Vidyard

NOVEMBER 11, 2020

Why is using video for sales emails a smarter way to engage prospects and advance deals? Would you rather read a dense, 15-page instruction guide or watch a quick 90-second video that clearly shows each step? Sales videos allow them to quickly learn what your company has to offer—along with a host of other benefits we’ll explain below.

Video Marketing 168

Video Marketing Cold Calling Lead Ranking Enterprise Management 168

Alejandro Rioja

FEBRUARY 21, 2023

A press kit is a package of promotional information and materials you send to get media coverage for your project. The best press kits include everything from high-quality photos and videos to print materials and other items that define who you…

Press 40

Press High Quality Lead Business Promotion 40

Content Marketing Institute

NOVEMBER 8, 2017

Her popularity comes, at least in part, from her discovery of a formula for making videos that people love. Amy Schmittauer Landino, a consultant in video content marketing and author of the book Vlog Like a Boss, spilled her secrets at Content Marketing World in her talk How to Create and Repurpose Video Content for More Attention.

Press 89

Press Video Marketing Allocation Youtube 89

Sprout Social

JUNE 2, 2022

Knowing how to edit a TikTok video is key to finding success on the platform. It can help you take advantage of new trends, grab attention, and stand out in the sea of videos your audience is constantly swiping through. Filming & editing videos. Filming & editing videos. Filming & editing your TikTok videos.

Video Marketing 130

Video Marketing Tips Viral Marketing Custom Publishing 130

Vidyard

DECEMBER 10, 2020

The Video in Business Awards celebrate marketers, sales pros, and businesses who embrace video in new ways to generate better results. KITCHENER, Ontario – December 10, 2020 – Vidyard , the video platform for business, has just announced the 12 winners in their third annual Video in Business Awards.

Video Marketing 139

Video Marketing Business Paid Search Agency Advertising Agencies 139

Zoominfo

JUNE 19, 2018

In recent years, B2B live video has exploded in popularity as a viable marketing tactic. Live video isn’t just a hot trend– it’s changing online content as we know it. And, other video streaming statistics support this. And, other video streaming statistics support this. Offer product demos or how-to videos.

Video Marketing 207

Video Marketing B2B B2B Thought Leadership Broadcasting 207

FunnelEnvy

DECEMBER 11, 2023

Even before the internet, corporate video was a powerful (and expensive) tool in the marketing mix. During the 2000s, video production costs plummeted, bandwidth increased, and B2B videos quickly became a staple for online marketing. How can your business tap into B2B video? Compelling videos share a few common traits.

B2B Marketing 62

B2B Marketing Video Marketing Effectiveness Buyer Personas 62

Sprout Social

JULY 5, 2022

It’s home to hundreds of millions of videos, the latest emerging trends, diehard communities and ample revenue opportunities. The video sharing site isn’t just for creators. Use these inspiring, educational and entertaining YouTube video ideas to supercharge your brand’s channel. Unboxing” the top 15 ideas for YouTube videos.

Youtube 130

Youtube Advertising Channels Video Marketing Paid Search Agency 130

Vidyard

SEPTEMBER 22, 2020

New viewer engagement analytics and video reporting tools give users of HubSpot Video, which is powered by Vidyard, greater insight into customer behaviors and the true impact of their online video content. No tool does this better than video, while also driving real business results.”.

Marketing Automation Services 88

Marketing Automation Services CMS Development Hubspot Video Marketing 88

Vidyard

AUGUST 4, 2021

Use more video. business professionals from industries including high tech, consulting, commercial, finance, banking, and insurance, who viewed a variety of text-based and video-based content assets and messages. When shown a video message, respondents tended to enter a happy, pleased, or alert state and feel less fatigue.

Studies 116

Studies Video Marketing Eye-Tracking Press 116

Schubert B2B

MAY 4, 2018

Some might say that press releases are as useful today as fax machines. This emphasis leads to a much better fit when pitching your press release and its chances for getting your news picked up. You can even include a link directly to your product page or an informational video, increasing engagement with customers and prospects.

Press 67

Press B2B Blast Campaigns Public Relations 67

SmartBug Media

MAY 26, 2022

Incorporating video in your sales cycle can be daunting. And if we had to guess, the first time you turned on your camera during a video call it was unnerving, too. Whatever the reason, it’s time to step out of your comfort zone and press record because video in your sales strategy has many benefits. Build Trust.

