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Digital Marketing In 2020 | 7 Reasons Why Small Businesses Need It

Adobe Experience Cloud Blog

Let’s start this with a statistic that should by itself be enough to have any small business owner invest in digital marketing. Digital marketing helps small businesses build lasting customer relationships. Smart small businesses do not make assumptions. Eighty-seven. Graphic source: Keap report.

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Top Marketing Strategies for Small Businesses

Sharpspring

Often, a small business’s biggest challenge is attracting enough customers to ensure a constant stream of revenue. Marketing” refers to a broad universe of tactics, tools, and theories, but when it comes to marketing strategies for small businesses, the most effective ones truly prioritize customer relationships.

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Making Sense of Marketing Acronyms: Part 3

Bluetext

DTC (Direct-to-Consumer) A business model where you sell your products directly to consumers, no middleman needed. WOM (Word of Mouth) When your friends give you the lowdown on the latest product or service, that’s WOM. It’s like the European version of SMBs.

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What Amazon’s Marketing Strategy Can Teach SMB Owners

Single Grain

As a small- and medium-sized business owner, you are always looking for ways to reach your ideal customers. And if there is one industry leader that can teach you many strategies about effective marketing and business expansion, it is undoubtedly Amazon. The best marketing strategy in this world is word-of-mouth marketing.

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How to Write an Irresistible Value Proposition (+41 Examples)

Optinmonster

Creating a rock-solid value proposition will help your business grow by: Encouraging repeat customers. Improving your brand’s word-of-mouth marketing. And more… Keep in mind that your value proposition needs to outweigh the price of your product. Target market: Developers and business owners.

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What Is Sales? The Career of Champions

Salesforce Marketing Cloud

These reps usually work at an office or from their homes (hence “inside”) and rarely need to travel for business. Since their office is remote, they use tools such as laptops or tablets and carry digital samples/demos, brochures, and price lists. This sales approach is still common, even in the digital age.

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6 Marketing Lessons We Can All Learn from Amazon

Single Grain

1) Expand Your Product and Service Offerings Amazon serves as a shining example of how expanding your product and service offerings can propel your business to new heights. 2) Customer-Centricity as a Business Philosophy Amazon’s relentless commitment to prioritizing its customers has played a pivotal role in its remarkable success.

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