flux.la

JANUARY 21, 2020

At Flux.LA , we specialize in press marketing. From getting you on niche blogs to getting featured on Forbes, Techcrunch, Mashable, Business Insider, Fox, and more, we have developed a process to get our clients covered by major news sites. If you find this post useful, please share it with a friend or colleague who might benefit.

Press 69

Press Features Tips eCommerce 69

Schubert B2B

MAY 4, 2018

Some might say that press releases are as useful today as fax machines. This emphasis leads to a much better fit when pitching your press release and its chances for getting your news picked up. And when your news appears on the pub’s news site or eNews, it often will include a link back to your website. Final Thoughts.

Press 67

Press B2B Blast Campaigns Public Relations 67

Marketing Insider Group

MARCH 9, 2023

You’ll find these firms quoted often in the press. It’s hard to pick even a few examples from such a long agency list, so check out this handy site from The Journalist’s Resource. You can find data on anything from natural resources to traffic patterns to commercial development.

Stats 291

Stats Advertising Agencies Paid Search Agency Work Management 291

Webbiquity

FEBRUARY 6, 2024

Use consistently branded images across your whole site (blog posts, your About Us page, your press page, etc.) as well as around your off-site brand-owned channels. Reuse Your Featured Image in On-Site CTAs So you got Google to feature a correct image inside your search snippet.

SEO 159

SEO SERP Conversion Eye-Tracking 159

What Works - What Doesn't

NOVEMBER 8, 2021

In the several years I’ve been away from the reporting game, it seems someone removed many of the “press contact” links on vendor home pages. Another trick I use to find a media relations person is to go to the “news” section, assuming that each press release will have the name of a media contact.

Contacts 65

Contacts Media Press PR 65

Lake One

AUGUST 13, 2020

Smart Insights noted that embedding a video on your site can increase conversion rates by up to 80%. Well, one of the things that Google factors in when it comes to search result rankings is time spent on the site. The post Press Play on Your B2B Revenue Growth: 6 Benefits of Video Marketing appeared first on Lake One ®.

Press 92

Press Video Marketing B2B Marketing Paid Search Agency 92

Sana Commerce

JULY 4, 2022

Press play. Technologies every e-commerce site needs. You will be hard-pressed to find a successful business that does not have at least one aspect of their business operations posted on the cloud. The post Technologies every e-commerce site needs appeared first on Sana Commerce. Prefer to listen to the blog?

Marketing AI 52

Marketing AI Marketing Management Marketing Automation Services Customer Satisfaction 52

Webbiquity

AUGUST 1, 2023

How can you make it stand out not only among the hundreds of millions of existing sites, but also the 250,000+ new sites launched every day ? Optimization isn’t something to “tack on” at the end, when the site is ready to launch. Here are nine helpful strategies.

Paid Content 243

Paid Content Aggregage Marketing Websites Paid Search Agency 243

Ontraport

JUNE 12, 2018

The post The Top 9 Features of Pilot Press appeared first on The ONTRAPORT Blog. If you’re using PilotPress to its full potential, there’s really no need to use another membership plugin.

Press 61

Press Features 61

Hubspot

JUNE 1, 2018

But what happens when someone lands on your site with a very specific question about your product or service? Frustrated, they go back to Google, land on your competitor’s site and find exactly what they are looking for. That’s a big missed opportunity for your sales team to convert a site visitor into a customer.

Paid Search Agency 78

Paid Search Agency Conversion Custom Publishing Search Marketing 78

Trade Press Services Newsletter

JUNE 1, 2023

Many social listening tools monitor mentions across the web, including blogs, forums, news sites and other online publications. It identifies top-performing web pages on competitors’ sites and improves your search engine rankings by identifying and analyzing their top keywords. It’s not limited to social media.

Analysis 130

Analysis Comparison Keywords Case Study 130

Navigate the Channel

OCTOBER 19, 2023

Create a Press Release Creating a press release that you can distribute online to increase awareness of the upcoming trade show is vital to your ROI. Placing that kind of information in a prominent location ensures that everyone receives notification of its occurrence when they visit your site. No press kit?

Trade Show 65

Trade Show ROI Tips Press 65

Marketing Insider Group

OCTOBER 18, 2023

A gripping retelling on a news site can move the community to rally in support of the victims with volunteer aid or donations. You probably don’t have anyone pressing you on a deadline for your blog post or newsletter, but content marketing is only effective when it’s consistent.

