Web 2.0, Secondary Orality, and the Gutenberg Parenthesis

Buzz Marketing for Technology

Home > Web 2.0, Web 2.0, Web 2.0 Only now with Web 2.0 batsontr@mit.edu Cite this Site Trent Batson , "Web 2.0, Sophos Upgrades Web Security Appliance. Most Malware Found on Trusted Web Pages, Report Says. Web 2.0.

BMJ blogs " Blog Archive " Richard Smith: Get with Web 2.0 or become yesterday's person

Buzz Marketing for Technology

Richard Smith: Get with Web 2.0 Web 2.0â??the t tell you much about Web 2.0â??despite The essence of Web 2.0 Most websites are firmly Web 1.0â??a Bmj.com has its Web 2.0 Web 2.0 RSS feeds, blogs, wikis, podcasts, social networking sites, mash up technology, etcâ??but but the only way to really understand Web 2.0, As an evangelist for Web 2.0 because the appearance of Web 2.0

Web 2.0 Expo – cool stuff seen on the floor of the show

Buzz Marketing for Technology

Here are a few companies in alphabetical order I thought had shown some real promise at the Web 2.0 Romi was also a speaker on Agency 2.0 They offer a launching pad for highly viral marketing campaigns that allow you to reach consumers where they live on the social web. So that means they integrate things like blogs, podcasts, wikis, forums into a “Hive” (one could say mashup here). Wi5Connect – Welcome to Social Learning 2.0

The Victorian School Libraries Learning with Web 2.0 Program. Re-imagine.

Buzz Marketing for Technology

The Victorian School Libraries Learning with Web 2.0 Congratulations to all of you who have chosen to participate in this program and who are on your way to developing an understanding of the Web 2.0 There, you will need to follow the steps to complete the week’s ‘thing’ Please be patient when activating each podcast. Week 1: About Learning 2.0 Week 8: Social bookmarking and Library 2.0. Read about the Library 2.0

Add For Immediate Release to your podcast queue

Biznology

A couple Sundays ago I met up with Joseph Thornley , Lynette Young , and Shel Holtz on video Skype to record episode 15 of Shel’s industry-trusted and industry-respected PR podcast, For Immediate Release , AKA the FIR Podcast. He specializes in Web 2.0

Best of 2007: Web 2.0 Sites

WebMarketCentral

A number of new social networking, social search, social bookmarking, and other Web 2.0-related websites and tools either got their start or got traction in 2007. Go2Web20.net Billed as "the complete Web 2.0 directory," this site has cataloged more than 2,000 Web 2.0

Tuula Lehtimäki & Jari Salo & Heidi Hiltula & Mikko Lankinen. Harnessing web 2.0 for business-to-business marketing - Literature review and an empirical perspective from Finland. ISBN:978-951-42-9120-3

delicious b2bmarketing

Web 2.0 By web 2.0 tools, we mean blogs and podcasts, social networks, communities, content aggregators and virtual worlds. Among the examined Finnish industrial firms the utilization of web 2.0 Overall, web 2.0

Sincere Marketing – a podcast with Romi Mahajan

Buzz Marketing for Technology

Listen to our podcast and advice on how to be more sincere in your marketing efforts. Link to Original Audio Source Signup for this Podcast Series About Romi Romi Mahajan, Chief Marketing Officer. We live in an age of skepticism about all forms of consumption.

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B2B Marketers: Re-purpose Content with a Purpose

B2B Marketing Traction

But how do you make time to create blog entries, videos, eBooks, whitepapers, podcasts, presentations and articles? Produce a podcast each month on the same topic as your most popular content. Marketing Implementation Social Media/Web 2.0 Tweet.

What’s next? Social Media and the Information Life Cycle

Biznology

Back in the days when “Web 2.0″ ″ was a hot buzzword, many people asked what “Web 3.0″ Internet Marketing Social Media Marketing Facebook Google Plus social media StumbleUpon Web 2.0Image via Wikipedia.

Web 2. Slowww - Low Adapatation by Corporations

Anything Goes Marketing

The discussions around web 2.0. From the article Business Crawls onto Web 2.0 , the path to large corporations adopting to Web 2.0. For example, podcasts require companies to buy into the idea of publishing regular interviews that can humanize a company.

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Content IS your Brand

Buzz Marketing for Technology

In Web 1.0 But in today's Web 2.0 I used to hate hearing in the Web 1.0 Everyone is into thought leadership, custom content, podcasts, videocasts, community – which I think is great.

