SocialPilot

JANUARY 15, 2024

Besides, the focus of social media companies on releasing video content tools has also strengthened this trend. Webinars are the most common types of business-related video. More than one billion hours of videos are viewed on YouTube daily. Social Media Video Statistics for YouTube 35.

Statistics 84

Statistics Video Marketing Work Management Paid Search Agency 84

Optinmonster

MAY 11, 2023

People often use YouTube as a search engine to find video tutorials, reviews, product showcases, and more. They might not land on your website but they could see your videos on the YouTube platform. You can upload the full video to YouTube and share short clips on TikTok. Publish Press Releases Press releases aren’t dead!

Paid Content 78

Paid Content Promotion Marketing Websites Webinar Metrics 78

sagefrog

FEBRUARY 7, 2024

You can maintain engagement with potential customers through blog posts, videos, webinars, websites, and other interactive experiences. Live streaming, webinars, and short-form videos are gaining popularity, providing various options for B2B marketers. YouTube will be featuring a lot of video “shorts.”

Marketing AI 67

Marketing AI Social Media Social Marketing B2B Marketing 67

Vidyard

MAY 18, 2015

Check out their YouTube channels for some motivation on how to do it right: Workfront Formerly known as AtTask, Workfront is a cloud-based Enterprise Work Management solution that gives teams greater visibility into the entire lifecycle of work, from request to report. Taulia Unsure how to manage all the content on your YouTube channel?

Youtube 52

Youtube Top of Funnel Enterprise Management Work Management 52

LeanData

DECEMBER 8, 2021

Don frequently shares insights from his long and distinguished career in blog posts, on webinars, and at conferences, both virtual and in-person. Please visit the LeanData YouTube channel and leave your feedback in the comments section. Lastly, please subscribe to catch all future episodes as they’re released.

Marketing Analytics Tools 98

Marketing Analytics Tools Video Marketing Transparency Youtube 98

ClearVoice

MARCH 14, 2024

Partnerships can allow brands to explore various content formats, such as podcasts , videos , webinars, and co-written articles, which can significantly increase audience engagement. One example is the now-classic “ Puppyhood ,” a YouTube video created by Buzzfeed in partnership with Purina.

Advertising Agencies 52

Advertising Agencies Planning Distribution Peer-to-peer 52

Oktopost

OCTOBER 30, 2023

Oktopost is proud to introduce the solution to this challenge with the release of its new feature, Social Signals. Even when revenue teams gain access to social intent data, they frequently lack a clear understanding of how to employ it efficiently and progress toward the optimal course of action that leads to winning the deal.

Intent Data 124

Intent Data Top of Funnel Intent Urgency Marketing 124

Biznology

OCTOBER 3, 2016

Apple ‘s release of iOS 10 means that clickable interactive videos will work on hundreds of millions of devices where they don’t work now. It can be done on video platforms like YouTube , Wistia and Vidyard. Increasing customer engagement with video is not the same as upping the level of charm in the video. Skip intro.

Video Marketing 159

Video Marketing FAQ Youtube Landing Pages 159

Hubspot

SEPTEMBER 15, 2020

Another effective opportunity to boost your brand via live streaming is by hosting webinars. Similarly to webinars, live Q&A sessions allow for continuous communication with your viewers. Product promotions and releases. The live product release doesn't need any explanation. Live Q&A. Nissan and General Motors.

Examples 101

Examples Ad Building Brand Identity Branding 101

Optinmonster

APRIL 9, 2020

Share Your YouTube Videos. Do you have a YouTube channel for your business? If you do, start sharing your YouTube videos in your newsletter. It’s important to remember though, your YouTube video will not necessarily play right inside an email. Before releasing a new product, you need to get your audience excited about it.

Newsletter 117

Newsletter Webinar Metrics Peer-to-peer Paid Search Agency 117

Vidyard

MAY 5, 2017

Some options include: Recorded webinars. Whether you’re reusing webinar content, creating how-to videos, or behind the scenes interviews with your management team, you need to know where your videos will live on your website. Helpful how-to videos. Thought leadership interviews. Product explainers and detailed demos.

Planning 160

Planning Video Marketing Marketing Strategy Marketing & Strategy 160

Vidyard

JUNE 24, 2014

In today’s digital space there’s a need to bring a YouTube-like viewing experience to your company’s website. Advanced Praise for Video Hubs After releasing the Video Hubs product to select customers, we checked in to see how the product was delivering at Taulia, the leading provider of cloud invoice and payment solutions.

Youtube 51

Youtube Video Marketing Marketing Websites Top of Funnel 51

BOP Design

NOVEMBER 14, 2023

B2B marketers now want seamless API integration with marcom automation tools, recruitment software, and webinar platforms, to name just a few. With social media-based video platforms TikTok and YouTube hitting all-time highs in popularity, people now expect engaging moving graphics in all their digital interactions.

