For Immediate Release: Increase Visibility with These Press Release Basics

Act-On

Follow these simple steps to write an informative and engaging press release that’s sure to gain traction with major publications. Public Relations PR best practices press releases

Writing a Press Release? 8 Awesome Tools That Will Help

B2B PR Sense

Writing a press release isn't rocket science -- but when you don't do it on a regular basis, it can be a bit challenging. But with the right tools, you can avoid any pitfalls and make your press release writing a lot easier. The 4 Culprits of Sucky Press Release Writing.

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Make Sure Your Press Release Doesn’t Fall Victim to Press Delete

Webbiquity

Every day, journalists receive press releases by the dozens (possibly more—the three major services distribute roughly 1,800 news releases each day), many of which fall victim to the well-worn “delete” button. Will your electronic press release be opened or deleted? Provided you’ve met these requirements, here are seven additional steps you can take to further enhance your chances of getting your press release (or even a bylined story on your topic!)

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How to Write Press Release Headlines That People Actually Read

B2B PR Sense

However, when it comes to your press release, you want your headline to work across the board. Unfortunately, there is no shortage of equally distressing or controversial headlines found in press releases. Recipe for Potent Press Release Headlines. Press Releases B2B Press

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7 tips for effective press releases

Biznology

Press releases can be very effective for helping to create a buzz and getting the word out about something new with your business. However, since many other businesses also know this, there are often too many press releases floating around. Keep your release simple.

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10 Press Release Best Practices That Will Skyrocket Your PR

B2B PR Sense

Press releases are a valuable tool in the hands of PR professionals -- as long as you use them correctly. Learn what press release best practices can make your news and announcements more effective in today’s busy world. Why are press releases still important in today’s world?

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Feature Release: New Dashboard Metrics

Ontraport

The post Feature Release: New Dashboard Metrics appeared first on The Ontraport Blog. We’ve added some of your highly requested metrics to the dashboard. These new additions let you use your dashboard as a thorough overview of all the stats that matter to you.

Brand marketing: 4 ways businesses should be using press releases — but many aren’t

Biznology

Ah yes, press releases: a staple of the business collateral landscape that has not just survived the transition from the print to the digital world, but has thrived. Indeed, thanks to the “evergreen” nature of web content, press releases are the brand marketing gift that keeps on giving.

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5 Ultimate Press Release Components That Will Boost Your B2B Marketing

B2B PR Sense

With the press release nearly as ancient as Methusalah, it's easy -- far too easy -- to bash this relic. Yet, it's been estimated that some 2,000 releases are sent a day by the major wire services alone. And indeed press release headlines make excellent Twitter bait.

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The Ultimate Guide to Press Release Distribution

Hubspot

Enter: The press release. Press releases are important for increasing your brand awareness and helping your public relations (PR). But if nobody sees your release, you won’t get very far. Why is press release distribution important? How to distribute your press release.

News Releases in Industrial Content Marketing — Part II

Industrial Marketing Today

Think of this post as an extension of my previous article “Why Industrial News Releases Make Good Blog Posts.” Content Marketing Inbound Marketing Industrial Marketing News Releases PR Press RleasesLet me start with some findings and statistics from different B2B [.]. This is only a content summary. Please click on the headline to read the full article. Visit my website for more content on industrial marketing.].

Feature Release: Conditional Redirects on Forms

Ontraport

The post Feature Release: Conditional Redirects on Forms appeared first on The Ontraport Blog. Have a field that lets you know if your contacts are ready to buy? No problem — send those contacts straight to your order page.

Crimson Hexagon Releases Audience Lists

Brandwatch Marketing

Learn about how Audience Lists can help your brand identify and understand target markets. Platform audience audience list audience lists audiences target audience target audiences target market target markets target messaging

Crimson Hexagon Releases Live Dashboards

Brandwatch Marketing

Learn more about Crimson Hexagon's platform enhancement, Live Dashboards. Platform brand brands Consumer insight Consumer Insights dashboard Dashboards live dashboard live dashboards

Just Released: AdWords Industry Benchmark Report 2017

bizible

In collaboration with DWA, we’re excited to share tons of great data and insights on how B2B marketers are using AdWords to drive business in the third annual AdWords Industry Benchmark Report. AdWords has long been a critical channel for B2B marketers.

How to Write a News Release in the Modern Age of Journalism

B2B PR Sense

Among other things, this means that you need to learn how to write a news release that speaks to the needs of modern journalists. Let’s see exactly how journalism has changed in the last decade, and what this means for your press release. Get creative with your press release.

Death by Content: How Press Release Abuse Killed Public Relations

Marketing Craftmanship

Self-serving Press Release Content Has Killed PR. The origins of the press release are unclear, but in the not too distant past, this communication tool was called a “News Release.” For non-daily news sources such as magazines, news releases were often sent through the US Mail.

Equity Release Schemes For The Elderly

Altitude Branding

What is Equity Release? Equity release schemes are products that help the homeowner over the age of 55 years to use the money (equity) tied up to their homes to come up with income for their needs without having to relocate.

Government Services Research Released

Hinge Marketing

Hi, I’m Liz Harr and for those of you who know Hinge even just a little, you probably know that we regularly conduct research on the professional services marketplace and then release the results of that research. Video Transcription.

