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The 8 best URL shorteners for engagement and tracking in 2022

Sprout Social

Since the beginning of the World Wide Web, Uniform Resource Locators (URLs) have been one of the primary methods for jumping from one webpage to another. Unfortunately, URLs become long and complex as subdomains, subdirectories and tracking codes are added. As social media grew in popularity, lengthy URLs began to present a problem.

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Are You Ranking in These Alternative Search Engines?

ClearVoice

DuckDuckGo is becoming a more popular search engine for its commitment to users’ privacy. Especially as internet privacy becomes a bigger issue. To optimize your content for DuckDuckGo you have to get a bit more specific since the search engine does prioritize privacy. DuckDuckGo Have you heard of this one?

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A healthcare team’s guide to HIPAA compliance on social media

Sprout Social

But it can be a challenge for the marketing teams on the digital front lines to overcome the concerns of security and privacy teams—especially at the intersection of HIPAA and social media.” HIPAA compliant: @Patient, we have deleted your comment to protect your privacy. Please review our full disclaimer before reading any further.

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Optimizing for Search Amid the Data Revolution and Increasing Complexity of Technical SEO in 2022

Brightedge

When we talk about SEO, the content optimization half of the equation gets a lot of the attention, but in 2022 and for the foreseeable future, technical SEO presents an equal if not bigger opportunity (or barrier, depending on how brands approach it) for maximizing digital discovery. Customer Behavior Is Less Transparent.

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DealSignal vs. Clearbit: Choosing the Right Data Solution

DealSignal

Unique Features: Access to a vast global database Detailed account and contact profiles Verified emails and phone numbers Social URLs inclusion Tailored for lead generation and sales outreach Personalized marketing strategies Clearbit Alternative: Overview Clearbit stands out in the sales intelligence and B2B marketing world.

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DealSignal vs. SalesIntel: Best SalesIntel Alternative

DealSignal

We strip away the marketing jargon to present what each platform truly offers. Privacy Considerations DealSignal: Offers robust controls for data privacy, including opt-out mechanisms and consent management tools. A transparent privacy policy outlines data collection and usage practices.

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SEO Bright Now: August 15, 2022

Brightedge

IndexNow continues on its upward trajectory, with 7% of new URLs listed by Bing attributable to the open-source protocol. DuckDuckGo has decided to block Microsoft trackers, likely in an attempt to protect its reputation after a tweet outlining privacy issues was published. The information will be presented as a rich snippet.

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