Design 94

Design Trends Marketing Websites B2B 94

Martech

SEPTEMBER 11, 2023

On the other hand, I have found value in AI tools that can take an already existing video, for example a one-hour webinar, and turn that into several video shorts suitable for social media. You can find the video series on my YouTube channel , and I’ll be sharing challenge updates within my LinkedIn XR/AI Marketing Brief.

Marketing AI 125

Marketing AI Generation Work Management Marketing Management 125

Vidyard

MAY 2, 2014

Alright, so you’ve got an important webinar to promote, but you’re an enterprise mobility management and security solutions company. Placing a shorter “trailer” video on the registration page, and using a full-length version for extended promotion, the goal of the video was to get more webinar subscribers.

Webinar Metrics 50

Webinar Metrics Enterprise Management Brand Identity Branding 50

NuSpark Consulting

MARCH 3, 2016

Online News Release. Promote your white paper using online press release distribution services. That’s because online releases are submitted to major search engines, industry journals and social networks. Make sure the release includes links to your website and other appropriate content. Webinars and SlideShare.

Paper 100

Paper Lead Generation Promotion Paid Search Agency 100

Sprout Social

FEBRUARY 1, 2024

Her YouTube channel and newsletter provide tips on how to use the tool. Suppose the Sentiment Summary on your Listening dashboard highlights an increase in negative sentiment following a product release or brand campaign. The webinar highlighted a case study where a financial brand lagged behind competitors in overdraft protection.

Social Media 109

Social Media Ideal Customer Profiles Media Customer Satisfaction 109

Brightedge

JANUARY 20, 2022

Google released new Search Console features that will help site owners prepare for its February update. Google Search Central uploaded a video to its Youtube channel in which John Mueller, a well-known “Search Advocate” at Google, explained that site-wide URL changes can take months for Google to process.

SEO 59

SEO Allocation Webinar Metrics API 59

Vidyard

OCTOBER 27, 2019

Webinars and recorded webinars. The most popular ones are webinars, demos, and explainer videos, according to the 2019 Video in Business Benchmark Report. Press releases. You’ve probably heard this one before: The world’s largest search engine, Google, owns the second largest, YouTube. Thought leadership video.

Sales Management 76

Sales Management Video Marketing Top of Funnel Account Based Marketing 76

Conductor

JULY 14, 2022

The latest core update was released on May 25, 2022, and took about 1-2 weeks to roll out fully. One similarity I have seen among my customers from real estate to finance is Youtube gaining visibility across the board , particularly in the healthcare sector. If you saw traffic drops around late June or early July don’t stress.

Google 111

Google Lead Scoring Lead Ranking Keywords 111

Vidyard

OCTOBER 27, 2019

Essential types of video include: Explainer videos How-to videos Promo videos Thought leadership videos Webinars and recorded webinars Case study videos (a.k.a. The most popular ones for video marketing are demos, how-tos, explainers, and webinars, according to our annual video benchmark data. video SEO)? Quite a lot, in fact.

Sales Management 65

Sales Management Video Marketing Account Based Marketing Top of Funnel 65

B2B Marketing Traction

JUNE 22, 2011

Skyline’s recent webinar, “Social Media for Trade Show Promotions,” was full of great ideas. View Skyline’s webinar here or view the slideshow itself. It turns out YouTube is great for all phases of trade show promotion. At the show Facebook and Twitter provide good coverage in addition to YouTube.

Trade Show 100

Trade Show Social Media Social Marketing Media 100

Brightedge

JANUARY 20, 2022

Google released new Search Console features that will help site owners prepare for its February update. Google Search Central uploaded a video to its Youtube channel in which John Mueller, a well-known “Search Advocate” at Google, explained that site-wide URL changes can take months for Google to process.

SEO 52

SEO Allocation Webinar Metrics API 52

SmartBug Media

MARCH 19, 2020

If you are uploading to YouTube, take advantage of YouTube’s call-to-action overlays that make offers to viewers, can include more information about your business, and help drive traffic to your website. More than 50 percent of videos on YouTube include comments from the community; make sure yours is one that people are talking about.

Video Marketing 115

Video Marketing Practices Top of Funnel Work Management 115

Oktopost

APRIL 30, 2020

Due mainly to the skyrocketing demand for better work-from-home tools , it was released for general use early, along with a number of other LinkedIn features (such as LinkedIn Live). It must be remembered that LinkedIn Events is still in beta and has been released early due to the current extraordinary circumstances.

