Online Marketing Institute

APRIL 4, 2011

Getting the Word Out Internally Beyond coordinating communication and commenting strategy on the blog, make sure to get the word out to employees as well. Simple word of mouth at/around the office. Traditional company communication seems to work best for this, including: E-mail distribution lists. Team meetings.

SEO 40

SEO SEM Effectiveness Enterprise Management 40

Single Grain

JUNE 20, 2023

A user-friendly and aesthetically pleasing product will enhance customer satisfaction and generate positive word-of-mouth. To incentivize repeat purchases, consider implementing loyalty programs, VIP access, or special promotions for your most loyal customers. These exclusive perks create a sense of exclusivity.

Product 52

Product Customer Satisfaction Storytelling Loyalty 52

Convince & Convert

FEBRUARY 23, 2010

Sample tactics include writing blog posts, sending promotional tweets, creating and posting videos, and blog commenting. Brand communities, contests, most social listening, and non-promotional tweeting fits into this category. RT @jaybaer [link] [link] Frank Lee CRM 4 SMB Is Your Social Strategy Proactive or Reactive?

Social Media 117

Social Media Webinar Metrics Media Marketing & Strategy 117

Single Grain

AUGUST 23, 2019

Storytelling is known to increase the levels of Oxytocin – a hormone that promotes the feeling of love, bonding and well-being – in your body: Oxytocin is released by the posterior lobe of the pituitary gland, a pea-sized structure at the base of the brain and is stimulated when people hug, bond socially or fall in love.

Storytelling 111

Storytelling Examples Campaigns Top of Funnel 111

Single Grain

FEBRUARY 21, 2020

Marketing is essential to reaching your target audience, to promote new products and services, and to grow your client list. Word-of-mouth. –> What Amazon’s Marketing Strategy Can Teach SMB Owners. Click To Tweet. Without it, you’ll struggle to scale your business successfully. Social media platforms.

Marketing Budget 84

Marketing Budget Budget Programs Marketing Budget Creation Paid Content 84

Optinmonster

JULY 22, 2021

Improving your brand’s word-of-mouth marketing. Then follow that up with our 12 ways to promote your online course. Example: “Customer: I believe my best customers are small and medium-sized business (SMB) markets. Increasing customer’s average order value (AOV). Evernote: “Remember Everything”.

Lead Scoring 119

Lead Scoring Lead Ranking Work Management Marketing Management 119

Single Grain

JANUARY 31, 2020

As opposed to organic media , such as SEO, content marketing and social media posts (but not sponsored posts), or earned media , such as publicity, reviews and word of mouth, paid media refers to any content placed outside of your own real estate that you pay for, like PPC ads, display ads and search ads. How Much Does SEMrush Cost?

Paid Content 127

Paid Content Paid Search Agency Budget Programs Marketing Automation Services 127

Convince & Convert

SEPTEMBER 21, 2010

They can’t Quibble: We (MotiveQuest) have social media metrics (brand advocacy via the Online Promoter Score) that have a strong, positive correlation to sales – see case study of work we did with MINI USA here: [link] TO’B [link] Tom O’Brien Great post Jason – here is my addition – and a quibble.

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149

Hubspot

JUNE 19, 2014

NPS: Net Promoter Score. To calculate NPS, subtract the percentage of customers who would not recommend you (detractors, or 0-6) from the percent of customers who would (promoters, or 9-10). SMB: Small-to-Medium Business. WOM: Word-of-Mouth. If the two departments are managed as separate silos, the system fails.

Paid Content 28

Paid Content Work Management Sales Management CMS Development 28

Hubspot

MARCH 10, 2016

Well, mobile marketing refers to the practice of optimizing marketing for mobile devices to provide visitors with time- and location- sensitive, personalized information for promoting goods, services, and ideas. 63) Net Promoter Score (NPS). 81) Small-to-Medium Business (SMB). 95) Word-of-Mouth (WOM).

Paid Content 28

Paid Content Sales Management CMS Development Work Management 28

Vidyard

JULY 9, 2020

It’s a promise you make to buyers and something that’s primarily communicated through word of mouth and discovered when people interact with your product. They have to like what they find—no amount of advertising can make a breakfast cereal that burns people’s mouths successful, for instance. SMB Video Marketing Guide (Vidyard).

Startups 148

Startups Paid Content Advertising Agencies Paid Search Agency 148

Convince & Convert

SEPTEMBER 23, 2010

Couldn’t you “promote&# some of them, and have them help you monitor and respond to blog posts, create Facebook status updates, and so forth? That concept of fan promotion, of “leveling up&# gives you access to a tremendous amount of free labor, and simultaneously strengthens bonds between your brand and its biggest fans.

Social Media 146

Social Media Media Paid Content Webinar Metrics 146

Vidyard

JULY 10, 2020

It’s a promise you make to buyers and something that’s primarily communicated through word of mouth and discovered when people interact with your product. They have to like what they find—no amount of advertising can make a breakfast cereal that burns people’s mouths successful, for instance.

Startups 65

Startups Paid Content Advertising Agencies Paid Search Agency 65