Sales Cycle 97

Sales Cycle Top of Funnel Video Marketing Advertising Funnels 97

Brandpoint

MARCH 5, 2019

Simply sending a press release about a new product is not enough to make a significant impact in your outreach efforts. One report found that just 3 percent of journalists worldwide rely on press releases from a newswire. But another way to feature the highlights of your product is through an explainer video. Product tutorials.

Press 69

Press Product Screencast FAQ 69

Hubspot

MARCH 28, 2019

As a video marketer, editing might be the most important part of post-production. If you can’t seamlessly weave your shots together or get your cut to hit the right frame, your video will seem unpolished and disengage your viewers. So what’s a video marketer to do without editing software? How to Use YouTube's Video Editor.

Youtube 101

Youtube Video Marketing Budget Programs Press 101

Vidyard

APRIL 30, 2021

Now that we’re living in a virtual selling world and we have video to work with, you can cold “call” a potential customer through a video and show them all those things at first click. Video Prospect Like a Pro. Flip through or download these slides to see outreach templates and ideas for prospecting with video.

Template 137

Template Video Marketing Top of Funnel Ideal Customer Profiles 137

SmartBug Media

MARCH 19, 2020

Video marketing is one of the strongest ways to give a visual introduction or demonstration of your products or services—and it allows you to capture the attention of your buyer personas at the right stage of the Buyer’s Journey. Your videos can be shot simply with your phone or elaborate productions by an outside vendor.

Video Marketing 115

Video Marketing Practices Top of Funnel Work Management 115

Vidyard

JUNE 8, 2020

Winning video campaign delights the audience with creative storytelling and hyper-personalization that brings each viewer into the story. Vidyard’s Award-Winning Personalized Video Campaign. Founded in 1979, The Telly Awards honours global excellence in video and television across all screens.

Video Marketing 87

Video Marketing Advertising Agencies Television marketing Campaigns 87

Trade Press Services Newsletter

FEBRUARY 1, 2024

Identify new skills like video editing, paid advertising, search engine optimization or graphic design that could enhance your marketing campaigns. The post Groundhog Day Marketing: Six Tips to Get Out of a Marketing Rut appeared first on Trade Press Services. Develop a new skill.

Tips 246

Tips Peer-to-peer Marketing & Strategy Marketing 246

Trade Press Services Newsletter

OCTOBER 6, 2022

If you’d like to secure a guest spot on a popular podcast, the experts at Trade Press Services can help. Be sure webinar content addresses your target audiences’ most pressing pain points to help your presentations stand out from competition. Video Video will be THE content marketing channel of 2023. The good news?

Planning 130

Planning Marketing Plans Webinar Metrics B2B Thought Leadership 130

Webbiquity

FEBRUARY 6, 2024

There are image snapshots, video thumbnails, and image search results showing up all around search results. To top it off, Bing’s search results have always been even more visual, showing carousels, video thumbnails and more. Guest post by Ann Smarty. How Do Increasingly Visual SERPs Impact Buying Decisions?

SEO 161

SEO SERP Conversion Eye-Tracking 161

Vidyard

SEPTEMBER 22, 2020

The new capabilities, unveiled today at INBOUND 2020 , enable HubSpot Video users to turn video views by website visitors into actionable insights for their marketing, sales, and service teams so they can respond faster, improve personalization, and convert more visitors into customers.

Marketing Automation Services 65

Marketing Automation Services CMS Development Hubspot Video Marketing 65

ClickDimensions

APRIL 24, 2019

Your company just secured some great press coverage – congrats! Here are four simple ways you can maximize your press coverage by marketing it: 1. As soon as the video, article or transcript of your publicity is posted, link to it on all your social media channels. Read all about it! Post it on social media.

Press 55

Press Media Blast Campaigns Paid Search Agency 55

Convince & Convert

APRIL 25, 2016

, the future of streaming video success belongs to leaders that embrace conversation, being human, and letting go. Brands that embrace preparation, trust, empower others, and then playfully ditch “the script” as needed will inherit the video streaming earth. So how are companies using streaming video today successfully?

Video Marketing 144

Video Marketing Brand Identity Branding Storytelling 144

Vidyard

MAY 5, 2017

You got the necessary approvals, budget, and executive buy-in to start with video marketing for your brand. Video is going to be the game-changing tactic you use to capture the attention of your target audience, become more visible in search, and convert prospects throughout the funnel. You’re on the video bus.

Planning 160

Planning Video Marketing Marketing Strategy Marketing & Strategy 160

Vidyard

SEPTEMBER 22, 2021

KITCHENER, Ontario – September 22, 2021 – Vidyard , the leading video platform for businesses, today released its State of Virtual Selling Report , revealing how sales professionals are using video throughout the sales process and its impact on sales team productivity and results. But video is helping to curb this trend.

