Sprout Social

MARCH 25, 2024

Target your niche demographics and audiences Your videos might go viral, but not everyone on Instagram is a potential customer. Our tool allows you to track competitor posts, engagement rates, the hashtags they’re using and more. We’ve also added popular hashtags for viral and funny Reels—all relevant to brands and marketers.

Brand Identity 88

Brand Identity Branding Eye-Tracking Viral Marketing 88

Tomorrow People

JULY 21, 2021

year-on-year growth rate , versus 16.8% Ease-of-Use and In-Built Virality. In-built virality means the product should organically encourage customers to share it and involve other users. In-built virality means the product should organically encourage customers to share it and involve other users.

Product 156

Product Marketing & Strategy Lead Ranking Viral Marketing 156

Sprout Social

MARCH 2, 2021

Do you want your video content to go viral? Most marketers undoubtedly want the audience growth and attention that comes from having content go viral, but they also know that there’s no one formula to attracting viral success. To learn more about creating a viral video, let’s dive in. What is a viral video?

Viral Marketing 138

Viral Marketing Social Media Video Marketing Social Marketing 138

Sprout Social

JUNE 21, 2022

Stuck on how to go viral on TikTok? In this post, we’ll break down the basics of how to get views on TikTok, how to blow up on TikTok and reach “viral” status. 7 actionable tips to make your TikTok go viral. Remember that viral marketing only works when it’s organic, authentic and totally unexpected.

Viral Marketing 103

Viral Marketing Tips Brand Identity Branding 103

Spiralytics

APRIL 12, 2023

Viral marketing is a strategy that aims to reach thousands of people with your product or brand through social media. Viral marketing is valuable because it gives companies an inexpensive way to reach a wide audience. Popular Social Media Platforms for Viral Marketing Social media is a must-have for any business.

Viral Marketing 62

Viral Marketing Word of Mouth Brand Identity Branding 62

Contently

MARCH 2, 2023

While there are subtle differences between IG and FB Reels , we’ll focus on Instagram Reels in this post, given they have better engagement rates and have been in use longer than Facebook Reels. At least for now, Beyonce or Harry Styles won’t help you go viral.

Relevance 152

Relevance Brand Identity Branding Verticals 152

Marketing Insider Group

APRIL 2, 2024

Technical SEO might not have the glamor of flashy ads or the immediate appeal of viral content, but it’s the unsung hero making sure your website is discoverable, accessible, and primed for success. Video Source: Webcertain TV Implementing structured data might sound like rocket science, but it’s more like following a recipe.

SEO 161

SEO Eye-Tracking Lead Scoring Lead Ranking 161

Webbiquity

AUGUST 18, 2020

They were ranked on both the number of total reviews (popularity) and average ratings (quality). Those scores were then combined to produce an overall rank; though, as explained below, most of these tools didn’t have enough ratings to produce a valid combined score. Average user rating: 9.53 (out of 10). Total reviews: 26.

Enterprise Management 363

Enterprise Management Work Management Marketing Management Webinar Metrics 363

SocialPilot

FEBRUARY 26, 2024

As more and more people are posting, there is a need for a clever assistant to make sure only the content that matters goes viral. According to the LinkedIn algorithm 2023 updates, it is a platform where people come looking for knowledge and updates rather than virality. Hence aligning the platform more closely with its niche audience.

Linkedin 83

Linkedin Tips Lead Scoring Lead Ranking 83

Marketing Insider Group

JUNE 12, 2023

A tweet or short video can go viral and serve as a piece of remarkable content. How could such a significant show only garner that rating? (This action might be as simple as the person rereading the item or clicking on a link in the call to action.) Remarkability doesn’t depend on the information being long and complex, either.

Content 240

Content Act-On Viral Marketing Fulfillment 240

Optinmonster

FEBRUARY 11, 2024

They can also guide users through the sales funnel , increasing conversion rates. Implement Viral Marketing Campaigns Create shareable content or campaigns that encourage users to share with their networks. Dropbox’s referral program offered extra storage space for both the referrer and the referred, leading to viral growth.

Paid Content 87

Paid Content Webinar Metrics Marketing Automation Services Marketing & Strategy 87

Martech Advisor

MARCH 30, 2020

Going viral can give your brand and product immense publicity, generate brand awareness, and acquire new customers. But how does viral marketing work? What is the Viral Coefficient and the Viral Cycle Time? Before we begin, let's first understand what viral marketing is. The Viral Coefficient.

