Trade Press Services

FEBRUARY 19, 2024

Marketers understand the benefits of publishing bylined articles and other content in trade publications. Getting published can help boost a brand’s visibility, credibility and reputation. Getting published in relevant journals , however, is also critical for business professionals seeking employment-based visas.

Marketing AI 99

Marketing AI Press Peer-to-peer Paid Search Agency 99

Contently

MARCH 25, 2021

When companies write about themselves, we usually wind up with dry, hollow press releases. However, the typical press release machine has become somewhat outdated. Now, the series has become a staple of new product releases. The post Don’t Publish a Press Release.

Press 188

Press Product Case Study Case Studies 188

seo.co

FEBRUARY 8, 2022

Content writing for regular press releases is a valuable strategy. build links from news publishers and other high-quality sites. There’s only one downside: press releases aren’t easy. Most publishers have incredibly strict standards and only let the most newsworthy posts onto their sites. more attention.

Press 98

Press Webinar Metrics Thought Leadership Domain 98

Webbiquity

DECEMBER 6, 2022

You can find the answers to those questions and many more in the just-released research report from Onalytica and Immediate Future, the 2022 State of B2B Social Media Marketing Industry. 575,000 tweets published. Affiliate sales support independent publishing. What the biggest missed opportunity is for B2B marketers?

Social Media 237

Social Media Allocation Social Marketing B2B Marketing 237

Marketing Insider Group

MARCH 24, 2021

In fact, even in the glory days of Madison Avenue, the most successful agencies published authentic content that informed and humanized even as it entertained. Research shows that laughing in a social context causes your body to release endorphins, the “feel-good” hormones. Use Humor to Build Connections. Now don’t get me wrong.

Brand Identity 356

Brand Identity Branding Advertising Agencies Content 356

Walker Sands

DECEMBER 12, 2023

We wanted to know what he looks for in a good story and what it takes to get him to write something. Like any publication, we write things we think our audience would be interested in,” he said. Like any good reporter, Kyle looks for a press release that contains specifics, not just lofty language that’s scant on details. “I

Enterprise Management 64

Enterprise Management Media Bandwidth PR 64

Martech

APRIL 3, 2024

When email expert Natalie Jackson took the leap from publishing into marketing technology, she took advantage of the professional thought leadership available to her in Kansas City, Missouri. Her story could be taken from the pages of a novel, like the many she reads, and also writes, in her free time. Talk about burying the lead!

B2B Thought Leadership 68

B2B Thought Leadership Thought Leadership Press Conference 68

Contently

FEBRUARY 21, 2023

Whenever someone posts on social media, searches on Google, writes a product review, or engages with a chatbot, they leave behind a trail of information. The information you collect often determines the channels you publish on, the topics you write about, and your overarching narrative.

Marketing AI 147

Marketing AI CMS Development Lead Ranking Process 147

Oktopost

DECEMBER 19, 2023

You heard it here first– You now have the ability to publish X Threads directly within Oktopost. Our X (Twitter) Threads is natively supported giving you the ability to create, publish, manage, and measure Threads all within one platform. Read on to learn more about this feature and the value it brings to your content strategy.

B2B Thought Leadership 69

B2B Thought Leadership Thought Leadership Work Management Twitter 69

Optinmonster

DECEMBER 21, 2023

Yes, Apple positions its launch events as product releases. Publish Relevant Content to Generate Buzz If the product or feature that you are launching is the hero of your business, publishing supporting content is the hype man it needs. Publishing high-quality, relevant content helps you get leads and grow your audience.

Campaigns 88

Campaigns Ad Building Planning Paid Search Agency 88

Trade Press Services

MARCH 4, 2024

Writing about the news of the day might get your signal boosted to a larger audience,” writes Bill Sherman, COO of Thought Leadership Leverage , “but remember, it won’t do you any good unless that audience will be interested in, buy, and use your content. B2B evergreen content focuses on valuable expertise that’s built to last.

Top of Funnel 80

Top of Funnel Trends B2B Thought Leadership Buyer Personas 80

Martech

JUNE 22, 2023

One is PR Assistant which helps draft press releases and personalize pitches to journalists. Another is AI Writing Assistant, powered by the ChatGPT API, which drafts social content and features a DALL-E integration, enabling users to complement posts with royalty-free images generated directly in the Meltwater app.

API 91

API Gartner Paid Search Agency PR 91

Marketing Insider Group

APRIL 5, 2021

Google released its Search Quality Evaluator Guidelines in response to a leaked version published online. For example, moms who write about childcare have real-world experience without a degree in early childhood development. Content marketing is the process of consistently publishing content that audiences want to consume.

