Hubspot

JUNE 13, 2019

To thrive as a small business, you need press coverage. Enter: The press release. Press releases are important for increasing your brand awareness and helping your public relations (PR). Why is press release distribution important? How to distribute your press release. What is Press Release Distribution?

Press 100

Press Distribution PR Public Relations 100

Adobe Experience Cloud Blog

MAY 10, 2017

If you think the press coverage is a one-and-done type of deal, think again! There are lots of things that you can do with a press hit to make it go the extra mile for your brand. Even though press coverage isn’t an endorsement, sharing articles where your company is reported on externally adds legitimacy to your narrative.

Press 133

Press Thought Leadership Marketo Advertising Agencies 133

Brandwatch Marketing

JULY 6, 2022

With so many Twitter analytics tools out there, it’s hard to know which ones to trust with your Twitter account. But if you’re looking for a free Twitter analytics tool that can do more, this list will come in handy. That being said, let’s take a look at some of the best free Twitter analytics tools currently available.

Twitter 139

Twitter Analytics Tools Best Practices 139

Bionic

NOVEMBER 16, 2023

Bionic’s new clone tool automates re-use of your old media plans. Re-Using Placements from Old Campaigns Bionic’s new Clone Tool automates the process of re-using media placements from your other campaigns. Clone with the Media Plan Builder The new media plan clone tool is built right into Bionic’s Media Plan Builder Tool.

Media Plans 70

Media Plans Tools Media Paid Search Agency 70

BenchmarkONE

JANUARY 6, 2021

It’s never been more important to give SMBs the tools they need to succeed and prosper in the year ahead.” . The post PRESS RELEASE: BenchmarkONE Launches The Free Forever Plan appeared first on BenchmarkONE. Additional Resources: Sign up for BenchmarkONE’s Free Forever plan here.

Press 80

Press Marketing Automation Services Planning Work Management 80

Biznology

AUGUST 12, 2016

Press releases can be very effective for helping to create a buzz and getting the word out about something new with your business. However, since many other businesses also know this, there are often too many press releases floating around. How can you make your press releases more effective and stand out against the rest?

Press 80

Press Effectiveness Tips Buzz 80

Oktopost

FEBRUARY 28, 2024

This is where AI tools for content creation can come into play. In fact, according to Insider Intelligence , 3 in 4 marketers are using AI tools for content creation. The AI Assist feature is a powerful tool designed to aid social media managers in overcoming these moments to enhance their content creation process.

Tools 62

Tools Social Media Work Management Content 62

Marketing Insider Group

JANUARY 3, 2016

Press coverage is an invaluable growth tool and, in most cases, a pretty cost-effective one too. The post How To Hack Your Way Into The Press appeared first on Marketing Insider Group. That’s why I believe that a strategy for chasing coverage should always be part of your marketing plan. While a front page spot.

Press 100

Press Planning Cost Marketing Plans 100

SmartBug Media

AUGUST 8, 2019

Securing widespread press coverage isn’t something that happens overnight. However, before beginning any press outreach, an excellent starting point for your media relations strategy is creating the right digital collateral packaged in the form of an electronic press kit. A Selection of Important Press Releases.

Press 85

Press Digital Asset Management PR Case Studies 85

Bionic

JANUARY 20, 2023

New Media Tools Needed Flexibility in advertising requires agility in media planning and media buying. Using legacy media buying tools in this environment is “like playing Fortnite on dial-up.” You need new tools actually built for today’s fast-moving market. You need new tools actually built for today’s fast-moving market.

Budget Programs 84

Budget Programs Marketing AI Buy Tools 84

Stevens & Tate

FEBRUARY 17, 2023

Studies show that 76% of journalists prefer brand press releases, and 57% want to get expert sources and data. Regardless of the content, strive to educate your audience by contributing informative content on local press and websites. Also, most journalists will quickly cover a brand story with multimedia.

PR 89

PR Public Relations Brand Identity Branding 89

Bionic

NOVEMBER 15, 2023

However, tools like Bionic placement date autocomplete, dynamic end dates, and batch edit can make your life a little easier. Bionic for Agencies gives you tools to accelerate your workflow. Media Plan Date Autocomplete Tool Entering dates one at a time can be a drag. Please contact our support team to get help using the tools.

Media Plans 52

Media Plans Automation Tools Media 52

Valasys

MARCH 14, 2023

The field of public relations includes a wide range of public relations management tactics, tools and strategies. To manage, track, and monitor your clients’ PR efforts as well as those of your own company if you want to increase your earned media efforts, you may need a few tools.

