• LEAD LIAISON  |  THURSDAY, JUNE 22, 2017
    [Privacy Protection] Data is More Secure Than Ever with Lead Liaison’s Participation in the Privacy Shield
    Privacy Shield Frameworks to increase data security for international clients. The Privacy Shield Framework complies with European Union and Swiss data protection requirements when transferring personal data in and out of the United States. In order to comply, US-based organizations must certify themselves with the Department of Commerce, as well as publicly commit to comply with the Privacy Shield Program’s requirements. About the Privacy Shield Agreement Model.
  • ACT-ON  |  FRIDAY, AUGUST 19, 2016
    [Privacy Protection] Back to School – Let’s Keep Our Kids Safe Online
    Companies CANNOT market to kids under the COPPA (Children’s Online Privacy Protection Act) but time and time again we see that companies get into hot water with the FTC and other governing bodies when they get caught with data gathered from minors. Strengthen the privacy settings on all social networking sites and ensure that these settings remain unchanged after updates. Privacy and cybersecurity cyber security email security online safetyI love this time of year.
  • BASEONE  |  FRIDAY, JUNE 17, 2016
    [Privacy Protection] B2B and Customer Experience
    Businesses will also have to realise that with all this personalisation, privacy will become a very coveted asset. Before, privacy was a matter of legal necessity; today it is paramount. But rather than perceive this as a burden, the marketeer that understands the new B2B arena will leverage on their unique brand of privacy to generate a marketing advantage. Providing a unique and strong programme of privacy protection can and will gain share of wallet.
  • ONALYTICA B2B  |  WEDNESDAY, MARCH 16, 2016
    [Privacy Protection] MWC 2016: Top 100 Influencers and Brands
    We saw a number of major announcements from top brands not just in the mobile sector, but in other areas as well including virtual reality, app ideas, 3D printing, privacy protection and backend solutions. Mobile World Congress (MWC) 2016 took place in Barcelona from 27th Feb – 2nd March 2016. More than 2,200 companies attended, exhibiting their new products aimed at transforming our personal and working lives.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, JULY 2, 2015
    [Privacy Protection] 6 Critical steps to help fight for your online privacy
    Just when people seem comfortable oversharing online, something will happen that gets people talking about online privacy again. With the advent of the social web, you never really had any privacy. What you had was the illusion of privacy, which has gotten harder to maintain as technology makes it easier for people to access information about you. This barrier maintained the illusion of privacy I mentioned earlier. Protect yourself from imposters.
  • MARKETING ACTION  |  WEDNESDAY, SEPTEMBER 10, 2014
    [Privacy Protection] Obey Facebook’s Rules of Engagement (Or Else)
    Protect data. This section is all about privacy and control. Always include a publicly accessible privacy policy. Protect data. It should go without saying (but we still do need to remind people) that your first responsibility is to protect the personal data of anyone who interacts with your content. Don’t knowingly share or collect information from children under the age of 13 (Children’s Online Privacy Protection Act – COPPA ).
  • MARKETING ACTION  |  TUESDAY, JULY 22, 2014
    [Privacy Protection] ? 5 Tips for Marketing in a Highly Regulated Industry
    So while the Federal Trade Commission (FTC) has truth-in-advertising, credit, and privacy standards that apply to all businesses, they also have some rules and compliance guides for particular industries. And any business advertising to children under 13 through online channels must comply with the Children’s Online Privacy Protection Act ( COPPA ). There are ways to deliver communications that people want without invading their privacy or breaking the rules.
  • ANNUITAS  |  THURSDAY, MAY 1, 2014
    [Privacy Protection] Data Privacy,Protection and Compliance from Silverpop Amplify
    I had the opportunity to deliver a session today focused on data privacy, compliance, international data regulations, and the upcoming Canadian Anti-Spam Legislation (CASL ). Many regions of the world already have limits and restrictions on sending emails and storing data – this is just another step in protecting the privacy of data. Want to learn more about my session and what you need to be aware of in the ever-changing world of data protection and privacy?
  • MARKETING ACTION  |  FRIDAY, OCTOBER 4, 2013
    [Privacy Protection] New California Do Not Track Law Affects Online Marketers
    But AB 370 does amend California’s existing Online Privacy Protection Act (“CalOPPA”) by requiring website operators to explain how they respond to DNT signals or “other mechanisms that provide consumers the ability to exercise choice regarding the collection of personally identifiable information about an individual consumer’s online activities over time and across third-party Web sites or online services, if the operator engages in that collection.”
  • MARKETING ACTION  |  WEDNESDAY, JULY 10, 2013
    [Privacy Protection] Marketing to Kids? Mind the New Children’s Online Privacy Protection Act (COPPA) Provisions
    If you run a website designed for kids or have a website geared to a general audience but collect information from someone you know is under 13*, you must comply with the Federal Trade Commission’s Children’s Online Privacy Protection Act ( COPPA). New provisions came into effect on July 1, 2013 that provide additional protections and mandate new procedures. According to FTC Chairman Jon Leibowitz, the changes should provide further protections for children. “I
  • WEBBIQUITY  |  SUNDAY, FEBRUARY 10, 2013
    [Privacy Protection] Ensure Your Business Looks Good Online
    To keep this from happening, companies like Reputation.com , provide ORM as well as Internet privacy protection to clients. Reputation companies also works to protect a person’s privation information from being made public. A privacy policy can’t hurt either. Guest post by Carrie Bauer. Before the Internet, making a good first impression often meant face-to-face interactions at business meetings, conferences and lunches.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, AUGUST 14, 2012
    [Privacy Protection] Klout overhauls its business model, but does it answer its critics?
