We’re pleased to announce the release of our 2017 AEC Research: Marketing & Growth Insights. The post AEC Marketing Research Released appeared first on Hinge Marketing. This study is part of our commitment to the ongoing study the architecture, engineering and construction industry. MORE
Press releases can be very effective for helping to create a buzz and getting the word out about something new with your business. However, since many other businesses also know this, there are often too many press releases floating around. Keep your release simple. MORE
Allen, TX – Lead Liaison, a software company that specializes in providing marketing and sales solutions, released a collection of resources for educational institutions this week. The post Lead Liaison Releases Kit for Marketing in Higher Education appeared first on Lead Liaison. Press Releases Education Marketing in Higher Education Press Release MORE
With the press release nearly as ancient as Methusalah, it's easy -- far too easy -- to bash this relic. Yet, it's been estimated that some 2,000 releases are sent a day by the major wire services alone. And indeed press release headlines make excellent Twitter bait. MORE
Mat releases are a valuable tool in your PR arsenal, helping you look like a media relations rock star. Mat releases are the ideal complement to your pitching efforts and you barely have to lift a finger. The post Mat Release Relevancy appeared first on Brandpoint.com. MORE
Mat releases are a valuable tool in your PR arsenal, helping you look like a media relations rock star. Mat releases are the ideal complement to your pitching efforts and you barely have to lift a finger. The post Mat Release Relevancy appeared first on Brandpoint.com. MORE
Press Release: Proven Account-Based Marketing and Demand Generation Workflows Help Businesses Move Up-Market with Predictive. Account-Based Marketing News & Announcements Press Releases Profile Management MORE
Ah yes, press releases: a staple of the business collateral landscape that has not just survived the transition from the print to the digital world, but has thrived. Indeed, thanks to the “evergreen” nature of web content, press releases are the brand marketing gift that keeps on giving. MORE
Kumar has been telling me that there is a “BIG” release at work this last weekend. After all these years with me, he fails to realizes how much I know (with my extensive reading and limited training) about psychology and reading both digital and body language … Continue reading Kumar’s BIG release = Cricket Match. Life/Experiences Parenting/Growing up Story/Telling cricket match release work MORE
Some might say that press releases are as useful today as fax machines. This emphasis leads to a much better fit when pitching your press release and its chances for getting your news picked up. All from a press release. 6 Benefits of B2B Press Releases. MORE
Hinge is pleased to announce the release of the 2017 Accounting Marketing Budget Benchmark Study. Today I’m very excited to announce the release of our brand new Budget Benchmarking Study for accounting firms. MORE
Well, today I’m pleased to announce the release of a new report from Hinge’s 2017 Research: Marketing & Growth Insights on the Management Consulting industry. The post Consulting Firm Research Released appeared first on Hinge Marketing. MORE
Self-serving Press Release Content Has Killed PR. The origins of the press release are unclear, but in the not too distant past, this communication tool was called a “News Release.” For non-daily news sources such as magazines, news releases were often sent through the US Mail. MORE
We’re pleased to announce the release of our 2017 High-Growth Study. The post 2017 High Growth Research Report Released appeared first on Hinge Marketing. This annual study is part of our commitment to the ongoing study of the world’s fastest growing and most profitable professional services firms. This year’s study does not disappoint. You’ll get a window into firm financial performance, strategy and marketing, and learn what the fastest growing firms do to set them apart. MORE
Hi, I’m Liz Harr and for those of you who know Hinge even just a little, you probably know that we regularly conduct research on the professional services marketplace and then release the results of that research. Video Transcription. MORE
Press releases are a valuable tool in the hands of PR professionals -- as long as you use them correctly. Learn what press release best practices can make your news and announcements more effective in today’s busy world. Why are press releases still important in today’s world? MORE
Let Us Count the Ways… Earlier this summer, to celebrate its 100,000th user, Vidyard released an inspired list of 50 ways that the community is using personal video messaging to transform the way they communicate. Press Releases MORE
ActiveDEMAND Integrated Marketing Platform Expands Tracking Capability with Release of Chrome Extension. ActiveDEMAND , the integrated marketing automation platform, adds functionality to its already robust full-stack system with the release of their Chrome Extension. MORE