Linkedin 128

Linkedin Mobile Marketing Work Management Lock-In 128

Vidyard

MAY 19, 2022

More than half of organizations (53%) reported using live streams, virtual events, live webinars or other forms of synchronous video in 2021. However, sales and customer conversations replaced YouTube as the third most used distribution channel in 2021 compared with 2020.

Advertising Benchmark 103

Advertising Benchmark Video Marketing Business User-Generated Content 103

Marketing Insider Group

AUGUST 27, 2019

The idea is to release small snippets of content over time, stirring up just enough intrigue so your audience keeps coming back for more. They released a serialized video documentary on YouTube, The Journey , documenting their efforts to get 5,000 people to the event. Teaser Campaigns. Image source: [link]. Screenshot: [link].

Planning 100

Planning Content Marketing Generation Content 100

ClearVoice

JUNE 5, 2023

In the ongoing battle of the social networking giants, TikTok, Instagram, and YouTube are gaining steam. Facebook Reels Short-term video content exploded with the release of TikTok in 2016. Add a call-to-action telling viewers what to do next, such as sharing the video or signing up for an upcoming webinar.

Webinar Metrics 52

Webinar Metrics Facebook Video Marketing Marketing & Strategy 52

Metadata

SEPTEMBER 28, 2023

Because ever since we released our 2023 Paid Social Benchmark Report earlier this year, I’ve sensed skepticism from marketers—the same skepticism I felt a few years ago. For example, leads from gated content or a webinar won’t have an immediate impact on your bottom line. Why would I share this story with you?

Paid Content 52

Paid Content Paid Social Agency Cost per Lead Advertising Agencies 52

Optinmonster

FEBRUARY 11, 2024

And it’s likely part of the reasons why using an invite-only system for your company or for new feature releases is so effective. Host Webinars and Online Workshops Hosting educational webinars, podcasts and workshops can establish your brand as an authority in your niche, attract a targeted audience, and generate leads.

Paid Content 87

Paid Content Webinar Metrics Marketing Automation Services Marketing & Strategy 87

Content Standard

MARCH 9, 2022

Here are some recommendations that will help you benefit from the shift resulting from MUM’s release and stay at the top of the SERPs. If you have a podcast, consider recording it on video, as well, and then upload it to YouTube and your preferred social media channels.

Lead Ranking 132

Lead Ranking SERP Content CAN-SPAM 132

NuSpark Consulting

DECEMBER 9, 2012

Online News Release. All white papers should be promoted via online press release distribution services. Online releases are submitted to major search engines, industry journals, and social networks. Make sure the release includes links to your website and other appropriate content. Webinars and Slideshare.

Paid Content 100

Paid Content Paper Lead Generation Promotion 100

Vidyard

APRIL 8, 2022

If you’ve watched a video on YouTube recently, you’ve probably seen video chapters at work. YouTube’s chapters feature has become ubiquitous across the platform. In this guide, we’ll teach you how to add chapters to your YouTube videos, as well as to your Vidyard videos. What is a Webinar? Webinars Generate Leads 2.3

Youtube 75

Youtube Video Marketing Webinar Metrics Lead Scoring 75

Marketing Craftmanship

MARCH 16, 2013

If your website has not been refreshed and updated in the last 3 years (which means more than simply sticking press releases in the “News” section), then your company is due for an overhaul. YouTube can be a very effective social media channel for B2B firms. Don’t bother with social media tactics unless this tool is all that it can be.

Social Media 100

Social Media Media Merchandising B2B 100

The Marketing Blender

DECEMBER 28, 2020

They receive a higher click-through rate (CTR) than text or a static image, are shown to more of your followers, and get placed higher on the user’s feed compared to those shared via an external website, like Youtube. Transcribe podcast or webinars with Temi. Marketing Automation. Doing Good is Good for Businesses.

Trends 130

Trends Marketing Automation Services Paid Search Agency Budget Programs 130

SpotMe Blog

SEPTEMBER 15, 2022

For example, if you run a monthly webinar series, you could achieve a 365-day content calendar from all the topics you covered during the webinars. Your default choice if you want to repurpose your event recording after your event may be YouTube. But do you have a YouTube channel? You could even organize a webinar series.

Enterprise Management 59

Enterprise Management Planning Content Marketing Webinar Metrics 59

KoMarketing Associates

MAY 1, 2013

Last month, Content Marketing Institute (CMI) released its report , “B2B Software Content Marketing: 2013 Benchmarks, Budgets, and Trends – North America,” sponsored by the International Data Group (IDG). Webinars/webcasts (88%). YouTube (69% vs. 61%). How Are They Doing It? Videos (87%). Case studies (86%).

Marketing Management 120

Marketing Management Marketing Budget Budget Programs Peer-to-peer 120