Oktopost

AUGUST 27, 2020

Her Twitter feed is also a great place to glean her favorite insights and tips from the MarketingProfs blog , with her own online events and musings mixed in as well. . You can follow Ann on Twitter | Instagram | LinkedIn | Blog . You can follow Jay on Twitter | Facebook | Instagram | Youtube | LinkedIn | Blog | . Seth Godin.

B2B 125

B2B Guerilla Marketing Social Media Linkedin 125

Onalytica B2B

DECEMBER 11, 2017

He is a faculty member of the graduate studies program at Rutgers University and is the author of six best-selling books: KNOWN , Social Media Explained , Return On Influence , Born to Blog , The Content Code , and The Tao of Twitter , the best-selling book on Twitter in the world. Too many companies all doing the same thing.

P2P 164

P2P Ad brokers Social Media Word of Mouth 164

ClickZ

FEBRUARY 1, 2022

Strong retention can also lead to what still stands tall as one of the most valuable marketing tools around, even in this digital age: word of mouth. If your customers are all new to you, you may lack these truly loyal investors who breed new customers through the supremely valuable buzz of word of mouth.

Acquisitions 124

Acquisitions Tips Word of Mouth Work Management 124

Optinmonster

DECEMBER 21, 2023

Find relevant podcasts in your niche and pitch yourself (or your founders) as a guest. In most cases, podcast hosts are always looking for new guests to invite to their show. Alternatively, you can also sponsor ads on relevant podcasts in your niche. Social media platforms like Facebook and Twitter have millions of daily users.

Campaigns 88

Campaigns Ad Building Planning Paid Search Agency 88

B2B Digital Marketer

JULY 20, 2023

She emphasizes the role of data in driving marketing programming changes and the significance of qualitative information such as referrals and word-of-mouth. Jack also highlights the importance of customer retention and expansion, and how WorkRamp fosters a sense of community through their VIP Slack and WorkRamp Learn events.

Communities 40

Communities Generation Word of Mouth Differentiation 40

Hubspot

OCTOBER 8, 2020

While it might seem like people use delayed media (like streaming services or podcasts) more often, real-time media hasn't come to a halt. They respond to messages on Twitter almost twice an hour every day. Real-time marketing is still a great way to get in front of and convert your audience. The reason?

Planning 101

Planning Paid Search Agency Word of Mouth Paid Social Agency 101

Valasys

JUNE 6, 2019

The referrals & positive word-of-mouth interactions are imperative to the success of B2B marketers. Positive word-of-mouth does wonders if it comes from people who are experts in the field where the solution to the problems of the prospects lies, in the form of products or services.

Paid Content 63

Paid Content B2B Marketing Work Management Account Based Marketing 63

Webbiquity

JUNE 11, 2019

I was full force, called everyone I could imagine, and built a nice little business that started to grow via word of mouth. You can connect with Tracy Fuller on LinkedIn and on Twitter @InnovativEvents and @EventHeroes. No one was safe from my little elevator speech, and it worked. Previous Posts in This Series.

Work Management 177

Work Management Marketing Management Word of Mouth Paid Search Agency 177

EveryoneSocial

FEBRUARY 16, 2021

Word of mouth continues to be a valued way for buyers to make decisions. They typically rose to fame through the internet and include prominent bloggers, vloggers, podcasters, and social sensations. B2C brands may want to work with influencers on Facebook and Twitter. Billion industry in 2021. Macro Influencers.

Social Media 102

Social Media Media Word of Mouth B2B Thought Leadership 102

ConvertKit

MAY 28, 2021

There are lots of ways you can encourage folks to drive word-of-mouth signups. Podcast sponsorships. If you know your audience religiously listens to a specific podcast, you might want to become a sponsor of it. Sixty-eight million Americans listen to podcasts weekly, so it’s a great medium to reach potential customers.

Paid Content 124

Paid Content eCommerce Email Marketing Tactics 124

Kevin Indig

AUGUST 7, 2023

Coming soon: SERP’s Up 50th episode special Listen in on August 8 as Mordy Oberstein and Crystal Carter reflect on the most popular episodes of their SEO podcast. People use many platforms at the same time: Google, Twitter, Threads, Email, etc. There are optional and mandatory channels.

Paid Content 94

Paid Content Advertisements Advertising Brand Identity 94

CoSchedule

JANUARY 27, 2023

For instance, if you have an apparel business, you’ll benefit from a visual-first social platform like Instagram rather than Twitter, as it’ll help you feature your products better. Additionally, the brand collaborated with affiliates to create content on social media and other marketing channels , which helped them grow by word of mouth.

Social Media 126

Social Media Social Marketing Examples Planning 126

Buffer

OCTOBER 21, 2019

In this post, we’ll run through some of the reasons why investing in engagement makes business sense, and we’ll touch on the specific tips and workflows to master engagement on Instagram, Facebook, and Twitter. But with social channels like Twitter, these interactions can be public — at least to start.