Top of Funnel 286

Top of Funnel Tips Content High Quality Lead 286

KoMarketing Associates

DECEMBER 20, 2022

In this training, our team was able to ask Brie their most pressing GA4 questions and learn best practices for the platform. For example, a first-time user visits your site and in UA they’re called a New User while in GA4 they’re called a First Visit. Press Save. Here are 6 key takeaways from the training!

Marketing Analytics Tools 217

Marketing Analytics Tools B2B Marketing B2B Paid Search Agency 217

Marketing Insider Group

JULY 7, 2021

But it’s not actually that simple — especially today, when brands can’t just play the system by stuffing keywords or mass-producing press releases. PR teams do things like secure media coverage, pitch and write stories, send out press releases, manage ad campaigns, and promote events and news.

PR 332

PR SEO Lead Scoring Lead Ranking 332

Convert

AUGUST 4, 2021

As CROs, we don’t normally worry about the traffic side too much, as we’re focused on what happens when people land on our sites and the actions they take. Will My A/B Testing Tool Slow My Site And Affect My Core Web Vitals Score? Instead, head on over to Google’s PageSpeed Insights tool and check out your site there.

Software 105

Software Google Click Rate Opt-out 105

Optinmonster

APRIL 15, 2024

Want to know what your visitors secretly think of your site, products, and services? The best way to find out: add a survey popup on your site! If people land on your site, don’t like what they see, and go away, you could be losing a lot of business. But 91% of unhappy customers who don’t complain simply leave your site.

Customer Surveys 78

Customer Surveys Marketing Websites Marketing Management Template 78

Trade Press Services

FEBRUARY 5, 2024

In fact, 61 percent of customers say they are more likely to purchase from mobile-friendly sites. Fortunately, most royalty-free sites and graphics suites now can automatically size images by the most popular channels. Hitting those marks can mean the difference between a converted customer and a missed opportunity.

Advertising Channels 109

Advertising Channels Optimization Tips Mobile Advertising 109

KEO Marketing

SEPTEMBER 15, 2016

Press releases are an important part of a business’s communication process. If you invest in creating a great press release , you want to get the most of it. Here are eight tips for creating an online press release that will get media attention. Your press release will get a 1 second visual scan. Do not use your logo.

Press 48

Press Keywords Distribution Video Marketing 48

Vision Edge Marketing

APRIL 5, 2022

Ecosystem Influence: How much press coverage is your brand attracting? How many backlinks come to your website from other reputable sites? . To learn more about thought leadership and how to make it a part of your strategic marketing plan, download Trade Press Services’ free guide: Key Trends in Marketing: Thought Leadership. .

Thought Leadership 215

Thought Leadership B2B Thought Leadership Peer-to-peer Lead Scoring 215

Marketing Insider Group

DECEMBER 18, 2023

7,000+ publisher sites in network, including Newsweek, Entrepreneur, and USA Today Robust targeting and 3rd party tracking of content, by geo, device, network, and day parting The numbers Nativo’s programmatic platform improves native advertising performance by 300% Up to 172M uniques per month 5. Why Nativo? Why Outbrain?

Paid Content 237

Paid Content Distribution Cost Per Thousand Cost Per Click 237

Writing on the Web

MAY 1, 2013

It is the most popular document sharing site available, with over 50,000 uploads each day. OK, here’s the question: why would you want to market through a site that is based on sharing documents? Most of my clients have flyers, press releases, articles, etc. 2 Questions Your Site Should Answer. Who and Why?

Stats 100

Stats Social Media Link Building Network Marketing 100

Marketing Insider Group

JUNE 22, 2023

Automated marketing lets you spend less time writing messages and pressing “Send.” In action, marketing automation might involve a user coming to your site and subscribing to an email list. Create a content strategy: Your on-site content and lead magnets need to be top-notch to hold onto your audience.

Marketing Automation Services 263

Marketing Automation Services Budget Programs Automation Work Management 263

Trade Press Services

MARCH 11, 2024

Trade Press Services recently sat down with Cory Sekine-Pettite and Davide Savenije of the American Society of Business Publication Editors (ASBPE). The ASBPE is the professional association for full-time and freelance editors, writers, art directors, and designers employed in the business, trade, and specialty press.

B2B Thought Leadership 111

B2B Thought Leadership Conversion B2B Thought Leadership 111

Moz

FEBRUARY 10, 2019

Posted by TheMozTeam We teamed up with our friends at Duda , a website design scaling platform service, who asked their agency customers to divulge their most pressing SEO questions, quandaries, and concerns. International sites can be multi-regional, multilingual, or both. For example: a site that targets users in the U.S.

