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Web Presence Optimization Software Review: gShift Labs


gShift Labs is the first (at least that I’m aware of ) integrated software package for managing web presence optimization (WPO). gShift is the first software built from the ground up with that approach in mind. Pricing.

38+ Cool Social Media and Web Tools and Reviews


Find tools to do all of the above and much more in this collection of helpful business, online and social media tools, apps and reviews. ” It’s available at three price/service levels: free, Pro ($10 per month), and then a big jump to Premium ($99 per month).

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Trending Sources

The 29 Best Web Analytics Tools


Google Review Count: 600. Sample review: “Google offers a ton of free tools on how to use its amazing platform so if you have the time, you can teach yourself all you need to know to manage your own analytics. Pricing: free. Google Review Count: 353.

B2B Marketing Meets Video: Insights from 21 Marketers

Digital B2B Marketing

A summary transcript from the discussion is below and is worth reviewing, there were a number of insights as well as individuals in the discussion worth connecting with. Hardware and software recommendations from participants are included below under Recommended Tools and Products.

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The 15 Best Audio and Video Editing Tools


Google Review Count: 341. Sample review: “You no longer need to be a video geek to create awesome videos. Pricing: $8/$22/$34 per month. Showcase reviews: Kathryn Aragon Media, SteamFeed. Google Review Count: 248. Pricing: $39/$79/$159 per month.

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The 17 Best Keyword Research Tools for SEO and SEM


Here are 17 of the best keyword research tools according to expert reviewers. Google Review Count: 46,500. Pricing: $70 to $550 per month. Showcase reviews: Kissmetrics, RazorSocial (World), MarketingLand, StoreYa Blog, Express Writers, Robbie Richards. Pricing: free.

55 (of the) Best Social Media Tips, Tactics and Tools of 2010


Most valuable is his dissection of the best way to use the popular social sites, YouTube and blogging in an integrated manner that capitalizes on the strengths of each platform. 4 Ways to Find Legal Music for Your YouTube Videos by Mashable.

MarTech: Top 100 Influencers and Brands

Onalytica B2B

Marketers are integrating more technology thinking into their work, embracing data-driven decision-making and software-enabled capability development. These accounts were then added into our Influencer Relationship Management software ( IRM ). BMC Software. Michele Price.

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28 of the Best Chrome Extensions for SEO, Productivity & More


We can’t guarantee that they will make YouTube videos less tempting to watch, but we recommend them for busy marketers who want to make their time online more efficient. Price: Free; bitly Enterprise pricing varies depending on company size. Price: Free. Price: Free.

The 15 Best Content Distribution and Amplification Tools


Google Review Count: 391. Sample review: “LinkedIn Pulse is a mobile app that pushes news feed of your selected topic to your device. Pricing: free. Showcase reviews: Cent Muruganandam. Google Review Count: 228. Pricing: free. Google Review Count: 141.

Marketing Videos Too Costly? Build Your Own (Affordable!) Video Studio


I have also used equipment at all price points. At a minimum, you’ll need a camera, tripod, external microphone, lighting source, and editing software. We’ll review the equipment you could get for each budget. How to optimize your marketing videos for YouTube.

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5 Best Paid Distribution Methods And When to Use Them

B2B Marketing Insider

The tricky part is that there are many different types of paid distribution methods at various price points. Its software integrates branded content from marketers like Intel and Pepsi into the feeds of publishers like Forbes and Time Inc. Cost-per-click price model.

Where to Learn Excel: The 10 Best Resources on the Internet


Price: Free. Price: Free. Over the past thirty years, Walkenbach has written more than 60 Excel books for users of all levels and around 300 articles and reviews for magazines like InfoWorld, PC World, and PC/Computing. Price: Free. Price: Free. Price: Free.

How To Map Content To Your Conversion Funnel


We’ll also show you why the content at each stage is dependent on the type of business using two hypothetical cases – an enterprise software company (B2B) and a fashion eCommerce brand (B2C). Do you have better prices?

3 Fundamental Pillars of Technical Support and How Video Can Help


Apps for your phone don’t come with manuals and software applications are moving to digital knowledge-bases instead of lengthy PDFs or printed guides. Increasingly the answer is YouTube or Facebook channels showing quick 30-60 second videos of how to solve these common problems.

The Nine Best Reputation Management, RSS, and Social Search Tools


The explosion of blogging, social media, and online review sites has provided brands with unprecedented opportunity for exposure through authentic customer advocacy. Marketers need to constantly be on the watch for fake reviews, trolls, and unanswered customer complaints.

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A Primer on Sales Competitive Battle Cards

The Effective Marketer

– site: use the ‘site’ parameter to limit the search to a specific website, like in ‘pricing’. For example, “acmesoft sales presentation” or “acmesoft price list”. Youtube can be a good source of information to catch product demos and reviews.


6 Easy Ways to Keep Track of Your Competitors

Vertical Response

However, you can’t reach that goal if you don’t get to know your competitors —what they offer, what their customers think about them, what their prices are and, most importantly, what action you can take to stand out. How are they priced vs. your company?

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B2B Blogging Gets Publishing Discipline

Paul Gillin

In every one of the entries I reviewed, marketer had applied a disciplined approach to planning and execution, leveraging editorial calendars, careful topic selection and professional communicators to deliver the message.

31+ of the Coolest Social Media, Search and Web Tools of 2010


Convert PowerPoint presentations to Flash, or into YouTube videos? Discover how to accomplish all of the tasks above and more using some of the coolest free and modestly priced social media and web tools released in the past year or so. Pricing ranges from $30 to $150 per month.

