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Five Best Practices of Instagram Ads for B2B Companies

Webbiquity

Guest post by Val Razo. Image credit: Georgia de Lotz on Unsplash At the same time, practically every B2B marketer has been wondering about the best social media platforms. Val Razo is a freelance SMM consultant who lays a bet on Instagram marketing, so she explains how to use it for B2C and B2B companies.

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Email Marketing Certification: Welcome the First Litmus-Certified Email Pros

Litmus

They also completed a practical project judged by its: General organization and efficiency in workflow process. They also completed a practical project judged by its: Demonstrated understanding of the HTML, CSS, and core email development concepts discussed throughout the workshops. Val Geisler. Sarah Fargusson. Shani Nestingen.

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Our Favorite Trends from Litmus Live

Litmus

Taking a more practical approach, Jesse Blanner from Meredith Corporation looked at how to create more efficient workflows with the help of modular design. Combined with development and usability topics like accessibility, it should make for some fascinating and practical sessions. Onboarding and Lifecycle Emails.

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Level Up Your Email Skills: What You’ll Learn at our Litmus Live 2019 Workshops

Litmus

That’s why we’re thrilled to have email guru Val Geisler join us in Boston and San Francisco with her workshop, From Onboarding to Re-Engagement: Driving Business with Lifecycle Campaigns. From Onboarding to Re-Engagement: Driving Business with Lifecycle Campaigns. Level: For Everyone. Get your ticket ?. Who is this workshop for?

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Hero Content: Include These 5 Things to Make an Impact

Content4Demand

Then, use a third-party tool or platform to val idate what you’re hearing. M ix in some best practices throughout the piece or include a few callout sections that provide the qualitative insight they crave. In the world of the buyer’s journey, this would be the “awareness stage” or TOFU.

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#SproutChat Recap: Identifying Your Metrics & Goals on Social

Sprout Social

This week at #SproutChat we discussed which social metrics to look for, how to establish social goals and offered tips on best practices for presenting insights to a broader team. — Val Vesa (@adspedia) November 16, 2016. Conduct a Social Media Audit. SproutChat pic.twitter.com/ChrSyLiVZg. sproutchat. SproutChat.

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Don’t Fear Chatbots If You Have a Rich Content Strategy

Content Marketing Institute

NLP-based bots are the front ends to more sophisticated cognitive systems, as Val Swisher explained in a presentation on natural language processing at the Intelligent Content Conference. “The temperature right now in” is a fixed response. The city and temperature are variables. An NLP parses sentences into components.