AEC Marketing Research Released

Hinge Marketing

We’re pleased to announce the release of our 2017 AEC Research: Marketing & Growth Insights. The post AEC Marketing Research Released appeared first on Hinge Marketing. This study is part of our commitment to the ongoing study the architecture, engineering and construction industry.

Feature Release: Auto SSL on Hosted Pages

Ontraport

The post Feature Release: Auto SSL on Hosted Pages appeared first on The Ontraport Blog. Our new auto SSL feature redirects every site visitor to a secure version of your page. You’ll no longer need to remember to include “https” in your links or add code to your page to manually redirect visitors to secure pages. This applies to new pages you create; to activate this feature on existing pages, […].

Consulting Firm Research Released

Hinge Marketing

Well, today I’m pleased to announce the release of a new report from Hinge’s 2017 Research: Marketing & Growth Insights on the Management Consulting industry. The post Consulting Firm Research Released appeared first on Hinge Marketing.

Feature Release: Import Relationships With Custom Objects

Ontraport

The post Feature Release: Import Relationships With Custom Objects appeared first on The Ontraport Blog. One of the first steps as a new Ontraport user is importing your data from other systems so you can use the full power of the platform. Until now, you’ve been able to import only one type of data at a time, such as your contacts or the companies they belong to, and then connect […].

Inside a Social Media News Release

Biznology

Today, I plan to go through, “line-by-line,” a site we create to support all of our blogger outreach campaigns, that we call a Social Media News Release (SMNR) but we also call a Microsite, a Resource Site, or a Fact Sheet. To those of you who are in Communications, you’ll recognize the structural similarity between it and a traditional News Release/Press Release. We never used to add this to our Social Media News Releases. Image via CrunchBase.

Blog: Latest Conversica Releases Demonstrate Our Design Philosophy

Conversica

Director of Product Marketing Jan Sijp and SVP of Product Management Will Webb-Purkis, discusses these latest releases including: The new Conversation Editor which lets you personalize Conversica’s AI-powered conversations to meet the unique needs of your business.

Unleash 19 Keynote Released to Public!

Outreach

We don’t want anyone feeling FOMU (Fear of Missing Unleash) so we decided to release our stellar keynote session to the public. Unleash 19 sold out faster than we could have ever expected! .

How To Strategize For The New Eloqua Release

ANNUITAS

Here’s what the new February 2016 Eloqua Release includes: A new UX with a lighter and brighter look and feel for the platform. This week I attended the Atlanta Eloqua User Group at Oracle’s Atlanta offices.

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TechSee releases ‘first’ computer vision platform for contact centers

ClickZ

The post TechSee releases ‘first’ computer vision platform for contact centers appeared first on ClickZ. Tel Aviv-based TechSee has unveiled what it says is the first AI-powered visual recognition for contact centers.

OpenContent Management Suite – Spring 2019 – 3.2 Release

Technology Services Group

TSG is happy to announce the Spring 2019 release, version 3.2, release. release is our […]. of the OpenContent Management Suite (OCMS)! For this post, we will take a look at some of the new features and notable enhancements included in the 3.2

10 Amazing Ideas for B2B Press Releases

Webbiquity

Many marketing and business executives believe that the press release has become an outdated promotion tool. Press releases (or better, news releases) are still used in B2B and can produce meaningful results if produced and distributed properly. New product release.

What is a MAT Release?

Brandpoint

MAT release, matte release, syndicated content, advertorial — however you spell or say it, this PR tool is meeting the needs of the shifting landscape of America’s newspapers and media outlets. What are the benefits of a MAT release? MAT release examples.

Technology Services Research Released

Hinge Marketing

Well today, I’m pleased to announce the release of a new report for Hinge’s 2017 Research: Marketing & Growth Insights for Tech Services Firms. The post Technology Services Research Released appeared first on Hinge Marketing.

How to Improve Your Press Release Best Practices with Storytelling

B2B PR Sense

Press releases have been teetering on the edge of death for years now. Should the press release go to its eternal resting place, six feet under, and be forgotten -- replaced with communications channels like Twitter? Why Storytelling Enhances Press Release Best Practices.

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Benefits of Using a Press Release Distribution Service for Your Business

Altitude Branding

However, they tend to forget about press releases, which are equally effective in rallying desirable numbers. When done right, press releases can have a huge leverage on your audience’s brand opinions, as well as potential investors’ financial decisions.

Employer Brand Study Released [VIDEO]

Hinge Marketing

Today I am very excited to talk to you about the release of our new Employer Branding Research. The post Employer Brand Study Released [VIDEO] appeared first on Hinge Marketing. We surveyed over 800 employers and job seekers to better understand how an employer brand can benefit firms.

Infer Releases New Predictive Behavior Scoring for Oracle Eloqua

Ignite Tech

Press Release: Deep Integration Between Marketing Automation and Predictive Solutions Helps Growing Companies Optimize Marketing and Sales. The post Infer Releases New Predictive Behavior Scoring for Oracle Eloqua appeared first on Infer: Predictive Lead Scoring for Sales & Marketing.

6 Benefits of Targeted B2B Press Releases

Schubert B2B

Some might say that press releases are as useful today as fax machines. This emphasis leads to a much better fit when pitching your press release and its chances for getting your news picked up. All from a press release. 6 Benefits of B2B Press Releases.

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