Kaon

FEBRUARY 26, 2016

These 3D interactive solutions, which are more effective than presentation tools, generate engaged customers who convert 34% faster. Reveal unique product workflow and process, letting customers virtually ‘look under the hood’ (without the physical product present).

Trade Show 100

Trade Show Sales Qualified Leads Interactive Marketing Sales Cycle 100

Kaon

SEPTEMBER 15, 2015

Last week I attended one of the largest sales and marketing conferences, INBOUND 2015, a 4-day event designed to help marketing and sales professionals deepen their knowledge of inbound marketing through a combination of inspiring presentations and breakout sessions led by experts and thought leaders.

Conference 100

Conference Hubspot Social Media Mobile Marketing 100

Kaon

MAY 18, 2017

This seminar will feature AR/ VR demonstrations , a complimentary breakfast , and dynamic keynote presentations by…. This year we will discuss “digital transformation” and how CMO’s and senior marketing leaders will utilize technology to gain a competitive advantage, increase sales productivity and drive effective customer experiences.

Digital Transformation 100

Digital Transformation Network Marketing Interactive Marketing Tagging 100

Kaon

OCTOBER 21, 2015

SUMMARY: Seagate Technology, a leader in data storage solutions, transported High Performance Storage Solutions that literally weighed a ton to show its product at trade shows and sales presentations. ” When sales people wanted to present details about the product, they would use slides. “You can’t pull the racks apart.

Display 100

Display Paid Search Agency Case Studies Trade Show 100

Kaon

NOVEMBER 3, 2016

This seminar will feature AR/ VR demonstrations , a complimentary breakfast , and dynamic keynote presentations by… Jeremi Jermakowicz – Project Manager at S&C Electric. Alan Cordial – Senior VP of Account Development at MC2. Gavin Finn , President & CEO of Kaon Interactive.

Marketing Management 100

Marketing Management Digital Transformation CMO Interactive Marketing 100

Kaon

MARCH 13, 2018

If visitors get involved and actively participate in the experience, it is much more memorable versus passively watching a PowerPoint presentation. When a customer visits your office it is an opportunity to produce a personalized experience that makes a lasting impression.

Work Management 176

Work Management Marketing Management Storytelling Cross-Selling 176

Kaon

DECEMBER 7, 2016

This seminar will feature AR/ VR demonstrations , a complimentary breakfast , and dynamic keynote presentations by… Dave Frederick – Sr. Director of Product Marketing, Quantum. Lynn Orlando – Sr. Marketing Manager, HGST. Gavin Finn – President & CEO, Kaon Interactive.

Marketing Management 100

Marketing Management Digital Transformation CMO Interactive Marketing 100

Kaon

APRIL 7, 2016

The Finalists will present to judges on April 7th, 2016. Winners include notable companies such as Staples, PictureTel, Ben & Jerry’s, Brooks Automation, Direct Tire, Genzyme, Nantucket Nectars, Imagitas!, Aurora Imaging Technology, and iRobot. To learn more, visit the SBANE Innovation Awards webpage.

Small Business Marketing 100

Small Business Marketing Interactive Marketing Distribution Tagging 100

Kaon

SEPTEMBER 22, 2015

Sales and Marketing Alignment- Don’t listen to the Marketing Consultants, presented by CMO of SmartBear, Bryan Semple. Meet with sales and marketing every week to discuss results and new ideas.

Hubspot 100

Hubspot Conference CMO Buyer's Journey 100

Kaon

SEPTEMBER 17, 2015

“If you don’t understand the past and make changes in the present, the future is out of your control.” Branded organic search, referral traffic, and social media traffic are among the most impacted audiences with regard to effective PR.

Hubspot 100

Hubspot Conference PR Public Relations 100

Kaon

SEPTEMBER 16, 2015

More in depth information about her presentation can be found here from the event. Attention paves the way to memory, memory leads to decision making, which then leads to action. What is your 10% message and are you in control of that?