In collaboration with DWA, we’re excited to share tons of great data and insights on how B2B marketers are using AdWords to drive business in the third annual AdWords Industry Benchmark Report. AdWords has long been a critical channel for B2B marketers. MORE
The post 2018 Accounting and Financial Services Research Released appeared first on Hinge Marketing. The 2018 High Growth Study took a close look at the accounting and financial services industry. MORE
Press releases have been teetering on the edge of death for years now. Should the press release go to its eternal resting place, six feet under, and be forgotten -- replaced with communications channels like Twitter? Why Storytelling Enhances Press Release Best Practices. MORE
Kaon Interactive , the leading provider of 3D marketing and sales applications for global B2B brands, today announced that they are continuing to innovate new technologies and applications for AR (augmented reality) in the enterprise, with their release of 3D AR Scenes. “3D MORE
Author: Megan Ziman Messaging and company stories circulate through a surplus of multichannel communication tools, so what’s the use of a press release? I keep hearing terms and phrases like “back to the basics”, “old school”, or “traditional PR” associated with a press release. MORE
Hive9, the Marketing Performance Management (MPM) company, today announced continued customer momentum driven by creating living marketing plans tied to financials, goals and strategy. Marketing Planning Hive9 B2B marketing strategy MORE
Summary: the new release of Vertica's columnar database can store several related data elements in a single column. release. version of Vertica is scheduled for release this October. Didn't we used to call that a row-oriented database? Benefits seem limited. Analytical database vendor Vertica yesterday announced its 3.5 The main feature is a new architecture called "Flexstore", which can combine several data elements into a single column. MORE
Today I am very excited to talk to you about the release of our new Employer Branding Research. The post Employer Brand Study Released [VIDEO] appeared first on Hinge Marketing. We surveyed over 800 employers and job seekers to better understand how an employer brand can benefit firms. MORE
Among other things, this means that you need to learn how to write a news release that speaks to the needs of modern journalists. Let’s see exactly how journalism has changed in the last decade, and what this means for your press release. Get creative with your press release. MORE
The post 2018 Government Contractor Research Released appeared first on Hinge Marketing. Related Stories 2018 Architecture, Engineering and Construction Research Released 2018 Accounting and Financial Services Research Released The 2018 High Growth Study is Here. MORE
The post 2018 Architecture, Engineering and Construction Research Released appeared first on Hinge Marketing. MORE
Many marketing and business executives believe that the press release has become an outdated promotion tool. Press releases (or better, news releases) are still used in B2B and can produce meaningful results if produced and distributed properly. New product release. MORE
Kaon Interactive , the leading provider of 3D marketing and sales applications for global B2B brands, today announced that it is continuing to drive augmented reality (AR) adoption in the enterprise, with Google’s recent technology release of ARCore. MORE
DealSignal Releases New TAM Module. the leading On-demand Contact Data Platform for B2B Marketing and Sales, today released a new total audience measurement (TAM) module that helps B2B marketing and sales teams accurately measure and visualize their total audience and compare it against the current coverage in their CRM and marketing automation systems to identify gaps. to Help B2B Marketers Accurately Assess Their Total Audience and Identify Gaps in their CRM Data Coverage. MORE
Today, I plan to go through, “line-by-line,” a site we create to support all of our blogger outreach campaigns, that we call a Social Media News Release (SMNR) but we also call a Microsite, a Resource Site, or a Fact Sheet. To those of you who are in Communications, you’ll recognize the structural similarity between it and a traditional News Release/Press Release. We never used to add this to our Social Media News Releases. Image via CrunchBase. MORE
Press Release: Deep Integration Between Marketing Automation and Predictive Solutions Helps Growing Companies Optimize Marketing and Sales. The post Infer Releases New Predictive Behavior Scoring for Oracle Eloqua appeared first on Infer: Predictive Lead Scoring for Sales & Marketing. MORE
A couple Sundays ago I met up with Joseph Thornley , Lynette Young , and Shel Holtz on video Skype to record episode 15 of Shel’s industry-trusted and industry-respected PR podcast, For Immediate Release , AKA the FIR Podcast. MORE