Press 57

Press SEO Top of Funnel Ideal Customer Profiles 57

Vidyard

FEBRUARY 18, 2016

Live streaming your event content is an absolute must if you’re looking to increase the eyes on your keynotes and product presentations, but don’t forget to press record on that live steam. If someone wants to watch your keynote video a week after your event, and they head over to your event site, will they find it?

Press 50

Press Aggregators Youtube Video Marketing 50

Marketing Insider Group

MAY 4, 2021

You can also post on open third-party sites such as Quora or Medium. Another paid option is a newswire for press releases. You publish the content on the site. If you are ready to get more traffic to your site with quality content published consistently, check out our Content Builder Service. Image: Broca. It’s simple.

Paid Content 280

Paid Content Tools Paid Search Agency Content 280

Trade Press Services

JANUARY 2, 2024

LinkedIn has solidified itself as the leading site for business professionals and organizations to communicate. Key components should include a well-written and attractively designed resume, thought leadership content, press kit and brand identity. Wishing you a Happy New Year from Trade Press Services!

Marketing AI 52

Marketing AI B2B Thought Leadership Enterprise Management Thought Leadership 52

seo.co

JANUARY 23, 2022

In order to build the authority of your own site, you must leverage the authority of existing sites, and construct links that are meaningful in the eyes of users as well as search engines. Actually, building links on major news sites isn’t as difficult as you might imagine. But it takes work! . Take Advantage of Google News.

High Quality Lead 98

High Quality Lead Press Link Building Thought Leadership 98

Trade Press Services Newsletter

MARCH 2, 2023

To keep visitors engaged on your website, it’s critical that your site is appealing, user-friendly and easy to navigate. The post The B2B Marketer’s Ultimate Spring-Cleaning Checklist appeared first on Trade Press Services. Look at your website with a fresh set of eyes.

B2B 130

B2B CAN-SPAM Click Rate Press 130

Marketing Insider Group

MARCH 1, 2021

Last week we covered some of the basics of adding your site to Google. Invest in SEO Services for Your Site. On-page SEO (aka on-site SEO) refers to manipulations that you perform on your webpage itself. Creation of a site map. Press releases. Reviews of your site. Create a Google My Business (GMB) Listing.

Google 328

Google Mobile Advertising Business Work Management 328

Marketing Insider Group

NOVEMBER 18, 2020

This site utilizes editorial best practices to engage readers and sets itself apart through authentic, journalistic storytelling , by taking an industry insider’s perspective, profiling innovative people, sharing thought leadership insights, and reporting on trends sparked by the enterprise cloud revolution and digital transformation.

Forecasting 333

Forecasting Cost Per Click B2B Thought Leadership Demand Generation Agencies 333

Metadata

SEPTEMBER 8, 2022

The post Metadata Acquires Reactful to Help B2B Marketers Convert Existing Site Traffic to Revenue appeared first on metadata.io. The company powers website personalization for some of the largest brands in the world, including Zscaler, Kimberly-Clark, and Brightcove.

Traffic 59

Traffic B2B Marketing Paid Search Agency Advertising Agencies 59

Launch Marketing

OCTOBER 18, 2023

Over 55% of website traffic comes from mobile devices so ensuring your site is mobile-friendly is crucial. If your site is hosted through WordPress Engine, they have an add-on called Smart Plugin Manager that allows you to automate plugin updates. Here are a few tactics for promoting your new website: Distribute a Press Release.

Lead Generation 125

Lead Generation Traffic Marketing Websites Lead Scoring 125

ClearVoice

FEBRUARY 11, 2019

Google hopes to decrease the anxiety and confusion with their upcoming release of @GoogleAnalytics Site Kit. | #Martech | #ContentMarketing Click To Tweet. ” Because MonsterInsights seems to have emerged as the plugin of choice over the last few years, we’ll be comparing the upcoming Google Analytics Site Kit with MonsterInsights.

Analytics 69

Analytics Google Marketing Analytics Tools Marketing Websites 69

EMagine B2B Blog

MAY 30, 2013

Many marketers have finally caught on to the low hanging fruit of back linking – namely links in your syndicated press releases. Once a press release is syndicated, press releases can create vast duplicate content and redundant anchor text links, which makes your initial intent backfire with regard to a linking strategy.

Press 40

Press Search Engine Marketing Distribution Trade Show 40

Optinmonster

DECEMBER 21, 2023

Ideally, they should be high-traffic sites and have good domain authority. Prepare a Press Kit If you want media to cover your product launch, you should prepare a press kit. A press kit is a set of media assets like company information, founders’ bios, images, quotes, or even news articles. Let’s go over some.

Campaigns 88

Campaigns Ad Building Planning Paid Search Agency 88