Working From Home Video Resources


We hope this series is a valuable resource to you and your organization as you tackle the challenges presented by this global public health crisis. Here are some useful resources you may not have run across. The post Working From Home Video Resources appeared first on Biznology.

Resources for Black Freelancers


Whether you’re looking for tools to boost your freelance career, needing support, or simply seeking ways to give back to the black community, here’s a list of organizations and resources to get you started. Additional Mental Health, Community, and Advocacy Resources: The Loveland Foundation.

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10 Insightful Leadership Resources for Content Managers


Why You Should Read It: If you want to arrive at work with a positive attitude every day, motivatesyour team, and drive productivity, then this book is for you. The post 10 Insightful Leadership Resources for Content Managers appeared first on Visually Blog.

9 Helpful COVID-19 Resources for Freelancers


And many resources to help fuel your business as we await the next steps. From applying for small business loans to filing for unemployment and more, consider this your COVID-19 resource guide. 9 Important COVID-19 resources for freelancers: 1.

Grants and Resources for Minority Business Owners


To assist with bringing some of the latest resources to the forefront, we’ve compiled a list of grants that are specifically designed to provide funding for minority freelance business owners. Consider additional resources for award recognition for your business.

How Employee Advocacy Benefits Human Resources


Implementing an employee advocacy program has a slew of benefits for your marketing team, but you might be surprised to hear it helps your human resources department as well. Sure, you can use employee advocacy to promote marketing content, product announcements, events and more, but it can also help your human resources department. The post How Employee Advocacy Benefits Human Resources appeared first on Biznology.

Guide to B2B Marketing Resources for 7 Paid Platforms

KoMarketing Associates

To help our fellow B2B marketers in their paid efforts, we compiled a thorough list of resources and guides for seven paid platforms. When you’re running ad campaigns, it’s crucial to know (as far in advance or as immediate as possible) when something is changing as it can affect your day-to-day work and impact results. On the other hand, Bing Ads also has a great resource section with tons of guides as well as an insights page with industry trends and success stories.

1500+ Free Responsive Email Templates [the biggest resource on the web]


As a marketer, it is hard to design an email that looks great and works across all email clients and devices. We have created the most exhaustive resource for all the free responsive template that are present on the web. May require some HTML skills to make it work with other systems.

13 Expert Resources on Reducing Bounce Rate

Marketing Insider Group

You worked hard to drive visitors to your pages – the least they could do is stick around! The post 13 Expert Resources on Reducing Bounce Rate appeared first on Marketing Insider Group. Bounce rate.

Our Top Resources and Tips to Develop Blog Topics Your Audience Will Love

Marketing Insider Group

So, it’s time to get real about what to blog about with tips, ideas, and resources. With the right resources, you can develop an endless supply of interesting blog topics. There’s a great app called Keyword Tool that can do the work for you.

How to reach your customers at work or at home


On the flip side, consumer marketers can use the capability to broaden the profile of their targets—where they work, their titles, schools attended, past employers, their LinkedIn URL, and maybe even their business email address—all kinds of data points that provide additional insight and access.

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Continue Your SEO Career With These Resources


You will work at a number of different organizations throughout your career, and at each one, you will evolve and grow in different ways. With that in mind here are some resources that we have put in place to help you get your next SEO or digital marketing position.

How to Level Up Your Marketing Skills When Working Remotely

Modern Marketing

Whether a marketer has been working remotely for years or has just recently started to try and get comfortable with it, they might be wondering how they can level up their skills. While working remotely, however, you can take online courses to broaden and enhance your marketing knowledge.

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xiQ, Inc. Next-gen ABM Resources


xiQ, a leading provider of AI-based, B2B sales and marketing platform, is here to help you stand out in this remote work environment. Next-gen ABM Resources appeared first on xiQ inc Schedule a Demo. Phone: +1.650.815.4015.

The Ultimate Guide to Human Resources


When I initially applied for my role at HubSpot, I was immediately blown away by the hiring manager I was working with. Remarkable Human Resources (HR) employees are critical at every company. Maintain a healthy work environment. Handle necessary administrative work.

15 Resources To Help Improve Your Personal Branding

Marketing Insider Group

Before you jump and make changes, you need to do a little pre-work. When working with executives, sales professional and small businesses, I often share this story to contextualize the need to do initial self-assessment before doing personal branding training.

Black Lives Matter: Resources to Learn, Grow, and Do Better


In an effort for us to do better as an organization, we’ve compiled this list of resources so that we at Demandbase can learn, grow, and do better together. We recognize there are many deeply compelling works of literature and social commentary, and organizations that are doing the work.

My favorite B2B resources: Top blogs, research sites and thought leaders


Some people say that the UK marketers are way ahead of the US, because their smaller universe means they have to work harder. Kudos to Andrew Gaffney for this resource! The post My favorite B2B resources: Top blogs, research sites and thought leaders appeared first on Biznology.

8 Essential Resources for Competitive Analysis in B2B Online Marketing

KoMarketing Associates

While we always use some level of competitive review when starting new programs, this analysis is incredibly valuable for ongoing work as well. While much of what I wrote still remains true, the tools and resources continue to evolve and improve. In this article, I’ll detail eight resources I find essential when tackling competitive analysis and uncovering opportunities to better aid our client’s SEO programs; particularly those in B2B markets.

