Remove question startup
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Evaluating HubSpot for Startups? 4 Questions to Consider

Lake One

Startups and HubSpot. Startup marketing has a special place in our heart. Most of our team has had a stint in a funded startup at some point, so we know the culture and mindset that drives startups. We team up with venture funds and accelerators here in the midwest to share marketing insights with startups every year.

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4 Benefits of Social Media Marketing for B2B Startups

Launch Marketing

Social media has become an important marketing channel for B2B startups. Social media has become a staple of every marketer’s toolbox, and it is a key component to the success of B2B startups. We break down four benefits of social media marketing for startups and provide some useful tips to navigate it successfully.

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Building Buyer Personas: How to Drive More Leads for Your Startup

Launch Marketing

Buyer personas are a powerful tool that every business owner and marketer, especially those in the dynamic startup realm, should have in their arsenal. In this blog post, we will demystify the concept of buyer personas for startups, shed light on their pivotal role, and equip you with the knowledge and skills to create them effectively.

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The Founder Interview Series #34: Kris Eul, Kinetic

Webbiquity

Fortunately, one Twin Cities startup has a plan to change that. The founders of a Minneapolis-based networking platform asked those same questions, and developed an answer. Kris: We initially focused on startups. The next month, we did the virtual networking for Wisconsin Startup Week. The Product. Kris: Yes.

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Put Your Data to Work: The Complete Playbook

What do startups and Fortune 500 companies have in common? A comprehensive Request For Proposal (RFP) checklist – to ensure you are asking the right questions before selecting a vendor. An interactive guide filled with the tools to turn your data into a competitive advantage.

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Using genAI for growing a startup: Best of the MarTechBot

Martech

Prompt What are the top use cases for startups using generative ai for growth efforts? Answer For startups looking to leverage generative AI for growth efforts, there are several top use cases that can drive success. Take Martech’s 2024 Salary and Career Survey From AI to layoffs, it’s been quite a year.

Startups 101
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The Marketing Book Podcast: “The Unsold Mindset” by Colin Coggins and Garrett Brown

The Forward Observer

They met at software startup Bitium, which they helped lead to an acquisition by Google. The Unsold Mindset will change the way you think about selling and the way you think about yourself. About the Authors Colin Coggins and Garrett Brown are long-time sales leaders, practitioners, teachers, and best friends.