Hubspot 100

Hubspot Conference Inbound Marketing Tagging 100

Kaon

MAY 14, 2020

I will be presenting this topic on Wednesday, May 20, at 4:00 p.m. People are, increasingly, going to desire to feel as if they are a part of something special and unique and, more importantly, connected with others. . If this article interested you, join me for UNTETHERED 2020 , a virtual summit taking place next week, May 19-21.

Generation 147

Generation Creativity B2B Sales Differentiation 147

Kaon

MAY 8, 2017

Leaders from more than 50 diagnostics companies were present and many led captivating talks. Earlier this week, Kaon had the pleasure of sponsoring DxMA’s global marketing summit which highlighted disruptive technology talks and global market briefings.

Interactive Marketing 100

Interactive Marketing Peer-to-peer Trade Show Storytelling 100

Kaon

JULY 26, 2017

AR is a piece of a much larger marketing puzzle, which, once completed, becomes a comprehensive picture of your company’s compelling story — simplified, personalized and engaging.

B2B Marketing 127

B2B Marketing Trade Show B2B Paid Search Agency 127

Kaon

SEPTEMBER 18, 2015

The Relevance Imperative: B2B The Way It Should Be, Presented by Russell Glass from LinkedIn Marketing Solutions. B2B buyers are taking a random walk around the internet in hopes of finding products or services related to their business needs, at the same time, marketers are hoping they will get in the way of that random walk.

Hubspot 100

Hubspot Conference Mobile Advertising Mobile Marketing 100

Kaon

JULY 31, 2015

Savvy CMOs have figured out that one of their key marketing objectives is to be able to cost-effectively deliver a consistent and compelling articulation of their differentiated value at every customer touch point, with or without a company representative present.

Marketing Management 100

Marketing Management Paid Search Agency Sales Cycle Differentiation 100

Kaon

SEPTEMBER 25, 2015

Three long days of sessions and presentations bundled up in short descriptions. Once you meet with a customer, stop all forms of communication that are normally distributed to new prospects to make them aware of your company. That’s a wrap! Overall, my experience at INBOUND 2015 was awesome and inspirational.

Hubspot 100

Hubspot Sales Qualified Leads Lead Ranking Conference 100

Kaon

JUNE 26, 2019

However, as their workforce is shifting and they are recruiting talent straight out of universities, they realized they needed to catch up and present themselves more innovatively.

Digital Transformation 100

Digital Transformation Trade Show Work Management Lead Ranking 100

Kaon

JULY 20, 2015

We use this technology to help our clients present a clear picture of their competitive differentiators and advantages – what makes them unique and why. Or maybe there’s a problem that has to do with people in different geographical areas not being able to consistently present or access their products.

Product 100

Product Ad Building Buying Cycle Lead Ranking 100

Kaon

AUGUST 23, 2017

Gavin presented a VR demonstration using Google Daydream and an AR demonstration of Kaon’s 3D product models , as well as Kaon’s story of how we started and how we got into this business of creating engaging, interactive stories around our customers’ products.

Interactive Marketing 0

Interactive Marketing Storytelling eCommerce B2B Sales 0

Kaon

DECEMBER 5, 2016

Therefore, by focusing on the present moment and making it unmistakably memorable, marketers can stand out amongst the noise on mobile devices and take the customer one step closer to closing the deal” (‘Make Mobile Moments Matter,’ Jeffrey Rohrs).

Mobile Marketing 100

Mobile Marketing Paid Search Agency Interactive Marketing Buying Cycle 100

Kaon

JUNE 23, 2015

Engineers who can’t communicate effectively aren’t the ones who have their ideas and innovations adopted by their companies. It’s that simple.

Knowledge Base 100

Knowledge Base Impressions Tagging Email Marketing 100

Kaon

MARCH 15, 2016

While Finn said that most their customers use the Kaon device less as a presentation tool and more as an engagement tool – that is the customer doing the interaction themselves while talking to a booth staffer, Ramsey’s team expands on that use.