Public Relations 52

Public Relations Work Management Budget Programs Marketing Management 52

ClickZ

JUNE 25, 2020

Whether you want to optimize your content, advertising, or audience management, there’s a tool out there for you. . By relying on automated algorithms to crunch large datasets, marketers can access continuous insights into their customers and find up-to-date answers to marketing’s two most pressing questions: How does my audience behave?

Marketing AI 137

Marketing AI Pricing Price Budget Programs 137

ClickZ

DECEMBER 10, 2019

Implementation of a CDP, a marketing analytics hub, and a marketing resource and planning tool (Percolate) transformed OUP’s marketing program. She recently moved on from OUP to found her own consulting business which focuses on helping companies assess marketing technology (martech) solutions and select the right tools for their needs.

Work Management 83

Work Management Press Marketing Management CMO 83

Lake One

AUGUST 13, 2020

Sometimes a new channel, platform, or tool comes along in the business world that you just know is here to stay. It’s not one of those tools that’s “nice to have” anymore. Maybe you’re camera shy, not sure what type of content to create, or it could be that you don’t know what the best tool is to create quality, worth watching videos.

Press 92

Press Video Marketing B2B Marketing Paid Search Agency 92

Valasys

JUNE 28, 2023

According to the company, GitHub Copilot has produced over three billion accepted lines of code, making it the most widely used AI developer tool in the world. With tools like Copilot, less experienced developers have an advantage, according to GitHub’s study, which supports earlier work on the effect of AI on developer productivity.

Tools 52

Tools Case Studies Press User-Generated Content 52

Litmus

SEPTEMBER 22, 2023

If the answer is yes, read on to learn about: The stages of AI The four types of AI The various fields of AI Top AI tools used by email marketers How AI will impact email marketers What are the stages of AI? This includes: Generative AI tools (e.g. It powers some of the most popular tools used by marketers today.

Marketing AI 82

Marketing AI Email Marketing Tools Planning 82

Trade Press Services

SEPTEMBER 18, 2023

More than a search engine, Google offers countless tools from the world’s most popular web browser to its new generative AI assistant Bard. Paid tools such as Google Ads or Domains offer opportunities for brands looking to amplify their messaging. Google Analytics Google Analytics is a top tool for measuring website performance.

Google 52

Google Ideal Customer Profiles Tools Marketing Analytics Tools 52

Brandpoint

MARCH 5, 2019

Simply sending a press release about a new product is not enough to make a significant impact in your outreach efforts. One report found that just 3 percent of journalists worldwide rely on press releases from a newswire. Depending on your industry, some social media platforms may serve as a customer service tool.

Press 69

Press Product Screencast FAQ 69

Thinkers360

MARCH 28, 2024

Thinkers360 Launches First-of-Its-Kind Brand Monitoring Tool Powered by B2B Analyst and Influencer Community Dallas, TX – March 29, 2024 – Thinkers360, a leading B2B thought leader community and analyst and influencer marketplace, today announced the launch of its groundbreaking brand monitoring tool.

Communities 63

Communities B2B Thought Leadership Tools Thought Leadership 63

BenchmarkONE

OCTOBER 27, 2021

Thankfully the internet has many free and low-cost tools that can help K12 communicators accomplish everything necessary to meet the needs of students, parents, donors, and school staff. . BenchmarkONE K12 edition is an email newsletter tool that can help K12 communicators craft a professional-looking email instantly.

Marketing Automation Services 82

Marketing Automation Services Budget Programs Tools Allocation 82

BenchmarkONE

JULY 15, 2020

It includes drag-and-drop features, a custom CRM tool to manage and segment contacts, and engagement metrics. . Our goal is to provide easy-to-use tools that allow the K12 community to focus less on repetitive administrative tasks and more on their profoundly important work within schools.” .

Advertising Benchmark 52

Advertising Benchmark Press Marketing Automation Services Work Management 52

KoMarketing Associates

APRIL 6, 2017

Thirty-five percent claimed that they still do not have the right tools for SEO, and 45 percent do not have enough time to analyze their data. About 55 percent said that it is hard for them to build a good, knowledgeable SEO team, and 45 percent said the same about working with IT for SEO purposes.

Customer Surveys 136

Customer Surveys Press SEO Planning 136

Marketing Craftmanship

AUGUST 31, 2011

Self-serving Press Release Content Has Killed PR. The origins of the press release are unclear, but in the not too distant past, this communication tool was called a “News Release.” But the news release has lost its franchise as a communication tool, for two reasons: Thanks to technology, news releases became an anachronism.

