More Evidence on How B2B Marketers Have Responded to COVID-19
B2B Marketing Directions
NOVEMBER 15, 2020
Spending on brand marketing fell by 16% in the second quarter, and 45% of the companies in this study cut public relations budgets by more than 20% in that quarter. Performance marketing is going to under-perform in the current market conditions. Most of Allocadia's customer did not follow this strategy.
Let's personalize your content