SEO 331

SEO SME Lead Ranking Content Marketing 331

Marketing Insider Group

MAY 13, 2021

Write all of these things down and see how you can turn them into a cohesive personal brand. Read their blog posts and other content they publish online. You can build your online presence by simply creating a website and publishing frequently. They decide who sees what you publish. Write and Share Your Expertise.

Personalization 302

Personalization Brand Identity Branding Custom Publishing 302

B2B Marketing Directions

JANUARY 7, 2024

What Won't Change In 2024 Last year, I began publishing two new types of posts each month - book reviews and "research round-ups." In 2023, I published eleven book review posts. Last year, I published eleven monthly research round-up posts, and they were also popular with readers. My book review posts were very popular in 2023.

Marketing AI 70

Marketing AI Paper B2B Marketing Planning 70

Top Rank Marketing

APRIL 3, 2024

Break through the feed: Tips for B2B marketers on LinkedIn Craft a unique hook to pull your audience in Imagine writing something and no one reading it… ever. Martin novel be released? Publish and nourish to see your LinkedIn posts flourish Remember that rotisserie chicken commercial from the 90s? Repost on the second day.

Linkedin 97

Linkedin B2B Marketing Tips B2B Thought Leadership 97

Trade Press Services

JANUARY 2, 2024

Getting published is a key medium for professionals to showcase expertise and prove credibility in their field. Whether an enterprise brand or individual professional, publishing thought leadership in relevant and targeted publications is a powerful way to put your expertise in front of the people who value it most.

Marketing AI 52

Marketing AI B2B Thought Leadership Enterprise Management Thought Leadership 52

Brandpoint

AUGUST 17, 2022

In the PR world, knowing exactly when to launch a campaign or to publish a new media asset can make the difference between success and a less-than-stellar performance. So, how do you know when to publish your sponsored content campaigns? Read More: 10 Proven MAT Release Writing Tips]. Learn more about this offering here.

PR 90

PR Paid Search Agency Distribution Thought Leadership 90

Martech

SEPTEMBER 28, 2023

This learning phase is made more complex by the huge number of marketing-focused, third-party AI tools being released. ChatGPT is great at writing optimized copy, meta-data, blog posts and any text-based content SOLELY meant to help boost your organic rankings. True or false: ChatGPT can’t write in my brand voice?

Marketing AI 125

Marketing AI Work Management Generation Marketing Automation Services 125

seo.co

JANUARY 23, 2022

Try any or all of these three significant ways you can earn valuable backlinks from major sites: Write High Quality (Link Worthy) Content. Writing high quality content is one of the most effective ways to increase the likelihood that you will attain links from larger websites. Write and publish a book & then promote it.

High Quality Lead 98

High Quality Lead Press Link Building Thought Leadership 98

Martech

MARCH 6, 2023

The tool quickly attracted techies and non-techies because one prompt can generate a response usable by editors, PR teams, developers or executives to create white papers, software programs, client presentations, press releases and more. Dig deeper: When I asked ChatGPT to write an article about ChatGPT What are ChatGPT’s limitations?

Marketing AI 112

Marketing AI User-Generated Content Training Press 112

ClearVoice

AUGUST 18, 2020

There are definitely good and not-great tactics for writing press releases, but there are also good and not-so-good ways of sending them. How you target media, clean up a list, and personalize your email pitch is of equal or more importance to what’s in the press release. Press release best practices: Top 7 do’s.

PR 105

PR Practices Press Best Practices 105

Contently

APRIL 28, 2022

For example, that new product feature you’re releasing next month might add a new workstream to the calendar as you create a set of content assets to support the launch. In that case, you need to publish content that’s more targeted to the various parts of the buyer’s journey and supports any sales campaigns.

Top of Funnel 173

Top of Funnel Paid Search Agency Digital Marketing Funnels Custom Publishing 173

Brandpoint

OCTOBER 12, 2020

In the PR world, knowing exactly when to launch a campaign or to publish a new media asset can make the difference between success and a less-than-stellar performance. So, how do you know when to publish your sponsored content campaigns? The post When Should You Publish Sponsored Content During the 2020 Elections?

PR 139

PR Distribution Paid Search Agency Content 139

Webbiquity

NOVEMBER 20, 2019

Every day, journalists receive press releases by the dozens (possibly more—the three major services distribute roughly 1,800 news releases each day), many of which fall victim to the well-worn “delete” button. Will your electronic press release be opened or deleted? Image credit: quicksandala on Morguefile.

