B2B Email List Guide: Buy, Rent or Build Your List

Digital B2B Marketing

Whether you want to promote your upcoming webcast, send a multi-channel campaign, or give your telemarketing team a list of contacts to call down on, it starts with a list. Expect to pay a premium for the extra data available through list rentals, with the cost per name ranging from about $0.15 For a relatively broad custom built list that is telemarketing verified, expect to pay at least $5 per name. Potential providers: ReadyContacts or ReachForce.

List 138