Response Rate 79

Response Rate Video Marketing Click Rate Public Relations 79

Vidyard

APRIL 23, 2020

Vidyard provides free access to its online video and virtual teaching tools to help K-12 school districts and teachers take their communications online with private video content. Vidyard’s video solution, Vidyard for Schools , is being offered to schools at no cost until August 31st, 2020.

Video Marketing 113

Video Marketing Tools Press Education 113

Vidyard

JULY 20, 2017

Most businesses are investing in video as a way to improve marketing and sales performance and deliver a better customer experience. Yet most companies are still taking a reactive approach to video production instead of a proactive approach to a video strategy. So how do you go about developing a video strategy ?

Video Marketing 115

Video Marketing Webinar Metrics Top of Funnel Marketing & Strategy 115

Vidyard

JUNE 25, 2020

million users of its video creation, sharing, and engagement tools, with an increase of more than 400% in new monthly sign-ups. More than 50% of business professionals report they are now sending asynchronous video recordings while 87% report greater use of live video conferencing. In the past 90 days, Vidyard has added 2.8

Work Management 124

Work Management Video Marketing Barriers Marketing Management 124

Adobe Experience Cloud Blog

JANUARY 31, 2018

You’ve just shared your video with the world. To be honest, the view count is the least important metric because it doesn’t really come close to the only metric driving your video strategy. In fact, what counts as a video view on many social platforms is 3 seconds or more, or just opening the video. Well, not just yet.

Video Marketing 134

Video Marketing Landing Pages Click Rate Thought Leadership 134

Vidyard

DECEMBER 1, 2020

The integration enables Slack’s users to ‘show’ instead of ‘tell’ by creating and sharing videos with teammates with just a couple of clicks–and it’s all free. With this integration, their users can further enhance team collaboration by recording videos and sending them directly as messages within Slack using Vidyard’s tools.

Video Marketing 66

Video Marketing Press Mobile Marketing Demand 66

Vidyard

DECEMBER 1, 2020

The integration enables Slack’s users to ‘show’ instead of ‘tell’ by creating and sharing videos with teammates with just a couple of clicks–and it’s all free. With this integration, their users can further enhance team collaboration by recording videos and sending them directly as messages within Slack using Vidyard’s tools.

Video Marketing 77

Video Marketing Mobile Marketing Press Demand 77

Vidyard

JUNE 8, 2020

Vidyard’s Award-Winning Personalized Video Campaign Vidyard’s marketing campaign goals were simple: surprise, delight, and share their appreciation for their customers and followers during the holiday season with a memorable video that recipients would actually want to share.

Video Marketing 65

Video Marketing Advertising Agencies Television marketing Campaigns 65

Vidyard

DECEMBER 1, 2020

With this integration, their users can further enhance team collaboration by recording videos and sending them directly as messages within Slack using Vidyard’s tools. It’s also the ideal application for times when it’s easier to quickly explain an idea on video instead of writing it out in a long, wordy, hard-to-follow email. “Use

Video Marketing 65

Video Marketing Press Mobile Marketing Demand 65

Adobe Experience Cloud Blog

FEBRUARY 14, 2018

Live video streaming is all the rage these days, with both regular users and influencers using it to have their voice heard. Businesses aren’t standing on the sidelines either because they are aware of all the benefits live video content can provide. First of all, video is cheaper than ever to produce. Both are massive.

Youtube 134

Youtube Facebook Video Marketing Viral Marketing 134

Trade Press Services

JANUARY 29, 2024

This is where written and video testimonials , third-party reviews and case studies come into play. 4: Press and Media Publishing bylined articles in trade magazines and industry journals is another way to promote the message of your brand backed by an impartial third-party ambassador.

Work Management 100

Work Management Brand Identity Branding Peer-to-peer 100

Navigate the Channel

OCTOBER 19, 2023

Create a Press Release Creating a press release that you can distribute online to increase awareness of the upcoming trade show is vital to your ROI. Be Prepared for the Media Whether you expect to interact with members of the press or not, you should be prepared – just in case. No press kit?

Trade Show 65

Trade Show ROI Tips Press 65

Vidyard

AUGUST 31, 2020

Expansion to the company’s popular video collaboration and communication tools for business follow recent updates to Vidyard’s iOS and Chrome extension apps. Vidyard is now available on Android enabling business professionals to record and send personal video introductions, meeting recaps, team updates, and more from their Android device.

Video Marketing 67

Video Marketing Demand Tools Business 67