Efficiency: Effective Appointment Setting Strategies for Software Development Firms

SalesGrape

By implementing effective strategies, software development firms can secure valuable appointments with decision-makers who have the power to drive business growth. For software development firms, it serves as a direct channel to reach out to potential clients and establish meaningful connections.

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How to Measure Your Small Business’s Marketing Success

Marketing Insider Group

For instance, if your organic search rate is low, check that your content is optimized for the right keywords and has proper on-page SEO elements. Email: Track open and click-through rates, subscriptions, and spam complaints through your email marketing software.