Public Relations 100

Public Relations Press PR Content 100

DAGMAR Marketing

JUNE 22, 2023

If you’re a business owner, you’re probably thrilled to know there are several effective AI-powered tools available on the market that can help you scale your business with just the click of a few buttons. The AI tool has a series of lifelike AI voices, and there are over 20 languages to choose from. Check Out Textio 14.

Marketing AI 52

Marketing AI Tools Business Paid Search Agency 52

Webbiquity

APRIL 23, 2024

This includes advertising; developing email marketing campaigns with specific targeting; buying, renting, and building email lists; email marketing tools ; and other essential marketing components. All of the money you spend on your email marketing campaign is included in the “I” part of return on investment (ROI).

ROI 149

ROI Email Marketing B2B Marketing Marketing Automation Services 149

seo.co

SEPTEMBER 29, 2022

This has given rise to white-labeled SEO services that involve reselling tools and resources from another vendor, but under a different brand name, i.e., your label slapped on top of someone else’s services. They get a small fee for letting you use their tools, and you get to run an SEO agency without doing any of the hard work.

Enterprise Management 94

Enterprise Management Work Management Marketing Management Paid Search Agency 94

Square 2 Marketing

APRIL 10, 2023

RGS includes the process, methodology and tools needed to build repeatable, predictable and scalable revenue growth. Our industry research reveals that 90% of companies don’t hit their revenue goals month over month because they’re missing a system. Businesses run on systems.

Press 52

Press Generation CMO Paid Search Agency 52

Trade Press Services Newsletter

AUGUST 3, 2023

With the ease and speed of AI writing tools, content creators everywhere are asking themselves, “Should I or shouldn’t I use AI to write my content?” With AI tools that generate website copy, blogs, sales emails and social media posts at the click of a button, it’s easy to be tempted by the promise of quick and easy content production.

Marketing AI 130

Marketing AI Copyright Ethics Content 130

Vidyard

SEPTEMBER 22, 2020

New viewer engagement analytics and video reporting tools give users of HubSpot Video, which is powered by Vidyard, greater insight into customer behaviors and the true impact of their online video content. No tool does this better than video, while also driving real business results.”. press@vidyard.com . press@vidyard.com .

Marketing Automation Services 88

Marketing Automation Services CMS Development Hubspot Video Marketing 88

Vidyard

APRIL 23, 2020

Vidyard provides free access to its online video and virtual teaching tools to help K-12 school districts and teachers take their communications online with private video content. Video tools for teachers make it easier to: . To access Vidyard’s free video tools, please visit: Vidyard for Schools: [link] . About Vidyard.

Video Marketing 113

Video Marketing Tools Press Education 113

Anyword

MARCH 31, 2022

Whether you’re starting your first freelance venture or transitioning to the freelance lifestyle after years in the workforce, you’ll find that this work style requires its own special tools and platform. Design Freelance Tools. There are different use cases for each tool depending on whether you’re working with 2D or 3D designs.

Budget Programs 52

Budget Programs Marketing AI Tools Work Management 52

Marketing Craftmanship

NOVEMBER 22, 2023

For example: one-off quotes in news stories, pay-to-play articles in any type of publication, and pickup from most press releases are worthless. The most valuable type of earned media is bylined articles in respected business and industry trade publications that showcase your firm’s intellectual capital.

PR 130

PR B2B Marketing & Strategy Sales Cycle 130

Martech

SEPTEMBER 20, 2023

But as we tested new tools, strategy — specifically press release strategy — presented a gap in the AI landscape. Now, there are some really great preexisting tech tools for PR. Muck Rack has a pitch tool that helps PR professionals write pitches, write pitch emails and track pitch progress.

Marketing AI 111

Marketing AI Marketing Management PR Press 111

Trade Press Services Newsletter

OCTOBER 6, 2022

If you’d like to secure a guest spot on a popular podcast, the experts at Trade Press Services can help. Be sure webinar content addresses your target audiences’ most pressing pain points to help your presentations stand out from competition. Email Marketing Will email marketing still be relevant in 2023? Let’s talk!

Planning 130

Planning Marketing Plans Webinar Metrics B2B Thought Leadership 130

Trade Press Services Newsletter

JUNE 1, 2023

Many social listening tools monitor mentions across the web, including blogs, forums, news sites and other online publications. Also, many platforms offer additional competitor analysis tools as well. Luckily, tools like SEMrush make it easy for marketers to monitor competitors’ digital presence and SEO strategies.

Analysis 130

Analysis Comparison Keywords Case Study 130