Social Media 75

Social Media Media Ideal Customer Profiles Paid Search Agency 75

EveryoneSocial

FEBRUARY 23, 2021

There are billions of people active on social media channels, whether that is LinkedIn, Facebook, Twitter, Instagram, Pinterest, etc. Paid advertising can be done via search engines (Google, Bing) or social media channels (Facebook, Twitter, LinkedIn). Podcasting. There is no question, podcasting has become a huge digital genre!

Paid Content 52

Paid Content Advertising Channels Paid Search Agency Budget Programs 52

Convince & Convert

MARCH 28, 2016

“David Ogilvy said that the most powerful advertising in the world is that word of mouth that comes from a friend.” Sam’s Twitter. “ How to Use Story and Humor to Rise Above Business Jargon ,” Business of Story Podcast with Kathy Klotz-Guest. Psychology understands that.” Bill Bernbach.

Word of Mouth 82

Word of Mouth Practices Business Storytelling 82

EveryoneSocial

JANUARY 7, 2020

Because generally, B2B products have a bigger purchase size and word of mouth is critical for brand awareness, driving marketing reach, and sales. Earned media (press, word-of-mouth, peer-to-peer referrals) drives 4x the brand lift as paid media. You can generally find them on Twitter or LinkedIn. Bazaar Voice ).

Peer-to-peer 67

Peer-to-peer Paid Search Agency B2B Marketing Word of Mouth 67

Rev

DECEMBER 8, 2017

Whether it be our friend who has one too many great tales or a podcast we find so fascinating, it’s a talent we become enraptured in. Are they regularly posting their materials to their Twitter or LinkedIn? According to a survey by Nielsen, 84% of respondents said they’d trust the word of someone they know over any brand.

Storytelling 60

Storytelling Word of Mouth Best Practices Ideal Customer Profiles 60

Hubspot

MARCH 29, 2018

Offer to Do Interviews on other Business’s Podcasts. Offer to Do Interviews on other Business’s Podcasts. Some of your audience might prefer listening to podcasts over reading articles. To reach those people, contact a few businesses with podcasts and pitch interview ideas. Check Out Yext. Answer Quora Questions.

Advertising Agencies 101

Advertising Agencies Advertisements Advertising Business 101

Optinmonster

FEBRUARY 11, 2024

Reward Social Shares With Discounts There are millions of social media users worldwide, and it makes sense to spread the word in the networks you belong to. This can help you get new business via social sharing and word-of-mouth promotion. But simply asking people to spread the word on social media doesn’t always cut it.

Paid Content 87

Paid Content Webinar Metrics Marketing Automation Services Marketing & Strategy 87

ConvertKit

SEPTEMBER 23, 2021

But for podcaster Jay Clouse , it’s all about getting the best of both. Jay Clouse launched “Creative Elements,” his newest podcast, in March 2020. Clouse isn’t new to podcasting—he launched his first podcast, Upside, with Eric Hornung in 2018—but he wanted to explore more around life as a creator. “I

Word of Mouth 116

Word of Mouth Newsletter Creativity Twitter 116

Biznology

JULY 2, 2013

If your company is large enough to have a burn rate, a marketing budget, and a staff — if you have quite a big nut to crack every month — you’ll need to not rely solely on word of mouth. Are they actually on Twitter — or maybe just monitoring Twitter? Are they on social media?

Social Media 80

Social Media Social Marketing Skype Media 80

Martech Advisor

JANUARY 24, 2020

The remaining modules focus individually on blogging, podcasting, and creating newsletters. Producing Podcasts - LinkedIn Learning. If starting a podcast is in your 2020 content marketing plan, check out this course. Producing Podcasts is taught by Danny Ozment who has produced over 20 podcasts.

Course 87

Course Top of Funnel Copywriting Content Marketing 87

Contently

DECEMBER 7, 2021

Mat Zucker is co-lead of the global marketing practice at Prophet, and has helped brands including Johnson & Johnson and CIT Group launch their first podcasts. Two million podcasts. The podcast shelf is that crowded, according to October 2021 data. Defining podcast success. ” Stories in podcast experimentation.

Paid Content 170

Paid Content Word of Mouth Advertising Agencies Paid Search Agency 170

Strategic-IC

APRIL 6, 2022

on LinkedIn, Twitter, TikTok, Facebook and everywhere else I share my content. Word of mouth. That means LinkedIn, Twitter, TikTok… wherever they spend their time, that’s where you need to be. You work hard, create great campaigns, put your message out there and then you can’t see its real impact. Of course I can.

Top of Funnel 62

Top of Funnel Peer-to-peer Account Based Marketing Paid Search Agency 62

Buffer

JULY 23, 2019

There are a lot of similarities to celebrity endorsements and to word-of-mouth marketing. We talked lots about influencer marketing in a podcast episode last fall — we’ll link to it in the show notes — so we’ll pull some tips from there plus add some new ideas about micro influencer specifically. Micro-influencer strategy tips.