Viral Marketing 89

Viral Marketing Advertising Agencies Paid Search Agency User-Generated Content 89

LeanData

MARCH 8, 2023

Today we’re pulling back the curtain to show how the LeanData RevOps team deploys one of our go-to-market (GTM) outbound plays we call “Virality 2.0.” What is Customer Virality? Just like a good TikTok video, every tech company wants their product to take off and go viral. Evaluate, Iterate, Repeat Upon launching Virality 2.0,

Marketing Analytics Tools 52

Marketing Analytics Tools Viral Marketing Paid Search Agency Outreach 52

Heinz Marketing

JANUARY 7, 2022

Word-of-mouth user referrals and viral attention are the ultimate propellants for product-led growth. What is your churn rate? A high churn rate signals there’s a hiccup with your product that customers can’t overcome. Keeping your churn rate low is key for product-led growth. Network effects and virality.

Product 101

Product Top of Funnel Sales Qualified Leads Churn Rate 101

Sprout Social

JANUARY 23, 2024

For another recent example of Auntie Anne’s top-tier community engagement, when the brand noticed a video about their pretzel bucket go viral , they quickly reached out to the creator and reshared it. The interview is mostly full of rapid fire holiday questions, but also reveals Qunicy’s impressive daily delivery rate.

Brand Identity 108

Brand Identity Branding Communities Viral Marketing 108

Sprout Social

SEPTEMBER 21, 2023

Influencer metrics like engagement rate, follower count and affiliate link performance are common to see in kits. Rates Influencer rates will ultimately vary based on factors like industry and experience level. Consistency can signal an authentic follower count while sudden spikes unrelated to viral content are a red flag.

Media 91

Media Viral Marketing Case Studies Youtube 91

seo.co

JANUARY 1, 2023

Consider that this information could also be published in the form of a valuable blog entry, a useful and authoritative whitepaper, or a series of social media posts that help the website build its engagement levels and create a viral following on Facebook, Twitter, Tumblr, Pinterest, and other networks.

SEO 98

SEO Viral Marketing Statistics Case Studies 98

Sprout Social

JANUARY 11, 2024

In particular, measuring brand awareness helps you: Evaluate your marketing efforts Are you seeing a higher conversion rate from targeted social media ads compared to last quarter? For example, your brand awareness may have improved if brand mentions increase following a viral Instagram post from an influencer. And it’s all yours.

Brand Identity 107

Brand Identity Branding Aggregators Marketing Analytics Tools 107

SocialPilot

MARCH 5, 2024

The total impressions are represented under the Viral tag. The impression metric is an excellent way to find out the virality of a post. But keep in mind that not every post with an impression is a viral post. But to define that a post is viral among your users, you need to have a larger number at the side of your impression.

Facebook 84

Facebook Cost Per Thousand Cost Per Click Ad Frequency 84

Rev

AUGUST 23, 2023

PLG relies on the concept of product virality, where satisfied users naturally share their positive experiences with others. As teams adopt and use Slack, they often invite more users, contributing to the platform’s viral growth. The primary objective is maximizing the conversion rate and driving revenue.

Product 78

Product Marketing AI Customer Satisfaction Lead Ranking 78

Optinmonster

DECEMBER 28, 2023

Pro-tip: Learn about 50 smart ways to segment your audience so you can target your message to achieve higher conversion rates, regardless of the channel you use. It’s hard to bucket the average engagement rate of social media as a whole. Instead, here’s a breakdown of engagement rates by the leading social media channels.

Social Media 111

Social Media Email Marketing Social Marketing Marketing Budget 111

Zoominfo

AUGUST 26, 2018

He had a high churn rate. They’re scared of high bounce rates. It’s really going viral. . She wanted to C if her conversion rates would improve. How did the bad marketer get a job making butter? Knock, knock! Who’s there? Our new e-book. Our new e-book who? Why don’t marketer’s like trampolines?

Planning 272

Planning Zoominfo Churn Rate Top of Funnel 272

Martech Advisor

APRIL 3, 2020

While memes and political news are viral like the flu, B2B content behaves like a miserable fungus, with virality close to zero. But there is a huge gap between a relevant article and a hilarious meme—these are completely different levels of virality. Why is spreading ideas so hard, and can it become more effective?

Enterprise Management 143

Enterprise Management Work Management B2B Marketing Marketing & Strategy 143

Huptech Web

JANUARY 29, 2024

To accomplish this, they use tactics like viral marketing, lеvеraging еxisting platforms in unconvеntional ways, and making innovativе product twеaks to spur rapid growth. Measuring customer еxpеriеncе, usability, and value delivery involvеs tracking conversion rates, user engagement, and the percentage of usеrs taking a desired action.

Paid Content 52

Paid Content Growth Marketing Lead Ranking Word of Mouth 52

Atomic Reach

JULY 11, 2023

The TikTok algorithm creates viral moments using a different methodology than other social networks. We've analyzed over five billion data points to pinpoint what goes into making TikTok viral moments. We'll distill three key ingredients that go into achieving viral results on TikTok. Knowing what your audience likes 2.