Trade Show 100

Trade Show Marketing Management Advertising Agencies Interactive Marketing 100

Kaon

JULY 23, 2018

The company used augmented reality in conjunction with its interactive 3D product catalog to show products to prospects and customers, without a sales person or product specialist present. Understanding multi-buyers’ needs. Consumers, whether B2C or B2B, are the target of myriad advertisements and sales tactics.

B2B Sales 113

B2B Sales Work Management Marketing Management B2B Marketing 113

Kaon

MAY 5, 2020

Showing a boring slide presentation is even less effective on a video conference than having it presented to you in an in-person meeting around a conference room table. Coming from a variety of industries, these leaders are trailblazers in the new normal ahead and have been recognized for exceptional customer experience solutions.

Digital Transformation 29

Digital Transformation Trade Show B2B Sales Conference 29

Kaon

MAY 21, 2020

Rather than watching a presentation, this new capability allows customers to drive 3D product demonstrations and interactive non-linear storytelling stories, uncovering unique product and solution differentiation right at the onset.

Features 29

Features Video Marketing Storytelling Press 29

Kaon

MAY 28, 2020

Rather than using static PDFs, passive videos, or boring slide presentations for video conferences, Kaon’s applications put prospects and customers in the driver’s seat to uncover a company’s unique value differentiation, transferring knowledge and elevating buying discussions.

Press 26

Press Differentiation Conference Video Marketing 26

Kaon

FEBRUARY 7, 2017

Other applications show images of consumer products based on a specific GPS location, or present data that represents some meaningful information based on what the person is seeing through the camera view. There are, of course, different kinds of AR applications, including some very popular consumer games (such as Pokémon Go.)

B2B Marketing 100

B2B Marketing Lead Ranking B2B B2B Sales 100

Kaon

FEBRUARY 27, 2020

Used in over 18 countries, this application ensures consistent, accurate and simple messaging around the entire offering presentation for both sales representatives and clients. DXC Workplace and Mobility leaders have used the DXC MyWorkStyle interactive application to clearly communicate the unique value of DXC solutions.

Buying Cycle 26

Buying Cycle Storytelling Content B2B Sales 26

Kaon

MARCH 25, 2020

For marketers with any length of experience who have faced uncertain times before, this current situation may present familiar anxiety. The best tips we can offer from our experience are: (1) get comfortable with and always use the video feature and (2) make any content you are presenting visual-based, concise, and interactive.

Enterprise Management 113

Enterprise Management Planning Digital Transformation Marketing Management 113

Kaon

AUGUST 8, 2019

I talk about our global deployments in every single presentation and having a visualization like this will be a huge benefit for helping customers understand aws infrastructure” said Randall Hunt, Senior Technical Evangelist and Software Engineer at Amazon Web Services.

Marketing Websites 113

Marketing Websites Amazon Interactive Marketing Marketing Report 113

Kaon

JULY 10, 2020

If they are going to simply watch slide presentations or videos, they can do that at any time from their Web browsers; they don’t need a video conference meeting. The reason that customers go to conferences, tradeshows, and even sales meetings is to have some degree of active participation and personalized dialogue.

Paid Search Agency 147

Paid Search Agency Companies Marketing Budget Budget Programs 147

Kaon

JULY 14, 2015

There is no shortage of content, so marketers need to find ways to enhance the customer experience by going beyond a presentation or a whitepaper. A total of 88% of marketers now view the primary goals of content marketing to be enhancing customer loyalty and prospect/customer engagement, according to a survey by Smart Insights.

Deliverability 100

Deliverability Content Interactive Marketing Lead Ranking 100

Kaon

DECEMBER 9, 2015

It is no longer sufficient to be present with a brand message in every new media channel. In a recent CMO.com article , Marcelo Prado, Chief Marketing Officer of GE’s Measurement and Control business, described how important it is to tell the right story about how a company’s products solve customers’ problems.

Lead Ranking 100

Lead Ranking Lead Scoring Marketing Management Deliverability 100