Marketing Strategy 75

Marketing Strategy Marketing & Strategy Effectiveness Peer-to-peer 75

EveryoneSocial

FEBRUARY 8, 2021

It’s also why we created a podcast around engagement, as it’s important to everything your business does. Are you seeing more clicks from LinkedIn than Twitter or Facebook? Word of mouth marketing online is massive, and this shows you are building some brand awareness online. Social Media KPIs for Engagement.

Social Media 106

Social Media Media Top of Funnel Work Management 106

Marketing Insider Group

AUGUST 27, 2019

Before the digital age of content marketing, event planners had to rely on flyers, TV and radio commercials, and word of mouth to market their events. Make sure to follow your event hashtags on platforms like Twitter and join in the conversation wherever you can. Screenshot: [link].

Planning 100

Planning Content Marketing Generation Content 100

Valasys

FEBRUARY 28, 2020

This indexing of the popularity of the effectiveness of brands is solely based on insights derived from social media channels, engagement on blogs, news sites, Twitter, YouTube Channels, chat forums, etc. This is called positive Word-of-Mouth-Marketing, which is arguably one of the most inexpensive ways to attract more customers.

Loyalty 72

Loyalty Top of Funnel Ad Building Content Marketing 72

ConvertKit

NOVEMBER 20, 2020

I put the Instagram Strategy Guide in: my bio link on Instagram, my video descriptions on YouTube, in my About sections on Twitter and Facebook. Twitter: Tweet. Dave Pell links his email newsletter opt-in in his Twitter bio. Image via Dave Pell’s Twitter. Word of mouth is powerful! Be a guest on a podcast.

Opt-out 135

Opt-out Opt-in Landing Pages Work Management 135

ConvertKit

JANUARY 22, 2021

Haines purchased the domain, announced on Twitter that he’d launch within a month, and began his outline for the content. Nicholls posted it up on Indie Hackers and Twitter (with a following of only about 500) and did cold outreach to get guest appearances on a few podcasts. That sparked the idea: Mental Models for Marketing.

Lead Ranking 112

Lead Ranking Co-Registration Course Pricing 112

QuanticMind

OCTOBER 9, 2023

million on TikTok—with the likes of Pinterest, Snapchat, LinkedIn, Twitter, and Reddit all close behind. Indeed, word of mouth marketing drives $6 trillion in annual consumer spending, which equates to 13% of consumer sales. Social Media Today, in the US alone, there are approximately 178 million monthly users on Facebook, 133.5

Advertising Agencies 74

Advertising Agencies Planning Paid Search Agency SMS 74

Hubspot

JUNE 28, 2011

David Garland's Rise to the Top interview with Keith and Chemda of " Keith and The Girl " might as well be a follow-up to The Pros and Profits of Podcasting. Ranked as one of the top comedy podcasts online, the show has created over 1,400 episodes and receives millions of downloads. Podcasting is fun because the truth comes out.

Word of Mouth 28

Word of Mouth Ad Building Business Internet Marketing 28

Sprout Social

MAY 2, 2018

For decades, dentists relied almost exclusively on reputation and word of mouth marketing to help them build their practice. Whether it’s blogging, video marketing, paid social ads or even podcasts, you have to learn the specifics of social media marketing for dentists. Why Does Social Media Marketing Matter For Dentists?

Social Media 111

Social Media Paid Content Social Marketing Media 111

EveryoneSocial

FEBRUARY 10, 2020

It’s everything from creating videos, podcasts, guides and case studies, direct mailers, images and pictures — creating a vast army of multimedia options to extend your communications in multiple ways. . Employees all have social connections via LinkedIn, Facebook, Twitter, or wherever they may be active.

Paid Search Agency 69

Paid Search Agency Companies Planning Marketing & Strategy 69

Webbiquity

JULY 28, 2010

This isn’t a tactical, do-this-on-Facebook-and-then-that-on-Twitter type of roadmap either, but rather a sequence of exercises to explore, monitor, justify, plan and measure a social media program. He’s a ClickZ columnist, frequent speaker, and has served on advisory boards for ad:tech and the Word of Mouth Marketing Association.

Social Media 100

Social Media Social Marketing Planning Media 100

Convince & Convert

JULY 27, 2010

Whether it’s blog posts, video blogs, Powerpoint presentations, podcasts, haiku, or graffiti art, practice makes the production process easier. Those words are often used interchangeably, but they are not the same. While I was away, Convince & Convert featured 11 guest blog posts from friends, clients, and colleagues.

Paid Search Agency 117

Paid Search Agency Blogger Advertising Agencies PR 117

Hubspot

MARCH 12, 2014

I thought 2013 was the year of the selfie, but scanning my Twitter feed this past week confirmed that iPhone self portraits made a comeback this year at SXSW thanks to the Mashable House. Mark Schaefer Almost Broke My Twitter Feed. Word of Mouth Made a Comeback. Jonah’s session, ‘What Drives Word of Mouth?’

Word of Mouth 28

Word of Mouth Viral Marketing Conference Buzz 28