Marketing AI 52

Marketing AI Viral Marketing API Advertising Benchmark 52

Vision Edge Marketing

APRIL 12, 2022

This strategy counts on the product — its features, performance, and virality—to do the “heavy lifting.” This approach provides users the ability to “try before they buy,” which improves activation rates. So, these are the first four measures: activation rate, adoption rate, renewal rate, and upgrade/expansion rate.

Enterprise Management 182

Enterprise Management Work Management Marketing Management Product 182

Optinmonster

OCTOBER 31, 2023

Boosts Engagement: A compelling headline can significantly increase click-through rates , shares, and overall engagement. Articles with high click-through rates act as ranking factors for search engines , signaling that the content is valuable, potentially boosting its ranking in search results. ” 3. ” “Hurry!

Click Rate 97

Click Rate Examples Lead Ranking Work Management 97

ClearVoice

FEBRUARY 2, 2024

Your content —and brand — go viral. Going viral pays. It may not be a coincidence that Kraft Heinz (KHC), the parent company of Haynes Baked Beans, saw a 15 percent jump in its stock price as the ad went viral after its release in December 2013. Combining analytics with creative storytelling paid off.

Creativity 52

Creativity Analytics Paid Content Marketing & Strategy 52

Convince & Convert

DECEMBER 13, 2023

The good news is that if you’re having that issue and you seek to increase those engagement rates on social media, you’ve come to the right place. You can also set up a referral program and use it as an incentive as part of your CTA to improve response rates while adding value to the viewer. Wrapping Up! Was it worth it?

Social Media 150

Social Media Video Marketing Media Eye-Tracking 150

Oktopost

FEBRUARY 29, 2024

Conversion Rates: Measuring how many leads progress through the sales funnel and eventually convert into customers. Likes and Shares: Reflects the popularity and virality of content among consumers. Click-Through Rate (CTR): Measures the effectiveness of content in driving traffic to a website or landing page.

ROI 62

ROI Organization Top of Funnel B2B 62

Optinmonster

MARCH 11, 2024

Gamification helped Volkswagen China’s crowdsourcing project go viral. Conversion rates skyrocket as visitors become motivated to complete tasks for reward. Then, watch your conversion rates skyrocket with a few clicks of a button. As a result, they garnered over 33 million hits and nearly 120,000 ideas submitted.

Examples 100

Examples Planning Paid Search Agency Interactive Marketing 100

Sprout Social

JANUARY 24, 2024

Influencer marketing has grown beyond getting a viral moment. They no longer expect accidental virality by hiring an influencer. You can also track the engagement rate by multiplying 100 by the sum of likes, shares and comments, then dividing them by the influencer’s follower count.

Paid Content 97

Paid Content Marketing Analytics Tools Advertising Agencies Marketing Budget 97

Sprout Social

DECEMBER 7, 2023

After all, everyday TikTokers are the ones responsible for the trends, challenges and viral videos that rack up billions of views. Building rapport with creators and the social-savvy public The more creators go viral, the more positive buzz TikTok earns. Oh, and don’t forget the billions of dollars in ad revenue.

Creativity 79

Creativity Paid Search Agency Viral Marketing Lock-In 79

Top Rank Marketing

OCTOBER 19, 2023

It results in higher close rates, post sale expansion and better customer experience. Of course this story went viral and served as a great customer “delight” experience. Better close rates: ABM strategies typically result in higher close rates. And they delivered the steak.

Rules 112

Rules B2B Marketing Work Management Customer Satisfaction 112

Spiralytics

FEBRUARY 26, 2023

Since its launch in 2016, the viral app has shown steady growth, with many of its large tech competitors racing to create their versions. Viral videos from the app helped individuals and organizations promote themselves, their products, and their services. This section includes your shipping rates and available delivery areas.

Paid Content 125

Paid Content Merchandising Paid Search Agency Advertising Agencies 125

Lead Forensics

JANUARY 26, 2024

So too is Hotmail, who added a simple line to their emails “…get your free email at Hotmail” and saw their product go viral and quickly spread. You constantly need to look at things like key performance indicators (KPIs), viral coefficients, multivariate testing, CACs, LTVs, and whatever else is key in your field.

Multivariate analysis 52

Multivariate analysis Marketing AI Viral Marketing B2B 52

DAGMAR Marketing

JANUARY 14, 2022

From viral challenges to being crowned the most downloaded app of the year, 2021 was a breakthrough year for TikTok. This is largely due to its viral capabilities and the visibility it offers. According to Influencer Marketing Hub , engagement rates on TikTok can range from 3 percent – 9 percent. billion reviews received today.

Cost Per Thousand 98

Cost Per Thousand Paid Search Agency Cost Per Click Ads 98