However, when it comes to your press release, you want your headline to work across the board. Unfortunately, there is no shortage of equally distressing or controversial headlines found in press releases. Recipe for Potent Press Release Headlines. Press Releases B2B Press MORE
Think of this post as an extension of my previous article “Why Industrial News Releases Make Good Blog Posts.” Content Marketing Inbound Marketing Industrial Marketing News Releases PR Press RleasesLet me start with some findings and statistics from different B2B [.]. This is only a content summary. Please click on the headline to read the full article. Visit my website for more content on industrial marketing.]. MORE
Well today, I’m pleased to announce the release of a new report for Hinge’s 2017 Research: Marketing & Growth Insights for Tech Services Firms. The post Technology Services Research Released appeared first on Hinge Marketing. MORE
Here’s what the new February 2016 Eloqua Release includes: A new UX with a lighter and brighter look and feel for the platform. This week I attended the Atlanta Eloqua User Group at Oracle’s Atlanta offices. MORE
The post Feature Release: Automatic Email Tracking appeared first on The ONTRAPORT Blog. ONTRAPORT’s engineering team added automatic email tracking making it easier for first and last attribution data collection. We also made updates to custom objects, Campaign Builder, and order forms. Engineering MORE
The post BrightEdge Research Release: 2017 Holiday Shopping Report appeared first on BrightEdge SEO Blog. MORE
How do you create an informative yet compelling press release that will cut through all the noise and get your message out there? Check out the example below to see what a poor press release headline looks like. Here’s an example of a great press release headline from Terminix. MORE
When it comes to press releases, some B2B companies are blazing trails. B2B brands who have it together understand that writing a press release isn't about creating an advertisement as much at it is about telling a story. Press Release Headline Quick Tips. Press Releases MORE
Release Related Topics 
B2B PR Sense
JULY 7, 2017
Press releases are a valuable tool in the hands of PR professionals -- as long as you use them correctly. Learn what press release best practices can make your news and announcements more effective in today’s busy world. Why are press releases still important in today’s world?
Biznology
MAY 25, 2018
Ah yes, press releases: a staple of the business collateral landscape that has not just survived the transition from the print to the digital world, but has thrived. Indeed, thanks to the “evergreen” nature of web content, press releases are the brand marketing gift that keeps on giving.
B2B PR Sense
JULY 9, 2017
Among other things, this means that you need to learn how to write a news release that speaks to the needs of modern journalists. Let’s see exactly how journalism has changed in the last decade, and what this means for your press release. Get creative with your press release.
Biznology
AUGUST 12, 2016
Press releases can be very effective for helping to create a buzz and getting the word out about something new with your business. However, since many other businesses also know this, there are often too many press releases floating around. Keep your release simple.
Webbiquity
APRIL 21, 2016
Many marketing and business executives believe that the press release has become an outdated promotion tool. Press releases (or better, news releases) are still used in B2B and can produce meaningful results if produced and distributed properly. New product release.
Hinge Marketing
FEBRUARY 1, 2017
We’re pleased to announce the release of our 2017 AEC Research: Marketing & Growth Insights. The post AEC Marketing Research Released appeared first on Hinge Marketing. This study is part of our commitment to the ongoing study the architecture, engineering and construction industry.
B2B PR Sense
SEPTEMBER 2, 2016
With the press release nearly as ancient as Methusalah, it's easy -- far too easy -- to bash this relic. Yet, it's been estimated that some 2,000 releases are sent a day by the major wire services alone. And indeed press release headlines make excellent Twitter bait.
Hinge Marketing
FEBRUARY 8, 2017
Hi, I’m Liz Harr and for those of you who know Hinge even just a little, you probably know that we regularly conduct research on the professional services marketplace and then release the results of that research. Video Transcription.
Ambal's Amusings
MARCH 30, 2016
Kumar has been telling me that there is a “BIG” release at work this last weekend. After all these years with me, he fails to realizes how much I know (with my extensive reading and limited training) about psychology and reading both digital and body language … Continue reading Kumar’s BIG release = Cricket Match. Life/Experiences Parenting/Growing up Story/Telling cricket match release work
Hinge Marketing
FEBRUARY 15, 2017
Well, today I’m pleased to announce the release of a new report from Hinge’s 2017 Research: Marketing & Growth Insights on the Management Consulting industry. The post Consulting Firm Research Released appeared first on Hinge Marketing.