    Privacy. Klout has been caught up in some embarrassing privacy miscues, including showing profiles from minors on the site and re-introducing people into the Klout system who had opted-out. Fernandez said they have hired an outside privacy consultant for a “long-standing engagement” to perform audits and also that they have a full-time team overseeing privacy on a day-to-day basis. “Our goal is to lead the industry in matters of privacy protection.”
  • BIZNOLOGY  |  TUESDAY, JULY 31, 2012
    [Privacy Protection] Do you have a handle on your online reputation?
    I have spent years blogging forth everything I know about online brand promotion in the form of social media marketing and digital PR; now, I will be focusing primarily on online brand protection in the form of online reputation management and online privacy protection. When you share, are you sharing openly and publicly or do you have your privacy settings on Facebook, Twitter, and Google+ locked down?
  • SNAPAPP  |  MONDAY, APRIL 23, 2012
    [Privacy Protection] Join our Live Panel on May 3rd: Facebook Marketing - How to Grow, Engage & Convert Fans
    Rob Shavell - as co-founder of Abine , an online privacy company, Rob brings a unique perspective in the successful merging of social media marketing and privacy protection. Calling all Boston area social media marketing enthusiasts! Join a panel of experts and a room full of peers from 6-9pm on Thursday, May 3rd for a night of learning, networking and libations at Umbria Prime restaurant. Space is limited due to room capacity so register now. This is a free event.
  • MODERN MARKETING  |  WEDNESDAY, FEBRUARY 1, 2012
    [Privacy Protection] What’s Happening to EU Privacy Law? An FAQ
    by Jesse Noyes | Tweet this Privacy law in the European Union was back in the headlines recently. That’s due to proposed changes to EU privacy protections that were released by The European Commission. A lot of people were likely scratching their heads, wondering how the proposed changes to EU privacy law would impact them and their business. Well, our own Chief Security and Privacy Officer, Dennis Dayman , follows this news the way some follow celebrity gossip.
  • MODERN MARKETING  |  MONDAY, JUNE 6, 2011
    [Privacy Protection] Danah Boyd On Privacy and Online Social Cues
    by Jesse Noyes | Tweet this Always the virtual iconoclast, Danah Boyd , a senior researcher at Microsoft, made the argument that when we talk about protecting people’s privacy, we probably don’t know what we’re talking about. “No No one can actually agree on what privacy means or what it takes to protect privacy in the first place,” Boyd said at the 2011 Personal Democracy Forum in New York City.
  • MODERN B2B MARKETING  |  WEDNESDAY, FEBRUARY 2, 2011
    [Privacy Protection] FTC & its Do Not Track List: Themes and Terminology
    by Josh Aberant In this privacy blog series , we’ve been reviewing the trends and changes happening in US privacy within online marketing and business. One of the biggest recent announcements was, of course, the FTC’s privacy report “Protecting Consumer Privacy in an Era of Rapid Change”. Released just over a month ago, this report is one of many indicators making clear that online privacy is changing in the US. Privacy has to be there from the start.
  • MODERN B2B MARKETING  |  MONDAY, JANUARY 10, 2011
    [Privacy Protection] Marketo’s Position on the New Privacy Developments
    by Josh Aberant Within the past month we’ve seen major privacy initiatives from three major players in the online commerce space: FTC with a Do Not Track list proposal; Microsoft with announcements of tracking blocking technology in the upcoming release of the Internet Explorer browser; US Dept. of Commerce with its calls for baseline federal privacy regulation and a federal privacy office. We’ll dive deeper into these privacy developments in some blog posts to follow.
  • MODERN B2B MARKETING  |  THURSDAY, JANUARY 6, 2011
    [Privacy Protection] These Days in Privacy – How new developments in privacy may affect online marketing
    by Josh Aberant These are exciting times in privacy. The end of 2010 is proving to be a formative time for new privacy protections. We’ve seen three major new privacy proposals within the last month. At the start of December the FTC came out with their privacy review report and recommendations. Not to be outdone, the US Department of Commerce released their privacy “green paper” a scant two weeks after the FTC’s announcements and one week after Microsoft’s.
  • BIZNOLOGY  |  TUESDAY, OCTOBER 5, 2010
    [Privacy Protection] A different kind of Facebook privacy issue
    I've been in Europe the last ten days (coming home today) and it's easy to see how European cultures differ from that of America, especially when it comes to privacy. In many European countries, privacy protections are much stronger than in the United States, and many Europeans are often more savvy when it comes to what companies know about them, and more suspicious about what is in their public profile. Image via Wikipedia.