Remove recency
article thumbnail

How to tune your GTM strategies to cope with budgetary headwinds

Martech

Continuing to navigate the “next normal” world, marketing and GTM teams have been under new pressures due to inflation, talent shortages, slowing economic conditions, possible renewed COVID restrictions, and the digital transformation hangover. However, most digital transformation initiatives have struggled to show near-term returns.

article thumbnail

Four Great Ways to Use Personalization in Digital Marketing

Webbiquity

When someone hears their own name, that triggers a unique reaction in those parts of the brain associated with long-term memory. Weather conditions: sunny, raining, the temperature in Celsius or Kelvin. Another really powerful method for landing page personalization is using the RFM (recency, frequency, monetary) model.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Sales Pipeline Radio, Episode 320: Q & A with Rhonda Petit

Heinz Marketing

Matt: I’ll be honest, we get a lot of pitches from a lot of people for guests and topics on the show, and yours stood out for sure, just in terms of the topic and the depth of what we could cover in this. Matt: In the best of selling conditions, resilience is important. It’s great to be here with you, Matt.

article thumbnail

Etsy SEO: 11 SEO Strategies for Etsy SEO & Sales Growth

seo.co

When shoppers run searches, you want to make sure you’re aligning with the terms and phrases they use. It matters both in terms of SEO and overall shopping experience. In terms of direct SEO benefits, your listing descriptions are a great place to include long-tail keywords that tell the Etsy algorithm what your product is all about.

SEO 104
article thumbnail

Why Customer Reviews Matter and How to Get Them

Vidyard

For reviews to have the most impact, you need both recency and quantity. Check the review website’s terms and conditions Check the guidelines when seeking reviews on a third-party website. However, rather than letting reviews come to you, it’s essential to conduct regular review outreach.

article thumbnail

B2B Marketing Plan; A Compelling Case for B2B Content Marketing

Inbox Insight

From our previous article: B2B Marketing Plan; Why It All Starts With Market Research we covered the importance of market research to establish: • Market conditions (short & long term) • Your internal capabilities • Your competitor landscape • Your most profitable audience segments. The B2B Content Marketing Strategy.

article thumbnail

31+ of the Coolest Social Media, Search and Web Tools of 2010

Webbiquity

Economic conditions may have been tough in 2010, but there was no shortage of online innovation. A realtime social search engine that pulls current and recent results for any term from Twitter, Facebook, Google Buzz, Digg and Delicious. Monitor social media discussions of your company or product in real time? Create animations?