B2B PR Sense
SEPTEMBER 7, 2016
When it comes to press releases, some B2B companies are blazing trails. B2B brands who have it together understand that writing a press release isn't about creating an advertisement as much at it is about telling a story. Press Release Headline Quick Tips. Press Releases
ActiveDEMAND
MARCH 15, 2018
ActiveDEMAND Integrated Marketing Platform Expands Tracking Capability with Release of Chrome Extension. ActiveDEMAND , the integrated marketing automation platform, adds functionality to its already robust full-stack system with the release of their Chrome Extension.
Brandpoint
MAY 5, 2016
Mat releases are a valuable tool in your PR arsenal, helping you look like a media relations rock star. Mat releases are the ideal complement to your pitching efforts and you barely have to lift a finger. The post Mat Release Relevancy appeared first on Brandpoint.com.
Ontraport
MAY 14, 2018
The post Feature Release: Automatic Email Tracking appeared first on The ONTRAPORT Blog. ONTRAPORT’s engineering team added automatic email tracking making it easier for first and last attribution data collection. We also made updates to custom objects, Campaign Builder, and order forms. Engineering
bizible
JULY 11, 2017
In collaboration with DWA, we’re excited to share tons of great data and insights on how B2B marketers are using AdWords to drive business in the third annual AdWords Industry Benchmark Report. AdWords has long been a critical channel for B2B marketers.
Hinge Marketing
FEBRUARY 21, 2017
Well today, I’m pleased to announce the release of a new report for Hinge’s 2017 Research: Marketing & Growth Insights for Tech Services Firms. The post Technology Services Research Released appeared first on Hinge Marketing.
Hinge Marketing
JULY 28, 2017
Today I am very excited to talk to you about the release of our new Employer Branding Research. The post Employer Brand Study Released [VIDEO] appeared first on Hinge Marketing. We surveyed over 800 employers and job seekers to better understand how an employer brand can benefit firms.
ANNUITAS
FEBRUARY 11, 2016
Here’s what the new February 2016 Eloqua Release includes: A new UX with a lighter and brighter look and feel for the platform. This week I attended the Atlanta Eloqua User Group at Oracle’s Atlanta offices.
Hinge Marketing
MARCH 20, 2018
The post 2018 Government Contractor Research Released appeared first on Hinge Marketing. Related Stories 2018 Architecture, Engineering and Construction Research Released 2018 Accounting and Financial Services Research Released The 2018 High Growth Study is Here.
Hinge Marketing
MARCH 6, 2018
The post 2018 Accounting and Financial Services Research Released appeared first on Hinge Marketing. The 2018 High Growth Study took a close look at the accounting and financial services industry.
Ignite Tech
APRIL 21, 2016
Press Release: Deep Integration Between Marketing Automation and Predictive Solutions Helps Growing Companies Optimize Marketing and Sales. The post Infer Releases New Predictive Behavior Scoring for Oracle Eloqua appeared first on Infer: Predictive Lead Scoring for Sales & Marketing.
Hinge Marketing
MARCH 13, 2018
The post 2018 Architecture, Engineering and Construction Research Released appeared first on Hinge Marketing.
Hinge Marketing
JUNE 14, 2017
Hinge is pleased to announce the release of the 2017 Accounting Marketing Budget Benchmark Study. Today I’m very excited to announce the release of our brand new Budget Benchmarking Study for accounting firms.
Ignite Tech
MARCH 17, 2016
Press Release: Proven Account-Based Marketing and Demand Generation Workflows Help Businesses Move Up-Market with Predictive. Account-Based Marketing News & Announcements Press Releases Profile Management
Kaon
FEBRUARY 27, 2018
Kaon Interactive , the leading provider of 3D marketing and sales applications for global B2B brands, today announced that they are continuing to innovate new technologies and applications for AR (augmented reality) in the enterprise, with their release of 3D AR Scenes. “3D
DealSignal
JUNE 7, 2018
DealSignal Releases New TAM Module. the leading On-demand Contact Data Platform for B2B Marketing and Sales, today released a new total audience measurement (TAM) module that helps B2B marketing and sales teams accurately measure and visualize their total audience and compare it against the current coverage in their CRM and marketing automation systems to identify gaps. to Help B2B Marketers Accurately Assess Their Total Audience and Identify Gaps in their CRM Data Coverage.
