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How to Send a PR Pitch That Resonates During a Major News Cycle

Contently

Editors are quick to treat a PR pitch like a pest, sweeping it into the trash after no more than a glance at the subject line. Even if a major story dominates homepages and feeds, there are still ways to find an unexpected news peg to strengthen your PR pitch. Not sure if and how to proceed? Here are a few guidelines to follow.

PR 143
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The New Email Deliverability Rules: How to Make Sure You Reach Your Gmail and Yahoo Subscribers

Litmus

But worry not—as long as you follow these new rules, your email campaigns should stay out of spam. From authenticating your emails to avoiding bounces and spam complaints, we’ll go through the steps you need to take to boost and maintain your inbox reach. Otherwise, they won’t hesitate to report you as spam.

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Influencer outreach is more PR than marketing or advertising

Biznology

I guarantee you that if you reach out asking me to write about your product, service, client, or event and you’re unable to give me a plausible, compelling, or attractive why , then I’ll do one of three things: Ignore or delete your email (some report as spam). Payola, baby! Go git ’em, Tiger! Like this post?

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Seven Essential Digital Marketing Tips for 2021 (And Beyond)

Webbiquity

It’s even worse if it ends up in your subscriber’s spam folder. Build your social currency with a robust PR strategy. But PR can speed up this process. No matter how good it is, your content doesn’t matter if it doesn’t reach your subscriber list. It may as well have never been sent.

Tips 362
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AI-powered martech releases: Feb 22

Martech

The company also launched prlinkr.com which creates PR SEO backlinks strategies. New features include Centralized Blog Post Generation for WordPress and SeoToaster powered websites, Review Responses Generation, AI Marketing Assistant, AI anti-spam call and web form filter, Social Media Content Generation. Seode AI’s Seode.ai

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Best Social PR Guides, Tips and Tools of 2010

Webbiquity

Social media marketing, online PR and SEO are three tactics that are all powerful on their own, but have far more impact when used in a coordinated, synergistic manner. Which online tools are most helpful for PR pros? What does the future hold for online / interactive / social PR? Interactive PR Guides, Tips and Tools.

PR 100
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9 Data-Driven Ways to Use Generative AI for Marketing

Zoominfo

While not issuing any blanket statements on AI as a tool, the company has said that use of automation tools to create content intended to game search rankings violates its spam policies. Market Intelligence Understanding competitors and alternative solutions in your industry is time-consuming.