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10 Essential Elements of a Successful Corporate and Personal Branding Press Kit

Trade Press Services Newsletter

A press kit serves as a repository of essential information that can shape public perception, nurture media relationships and provide a glimpse into the heart of a company’s or individual’s uniqueness. A press kit is defined as a set of promotional materials that are professionally packaged, either digitally or printed.

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5 Reasons Why Press Releases Are Still Relevant Today

ClickDimensions

Did you know that the first press release was sent in 1906? When Ivy Lee, famed publicist and father of modern public relations, sent that first press release detailing a train wreck for his client the Pennsylvania Railroad, the world was a decidedly different place. In fact, press releases are still very relevant.

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Your Most Pressing SEO Questions Answered

BOP Design

However, you likely have a few pressing questions about SEO for your B2B web design and marketing strategy. Let’s explore several pressing questions that we often hear from the B2B marketing teams we work with. The short answer is: relevant terms that indicate an intent to buy. What do I do about the GA4 transition?

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Are Press Releases Still Relevant in Today’s Age of Social Media?

B2B Digital Marketer

With so many people focusing on new media and social media, should you even think about PR and press releases? What is a press release ? Yet, there’s a general perception that PR and press releases are antiquated, that it no longer applies in today’s world of digital media. In short, press releases still work!

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How to Find & Brainstorm Press Release Topics & Titles

seo.co

Content writing for regular press releases is a valuable strategy. There’s only one downside: press releases aren’t easy. Just paying to push your press release to various publishers can be expensive, and perhaps more importantly, getting your press release published is tough. more attention. earn brand mentions.

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Brand marketing: 4 ways businesses should be using press releases — but many aren’t

Biznology

Ah yes, press releases: a staple of the business collateral landscape that has not just survived the transition from the print to the digital world, but has thrived. Indeed, thanks to the “evergreen” nature of web content, press releases are the brand marketing gift that keeps on giving. Anything New. The Bottom Line. Like this post?

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The Ultimate Guide to Press Release Distribution

Hubspot

To thrive as a small business, you need press coverage. Enter: The press release. Press releases are important for increasing your brand awareness and helping your public relations (PR). Why is press release distribution important? How to distribute your press release. What is Press Release Distribution?

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