10 Valuable SEO Resources: Keyword Research, Tools, and Local SEO


But It Works Nicely. As noted here last week , ranking highly in search requires writing great content, making smart use of Google Webmaster Tools, and building or earning high-authority backlinks. Image credit: Small Business Ideas Blog.

A Parents Secret Weapon During Quarantine: Activities + Resources


Playgrounds and public spaces are off-limits, you need to squeeze in time to work from home too. Useful resources: Cooking at Home in the Time of Coronavirus (Bon Apetit). You get some much-need quiet time to work, cook or take a nap (you deserve it!),

How the Facebook Algorithm Works in 2020 and How to Make it Work for You


We’ve collected 9 strategic tips for working with the Facebook algorithm in 2020, and making it work for you. The Facebook algorithm will probably always remain a work-in-progress. How the Facebook algorithm works in 2020. 9 tips for working with the Facebook algorithm.

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A Resource Guide to Marketing Content Success

KoMarketing Associates

In addition, reading about what has worked for others isn’t a one-time process. When looking for marketing content help, look for resources that tackle a specific angle—this will likely give you the most actionable advice. Ogilvy on Advertising , published in 1985, is one such work.

15 Free Resources to Discover & Learn Google Analytics (from Google)

KoMarketing Associates

To answer these and the many other questions you may have about Google Analytics, I’ve compiled a list of 15 free resources offered by Google to help you learn how to implement GA and develop data-driven marketing strategy using all the features it has to offer. The Google Digital Garage is the runner-up resource when it comes to learning Google Analytics. The team has done, and continues to do, a great job of curating Google Analytics resources from across the web.

Litmus Live Spotlight: Sarah Esterman on How to Work With People


Our own research has shown that email marketers are working with more people than ever to get emails out the door. In this post, we’ll look at Sarah Esterman’s excellent closing keynote, How to Work With People, which you can view in its entirety below. Working With People is Hard.

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Overcoming the Two Biggest Resource Constraints of B2B Demand Generation

Sales Engine

Demand generation is not a one-off initiative that you work on for a period of time, launch, and forget about. If you are ready to make demand generation a priority, you will likely be challenged by resource constraints. What is Demand Generation?

AI in HR: How Machine Learning is Changing Human Resources


But today, AI is being used throughout every facet of the companies we buy from, sell to, and work for. That includes the field of human resources — and it doesn’t look like AI is going anywhere any time soon. […].

Overcoming the Two Biggest Resource Constraints of B2B Demand Generation

Sales Engine

It’s not a one-off initiative that you work on for a period of time, launch, and forget about. If you are ready to make demand generation a priority, you will likely be challenged by resource constraints.

How Does OptinMonster Work (8 Benefits + 12 Case Studies)


One of the most common questions we get from business owners and marketers just like you is, “How does OptinMonster work? Having started in 2013, we’ve had the chance to work with some pretty big names, including: Playstation. How does it work?

“How I Work”: Aaron Harden, Director of Sales at Apex Facility Resources @AaronHarden6 #HowIWork

Heinz Marketing

How I Work” is one of my favorite recurring features in Inc Magazine as well as via Lifehacker’s This Is How I Work Series, so much so we started our own series a few years ago. You can catch up on everyone we’ve featured thus far in the “How I Work” series here. This week I’m excited to feature Aaron Harden , director of sales at Apex Facility Resources. First thing you do when you come into work? My family does a lot of side by side co-working.

Employee Spotlight: Sarah Pottieger, Human Resources Manager

Madison Logic

Sarah Pottieger is the Human Resources Manager at Madison Logic. She has been working with the People and Culture team in the New York City office for almost two years. The post Employee Spotlight: Sarah Pottieger, Human Resources Manager appeared first on Madison Logic Blog.

Your 2017 Resource Guide to Digital Marketing Conferences


In this guide we hope to dispel myths, share resources, and highlight a few helpful best practices so you can get the most out of conference season. Marketing Conference Resources. It’s in a sortable and handy Google Doc that’s updated regularly and provides more resources than just information about conferences. Check out a few resources that may help: Social Media Upcoming Events. These resources are sure to help! 1 Work the room before you’re in the room.

Building an agile marketing team – use resourcing for competitive advantage

Ledger Bennett

Flexibility Lack of flexibility and understanding of the right combination of in-house/agency/freelance resource needed at different times Connector. How do you change your marketing resources to reflect the constant changes in demand from the business? .

Content Marketing Support Resource


We’re all working with a few who “get it,” surrounded by far too many who don’t. I’ve just completed reading Rebecca Lieb’s new book, Content Marketing: Think Like a Publisher – How to Use Content to Market Online and in Social Media. I’m immediately buying copies for my people and to use with customers. It’s a terrific introduction and summary of the principles and top level practices.

Thanks to COVID-19, More Companies Will Consider Remote Work in the Future


The common routine of driving to the office has halted, and remote work has taken over. The option to work from home may become more prevalent for the future. The transition is jarring for everyone, with employers now re-evaluating their remote work policies and employees catching up.

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How to Be an Ally: 23 Resources That Can Help


If you want each of your employees to invest time and energy into their work, you need to invest resources to ensure they feel included and valued. 12 Resources to Read. Better Together: 8 Ways Working with Women Leads to Extraordinary Products and Profits by Jonathan Sposato.

How to Create an Epic B2B Website Resources Page

Golden Spiral

But in order for your content marketing efforts to work, you need to consider the user experience of the resources section of your website. Tips for a great website resources page: Make it easy to sort content by pain point and topic, rather than type of content.