Press 145

Press Sample Work Management Paid Search Agency 145

Zoominfo

NOVEMBER 20, 2023

Why Data Quality Matters for Generative AI While AI tools in the broadest sense have been in development for decades, the explosion of recent interest is fueled by the release of consumer-focused products, like Google’s Bard and Open AI’s ChatGPT. The results, however, are irrelevant if AI systems are fueled by low-quality data.

Marketing Analytics Tools 130

Marketing Analytics Tools Lead Ranking Generation Work Management 130

seo.co

OCTOBER 4, 2021

Press Releases. Press releases are one of the most powerful forms of content available, and if done right, they can be powerhouses for your local SEO campaign. With most press release distribution systems, you’ll have the ability to select geo-targeted publication outlets. Social Media Updates.

SEO 105

SEO Lead Ranking Lead Scoring Press 105

Brandpoint

JUNE 9, 2021

The first time I heard the term MAT Release I had no idea what it was. Now having created MAT Releases for clients for more than 14 years, I’ve seen them evolve to become a more powerful controlled media tactic than ever before. I started in the newspaper world and moved into public relations agency life before hearing this phrase.

Media 122

Media PR Paid Search Agency Distribution 122

Brightedge

FEBRUARY 4, 2022

The last two weeks have seen several feature releases from Google. The upcoming release of the “Topics” feature, in line with Google’s depreciation of third-party cookies, is also an important development. Google published a nifty little explainer video that shows how everything works. New Mobile Search Feature on Google Mobile.

SEO 105

SEO Mobile Advertising Tagging Paid Search Agency 105

seo.co

JANUARY 1, 2023

When other authoritative publishers link to your content on a regular basis, it signals to Google that your content is valuable. Check to see if the publishers of the content in which your brand and products are mentioned have linked back to your site accordingly. Some might ignore this request, but others may be happy to do so.

Wikipedia 98

Wikipedia Ideal Customer Profiles Ad Exchange Blogger 98

chiefmartech

FEBRUARY 7, 2024

I started programming as a kid, writing multiplayer games for dial-up bulletin board systems (BBSs) — a precursor to the web and social media as we know it today. While acknowledging the cosmic power of that low-level foundation upon which all software has been built, let me just say that writing Assembly sucked. I have a point.

Budget Programs 91

Budget Programs Marketing Automation Services Domain Software 91

seo.co

OCTOBER 4, 2021

By now, you probably know what it takes to write great content, but do you know how to write locally focused content? Now that you know how to write great local content, all that’s left is to find the best places to share and syndicate it. Press Releases. Written material is fine, but use occasional multiple mediums.

SEO 97

SEO Content Press Domain 97

Launch Marketing

FEBRUARY 8, 2023

Outline each one and include key information such as the type of content, who it is sent to and who is responsible for writing, reviewing and sending out the email. The publishing dates: It is also important to note when it should be started so there is plenty of time to create it. and note the theme of the content.

Planning 118

Planning Marketing Budget Creation Marketing Plans Product 118

Brandpoint

SEPTEMBER 19, 2019

To capitalize on the holiday, your brand can gain significant exposure by distributing a MAT release and reaching the audience of some of the nation’s largest print and digital newspapers. Bundle your brands into one Holiday Gift Guide MAT Release. Tips for writing a successful holiday MAT release.

Tips 88

Tips Distribution Bundling Advertising Agencies 88

ClearVoice

JANUARY 31, 2024

Content Management Systems (CMS) Your content management system is the foundation of your content ops because it gives you a central platform for developing, managing, and publishing your content. Benefits: Suitable for e-commerce, social networking, and publishing sites. You also ensure a smoother, more efficient production system.

Marketing Management 52

Marketing Management CMS Development Top of Funnel Marketing Automation Services 52

ClearVoice

JANUARY 31, 2024

Content Management Systems (CMS) Your content management system is the foundation of your content ops because it gives you a central platform for developing, managing, and publishing your content. Benefits: Suitable for e-commerce, social networking, and publishing sites. You also ensure a smoother, more efficient production system.

Marketing Management 52

Marketing Management CMS Development Top of Funnel Marketing Automation Services 52

Martech

MAY 4, 2023

The platform is now able to provide intelligent outcomes from various inputs, generate reports and recommendations and segment publishers and influencers. InnerAction Media’s StoryMaker uses generative AI to help small businesses write their perfect 30 second pitch – and other important marketing messages – instantly. Get MarTech!

Marketing AI 105

Marketing AI Marketing Automation Services CAN-SPAM eCommerce 105