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How to Automate Your Client KPI Reporting Process: The 11 Step Guide


For other metrics that are too complicated to duplicate in a spreadsheet, they cut and paste graphs from different software into powerpoint, and try to craft a cohesive story even though each graph's format is different. A free trial can also help you gauge the software's user experience.

11 Content Curation Tools Every Marketer Needs


For example, I own one Arc’teryx jacket, but I follow them on YouTube, get their emails, and follow their feed on Twitter. For additional dashboards and functionality, pricing starts at $9.99/mo and goes up to $119/mo.

Good Bots vs. Bad Bots: How to Tell the Difference


One prime example is YouTube’s Content ID, which is assigned to copyright owners on the network. eZanga notes that these bots are used by consumers and retailers alike -- for the latter, the biggest advantage is their ability to “ help inch out the competitor by posting a better price. ”.

How to Create 360-Degree Video: The Ultimate Guide


The higher-quality option comes with a hefty price tag, at $4,999.99 Meanwhile, different sites like YouTube and Facebook have their own recommendations for the best cameras to use -- reviewing those lists might be helpful if you plan to share on a specific platform.

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10 Trends That Defined Digital Marketing in 2016

Modern B2B Marketing

before quoting their price for a one-way to L.A. A great example is “ Chewbacca Mom ” and her live product review of a Kohl’s Chewbacca mask. In June, YouTube released a new capability for live streams to be captured and served directly through the company’s mobile app.

106 More Amazing Social Media and Marketing Statistics for 2014 and 2015


Among the largest social media sites, YouTube drives the most highly engaged website traffic (with visitors overall spending on average nearly four minutes and visiting three pages on target sites), followed in order by Google+, LinkedIn and Twitter. 2 YouTube Statistics.

Virtual Reality vs Traditional Video: 7 Differences You Need to Know


At the very least you will need a 360 camera rig and editing station (with an i5 processor or above), as well as a PC and headset to review the footage. It’s priced at around US $460. The price for this fancy rig is around US $4600.

3 Steps to Blow Your Visitor’s Mind with Content Marketing

Marketing Action

There’s an unbelievable amount of content being posted to the web: 216,000 photos shared on Instagram, 278,000 tweets posted, 72 hours of video uploaded to YouTube, and 2 million Google searches performed every minute. Say you’re a software brand offering a free trial.

8 Things to Do Before Interviewing Someone for Your Team


At Element Three I will review our contacts in HubSpot, our marketing automation software, to see if a candidate has expressed interest in us with a visit to our website to peruse our content, perhaps downloaded some of our resources or even gone so far as to subscribe to our emails.

42 Experts Explain How to Get Better Qualified Leads with Interactive Content


Qualified visitors who take that assessment can then schedule a call to get a 1:1 detailed review of their answers and identify key areas for growth. At Workzone, we have a project management software ROI calculator that helps us collect emails and qualify many prospects each month.

What Is Digital Marketing?


Earned online coverage (PR, social media, and reviews). Marketing automation refers to the software that exists with the goal of automating marketing actions. Again, these are very shareable and can help your brand get found by new audiences by hosting them on platforms like YouTube.

How to Respond to Negative Customer Feedback on Social Media


I have a blog about makeup, I watch YouTube tutorials on how to apply it, and I spend a ridiculous amount of money on it. After a few customers had expressed shock at the price of Z Palette’s newest release, the Z Potter, the brand had a full meltdown on Instagram.

73 Experts Reveal B2B Marketing Trends to Leverage in 2017


While you are reviewing your old posts, it makes it a great time to revise or add new information to the post as well. We all look to reviews for validation of our choice to buy and it is not any different in software.

?What Is the Modern B2B Buying Process?


Your customers are relying on honest peer reviews, and they’re not fooled by 100% 5-star evaluations. . The simple peer review has morphed into a multimedia experience. Competitor price-lists are readily available on vendor websites.

50 Unique Ideas for Your Next Email [Guide]

Vertical Response

Celebrate YouTube. In April of 2005, the owner of YouTube recorded himself at the zoo and uploaded the site’s first video. May might seem like an unexpected time to send a “Year in Review” email, but this kind of promotion can get lost in the holiday hubbub.

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21 (of the) Best Facebook Guides, Tools and Rants of 2012 So Far


Using a software service such as MailChimp allows you to add a simple sign up form to your Facebook business page and also get some great tools for creating the newsletter.” Though this post is now old news for many Facebook marketers, this piece by frequent best-of contributor Kristi Hines nonetheless provides a great review of Timeline features to go back to and make sure nothing was missed or sub-optimized from Facebook brand timeline pages.

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The Rise of the Content Marketer « The Effective Marketer

The Effective Marketer

Twitter feeds need updating, Facebook pages need commenting, blog posts need editing, and YouTube videos have to be tagged.

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The 39 Social Media Tools I’ll Use Today

delicious b2bmarketing

I don’t feel the need to experiment with every new piece of software that emerges from its chrysalis, but I do feel a responsibility to you and my clients to have some idea of what’s out there and what’s worthwhile.

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Digital Marketing Glossary, Part 2

Marketing Action

Marketing automation : This term is applied to integrated software platforms that field multiple complementary technologies, such as email marketing, website visitor tacking, and automated programs (e.g.

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A quick look at MS365, Kyoo and Triberr

grow - Practical Marketing Solutions

I rarely do tech reviews but I wanted to provide my experiences with three recent test drives, Microsoft 365, Kyoo and the controversial new Triberr application. The price is really sweet. It’s worth the price of admission just for that.

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