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Microsites, Blogging and Business Blogshit

Anything Goes Marketing

Web 2.0 - Microsites on Crack In terms of web 2.0, This includes the use of blogs as well as other web 2.0 tools such as RSS, podcasts, video and more. Lets hope that as we further adapt to the new tools of web 2.0

Digital herds

Biznology

In his thought-provoking podcast Revisionist History , renowned author and speaker Malcolm Gladwell investigates what he calls “the overlooked and the misunderstood.” ” Along the way, we had stops at the dot-com, SOA, and Web 2.0

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How old-school data capture is poisoning marketing and what to do about it

Chris Koch

In our recent Web 2.0 survey, (all ITSMA clients can download this executive summary ), we found that “increased web traffic&# was the most frequently cited benefit of Web 2.0 Now that may be due in part to the fact that most B2B marketers have only recently begun using Web 2.0 Lead Generation Social Media Thought Leadership B2B marketing Epiphany Stage Passive Profiling social media strategy Web 2.0

I’m an influencer, pay me more!

Biznology

Back in January I had the honor of being a guest on Shel Holtz ‘s premier PR podcast, For Immediate Release. He specializes in Web 2.0

My Podcast with Paul Dunay

WebMarketCentral

Marketing guru, podcaster and blogger extraordinaire Paul Dunay has developed a reputation for interviewing smart, interesting people about their knowledge of web marketing, blogging and social media tools. I also talk about the results of my research on using Web 2.0

Social media and revenue: fast friends or oil and water

Wondering Out Loud

Why are we so intent on carving out a special little place in the sun — where results don’t matter — for the social web? I’m not talking about hitting people over the head with daily blog posts and podcasts. The first is a podcast about lot trace in food and beverage manufacturing. Like the podcast, it is product agnostic. Tags: Communications Public Relations Social Media B2B Mark Schaefer Strategy Web 2.0

The Ghost Blogging Debate Done Right

The Effective Marketer

I recently listened to the best arguments both in favor and in opposition of ghost blogging via a Six Pixels of Separation podcast, expertly conducted by Mitch Joel who discussed the issue with Mark W. Here’s the link to the podcast SPOS#214 , it’s worth listening to.

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B2B Lead Generation Blog: MarketingSherpa Demand Generation Summit 2007

B2B Lead Generation

FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading! Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0

B2B IT and Social Media 2: The Vendor Perspective

WebMarketCentral

According to recent white paper from Robert Lesser, publisher of LeadGenTools.com , and Paul Dunay of the Buzz Marketing for Technology blog , "B2B marketers are not just embracing Web 2.0 They're rolling Web 2.0 More than half of marketers embracing Web 2.0

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Social Media Now Top Information Source for B2B IT Buyers

WebMarketCentral

Following up on its first study on the value of Web 2.0 hours per week consuming user-generated content (such as blogs, podcasts, wikis, social networking sites and online forums) versus 3.1 tags: Web 2.0

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The 4 C's of Social Media

WebMarketCentral

Okay, that's a bit awkward in words, but makes more sense as a picture: The starting point is typically content —a blog post, video, podcast, article, photo, a resource such as an industry-specific glossary or calendar of events , or other means of expression. Tags: Web 2.0

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Best of 2007: News Articles on Social Media Marketing

WebMarketCentral

Social media (blogs, podcasts, forums) and social networking sites ( Digg , del.icio.us , StumbleUpon , Searchles , etc.) New Social Sites Cater to People of a Certain Age by The New York Times Noting that Web 2.0

Diving into Social Media Marketing? How a Social Media Consultant Can Help

WebMarketCentral

Content production—content in the form of blog posts, white papers, reports, video, presentations, podcasts and images is a major component of social media marketing. Tags: Web 2.0

PR 30

A Seismic Shift in Epistemology (EDUCAUSE Review) | EDUCAUSE CONNECT

Buzz Marketing for Technology

Comments on this article can be sent to the author at chris_dede@harvard.edu and/or can be posted to the web via the link at the bottom of this page. Web 2.0 The term Web 2.0 reflects a shift in leading-edge applications on the World Wide Web, a shift from the presentation of material by website providers to the active co-construction of resources by communities of contributors. Interactive media that facilitate these Web 2.0

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High Points on the Social Media Landscape

WebMarketCentral

7 Media Sharing Sites where you can upload, promote, search and share non-text media such as video, photos and podcasts. 8 Podcasts iTunes 94,360 889,156 -10.3% 6 Podcast Alley 27,962 79,007 +15.1% Tags: Web 2.0 In "The 4 C's of Social Media," I noted that coming up with a concise definition of social media , like defining "art," is challenging. Describing it through the four C's—content, context, connections and conversation—was one approach.