Hive9
MAY 15, 2017
Hive9, the Marketing Performance Management (MPM) company, today announced continued customer momentum driven by creating living marketing plans tied to financials, goals and strategy. Marketing Planning Hive9 B2B marketing strategy
Biznology
JANUARY 5, 2016
A couple Sundays ago I met up with Joseph Thornley , Lynette Young , and Shel Holtz on video Skype to record episode 15 of Shel’s industry-trusted and industry-respected PR podcast, For Immediate Release , AKA the FIR Podcast.
Marketing Craftmanship
AUGUST 31, 2011
Self-serving Press Release Content Has Killed PR. The origins of the press release are unclear, but in the not too distant past, this communication tool was called a “News Release.” For non-daily news sources such as magazines, news releases were often sent through the US Mail.
Brightedge
NOVEMBER 20, 2017
The post BrightEdge Research Release: 2017 Holiday Shopping Report appeared first on BrightEdge SEO Blog.
Vidyard
SEPTEMBER 26, 2017
Let Us Count the Ways… Earlier this summer, to celebrate its 100,000th user, Vidyard released an inspired list of 50 ways that the community is using personal video messaging to transform the way they communicate. Press Releases
Brandpoint
MAY 5, 2016
Mat releases are a valuable tool in your PR arsenal, helping you look like a media relations rock star. Mat releases are the ideal complement to your pitching efforts and you barely have to lift a finger. The post Mat Release Relevancy appeared first on Brandpoint.com.
Lead Liaison
JULY 27, 2017
Allen, TX – Lead Liaison, a software company that specializes in providing marketing and sales solutions, released a collection of resources for educational institutions this week. The post Lead Liaison Releases Kit for Marketing in Higher Education appeared first on Lead Liaison. Press Releases Education Marketing in Higher Education Press Release
Modern B2B Marketing
JULY 22, 2013
Author: Megan Ziman Messaging and company stories circulate through a surplus of multichannel communication tools, so what’s the use of a press release? I keep hearing terms and phrases like “back to the basics”, “old school”, or “traditional PR” associated with a press release.
Kaon
MARCH 23, 2018
Kaon Interactive , the leading provider of 3D marketing and sales applications for global B2B brands, today announced that it is continuing to drive augmented reality (AR) adoption in the enterprise, with Google’s recent technology release of ARCore.
Biznology
DECEMBER 6, 2011
Today, I plan to go through, “line-by-line,” a site we create to support all of our blogger outreach campaigns, that we call a Social Media News Release (SMNR) but we also call a Microsite, a Resource Site, or a Fact Sheet. To those of you who are in Communications, you’ll recognize the structural similarity between it and a traditional News Release/Press Release. We never used to add this to our Social Media News Releases. Image via CrunchBase.
Sharpspring
MAY 12, 2017
How do you create an informative yet compelling press release that will cut through all the noise and get your message out there? Check out the example below to see what a poor press release headline looks like. Here’s an example of a great press release headline from Terminix.
Hinge Marketing
JANUARY 30, 2017
We’re pleased to announce the release of our 2017 High-Growth Study. The post 2017 High Growth Research Report Released appeared first on Hinge Marketing. This annual study is part of our commitment to the ongoing study of the world’s fastest growing and most profitable professional services firms. This year’s study does not disappoint. You’ll get a window into firm financial performance, strategy and marketing, and learn what the fastest growing firms do to set them apart.
Industrial Marketing Today
NOVEMBER 16, 2012
Think of this post as an extension of my previous article “Why Industrial News Releases Make Good Blog Posts.” Content Marketing Inbound Marketing Industrial Marketing News Releases PR Press RleasesLet me start with some findings and statistics from different B2B [.]. This is only a content summary. Please click on the headline to read the full article. Visit my website for more content on industrial marketing.].
Customer Experience Matrix
AUGUST 5, 2009
Summary: the new release of Vertica's columnar database can store several related data elements in a single column. release. version of Vertica is scheduled for release this October. Didn't we used to call that a row-oriented database? Benefits seem limited. Analytical database vendor Vertica yesterday announced its 3.5 The main feature is a new architecture called "Flexstore", which can combine several data elements into a single column.
INDUSTRY INSIGHTS YOUR PEERS ARE READING
74 
Let's personalize your content