Employee Advocacy- Are You Leveraging Your Employees’ Influence?
APRIL 20, 2017
A brand advocate is anyone that is naturally compelled to favour, promote or defend your brand on their own accord; this could be an influencer that has transitioned into an advocate organically; a loyal customer or in fact an employee. In light of influencer relations gaining a much larger voice in the digital marketing space, we’re going shed some light on employee advocacy; a breakdown of the what , the why and most importantly the how. .