Social Media ROI vs. RONI

WebMarketCentral

Publishing this content in a blog, podcast, video or online slideshow and promoting it through Twitter, Facebook, LinkedIn, Digg and other tools enables you to show the world how smart and helpful your people are, rather than trying to convince them through paid (and often ignored) media. Tags: Web 2.0 Understandably, as businesses begin to invest more marketing/PR dollars into social media, there is great concern over the ROI of these activities.

Social Media Best Practices Start with Blogging

WebMarketCentral

There are several different tools and tactics included under the umbrella of "social media"—including podcasting, video, social bookmarking, wikis, forums, and social networking—but the ideal starting point is blogging.

Chris Abraham joins Frank Eliason and Shel Holtz on FIR

Biznology

Magic in the form of Shel Holtz , godfather of Digital PR and Social Media Communications, asking me to join him on his globally-popular communications podcast, For Immediate Release (FIR). He specializes in Web 2.0 Every once in a while magic happens.

B2B IT and Social Media 1: The Buyer Perspective

WebMarketCentral

Specifically, ITtoolbox wanted to determine how IT decision makers use social media tools (such as blogs, podcasts, discussion groups and wikis) to assist in purchasing decisions. White paper syndicator ITtoolbox recently completed a study of buying influences in B2B IT purchasing decisions.

Wiki 26

Social Media, Smocial Media

Wondering Out Loud

What we’re doing with these blogs and podcasts and videos and social media press releases is taking advantage of a lot of work that was done by those who created the miracle that is the Internet. CwhateverO and begin to pontificate on the beauty of Web 2.0 and the wonders that flow from it, you deserve to be met with glassy stares because they didn’t invite you in to talk about blogging and podcasting and Twitter and the next shiny object.

Best of 2007: Blog Posts on Social Media Marketing

WebMarketCentral

Get a Facebook Strategy by Buzz Marketing for Technology Blogger and podcaster Paul Dunay explains why and how you should develop a brand-building strategy for Facebook leveraging other popular social networking tools.

Chris Abraham joins Cindy Crescenzo and Steve Farnsworth on FIR with Shel Holtz

Biznology

Episode 64 of the #FIR podcast is up. Podcast: Play in new window, Download (Duration: 1:31:44 — 37.6MB), Embed. He specializes in Web 2.0 On #FIR Podcast 64, @chrisabraham, @creativecomms & @Steveology talk boycotts, fake news, VR, and voice tech: [link].

Directory of Social Networks for Learning Professionals

Buzz Marketing for Technology

Knowledge, Skills and Tools for the Learning 2.0 2.0 : Using new technology in art classrooms (Ning , Craig. 2.0 : for those interested in Web 2.0 College 2.0 : Online Learning and Web 2.0 College 2.0: (Facebook group, Eduardo Peirano ). EdLinks : A Social network for Learning 2.0 2.0 : Instructional Designers, developers, instructors and. application of Web 2.0 Web 2.0 use of Web 2.0

Do Agencies Get Social Media?

WebMarketCentral

Interpublic Group's Hill, Holliday, which made quite a few headlines a while back when it turned its Web site into a blog, isn't exactly transforming the medium as we know it with its posting prolific-ness. Smaller agencies, who do little if any TV ad work, are better positioned to take advantage of blogging, podcasting, interactive PR , social networking and other techniques of conversational marketing.

Social Media U: Take a Class in Social Media - ReadWriteWeb

Buzz Marketing for Technology

Web Apps. Web 2.0. To get a feel for what students are studying in Social Media U, you only need to do a web search because many of the students arent just learning how to, theyre blogging about it too. Lesson # 2 Know What Web 2.0 Web 2.0

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How Relevant Marketing Content Helps B2B Branding

Industrial Marketing Today

In the later stages, supplier Web sites and catalogs are the most important information sources. Use video testimonials and/or interview your customers and convert them into podcasts.

Using Blogs to Enhance Learning – Some Helpful Tips - OpenEducation.net

Buzz Marketing for Technology

At Openeducation.net, we have taken a definitive stance regarding the use of web 2.0 We think that teachers should be tempted to put web 2.0 In other words, unless the course being taught is a technology course, the web 2.0 Web 2.0

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Content Auditing and Mapping it to the Industrial Buy Cycle

Industrial Marketing Today

Content marketing does not mean churning out white papers, case studies, articles, blog posts, podcasts and webinars for the sake of putting out content. Read The Anatomy of a Great Web Persona by Brian Massey.