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AI-powered martech releases and news: March 14

Martech

Here are this week’s AI-powered martech releases: xSession AI’s AI Incentive Optimization is a tool for ecommerce retailers that autonomously manages on-site promotions in real-time, aiming to increase promotional yield or revenue without using consumer personal data. Get MarTech! In your inbox. Business email address Subscribe Processing.

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Salesforce’s Spring 2024 release includes Einstein-powered AI features

Martech

Salesforce’s Spring 2024 release brings new features to help brands elevate performance built on the foundation of data, AI, CRM and trust. Einstein-powered semantic search Improving the global customer experience, the Spring ’24 release introduces Einstein Semantic Search. Let’s dig into it. Staff authors are listed here.

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AI-powered martech releases and news: March 7

Martech

The Washington Post tested Amazon’s not-yet-released chatbot shopping assistant. And now, this week’s AI-powered martech releases: Upstream Works’ Omni AI Hub has a suite of standardized AI capabilities for on-premise, cloud and hybrid contact centers. The post AI-powered martech releases and news: March 7 appeared first on MarTech.

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Salesforce and Google Release AI-powered Commerce Tools with B2B Implications

ANNUITAS

Overview During the National Retail Federation’s NFR 24 conference, Salesforce and Google released a slew of AI-powered tools aimed at reducing go-to-market (GTM) friction. Google has released a new set of chatbots for automated commerce, as well as some new self-service customer service tools and search optimization capabilities.

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Is Your ESG Communication a Walking Red Flag?

One moment, you're proudly releasing your annual report, and before you know it, six months have passed and attention has shifted. Not communicating your impact consistently to key stakeholders is what we call an ESG communication red flag. Think of red flags as common mistakes that hinder stakeholder engagement.

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AI-powered martech releases: Feb 22

Martech

Now, on to this week’s releases. The post AI-powered martech releases: Feb 22 appeared first on MarTech. Does it say that there are some symbols or ideas that can never be re-contextualized? These and other questions are undoubtedly coming to a semiotics class soon. Get MarTech! In your inbox.

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IAB, MRC release augmented reality measurement guidelines

Martech

this year,” said Zoe Soon, VP at the IAB Experience Center in a release. The post IAB, MRC release augmented reality measurement guidelines appeared first on MarTech. . “The augmented reality advertising market is projected to generate $1.2 billion in revenue in the U.S. Click here for survey Get MarTech! In your inbox.

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Thinkers360 2022 B2B Thought Leadership Outlook Research

Thinkers360, the world’s premier B2B thought leader and influencer community, has released its 2022 B2B Thought Leadership Outlook Research Report conducted in association with the British Computer Society (BCS).