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Email and SMS Marketing: Seven Intriguing Facts and Benchmarks

Webbiquity

Today, ecommerce vendors are increasing combining email with SMS (text) marketing; marketers sent a whopping 62% more SMS marketing messages last year than in the previous year. What’s driving the growth of SMS campaigns? What are the obstacles to doing both email and SMS marketing well? Yes, it’s an ad.

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Memorial Day Email and SMS Marketing Best Practices

SmartBug Media

With the rise of digital marketing, email and SMS communication are two of the best ways to reach out to your customers at scale. But what are the best practices to get opens, clicks, and conversions? In this article, we'll walk you through five best practices to leverage for a winning Memorial Day email and SMS marketing campaign.

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Developing Your SMS Marketing Strategy

SmartBug Media

SMS marketing is equally effective and engaging—and brands are taking note. More and more companies are embracing SMS marketing to engage with customers where they’re already most active. At least 70 percent of consumers subscribed to SMS marketing in 2022, and that number is already on the rise this year.

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9 Best Practices for SMS Marketing This Year via @sejournal, @hethr_campbell

Search Engine Journal

Learn what you need to know about SMS marketing – from simple tips and compliance concerns to building a world-class opt-in flow. The post 9 Best Practices for SMS Marketing This Year appeared first on Search Engine Journal.

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SMS marketing – what it is and why you should care

illumin

SMS marketing has become a critical, although contentious form of marketing over the past decade. As text messaging became an essential part of most people’s daily communication, marketers began utilizing SMS marketing strategies to reach customers on their personal devices. Like email marketing, SMS marketing requires a subscription.

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Why now is the right time to implement SMS marketing by Digital Marketing Depot

Martech

With 54% of web traffic coming from mobile, adding text messaging (also known as SMS) to your ecommerce stack can help your team reach more customers faster—while maintaining a seamless customer experience. Visit Digital Marketing Depot to download Strengthen Customer Loyalty with SMS Marketing.

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3 Benefits of Using SMS Marketing for Financial Services

ClickDimensions

SMS marketing is now one of the most personal marketing communication channels across the globe spanning almost every industry imaginable, including financial services. SMS/text messaging as a marketing channel helps improve your overall customer interactions. Common use cases of SMS marketing in the financial sector .

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