PODCAST: How to Use Tech Intelligence to Create An Effective ICP and Drive Impact for Your Business

HG Data

Our Executive VP of Strategy, Tim Royston-Webb, recently joined David Dulany on his Sales Development Podcast to highlight how companies can use tech intelligence to create more effective sales and marketing processes. Sales Development Podcast Now Available.

Solving Complex Problems with Big Data

HG Data

Our CEO, Elizabeth Cholawsky PhD, was recently featured on the MarTech Podcast, a podcast that shares the stories of word-class innovators and industry leaders that use marketing and technology to drive business growth and achieve career success. Listen to the MarTech Podcast Episode.

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B2B Startups Beating the Incumbent with Great Content Marketing

Outbrain

Launching a startup is no simple endeavor, and growing a business is oodles more challenging. Most startups are challenged by a limited budget, competition from larger, more established players and for those entering a new market – figuring out how to educate consumers and create demand.

What We’re Doing Wrong in Blockchain Marketing

What Works - What Doesn't

These allow individual investors to help fund startups, creating a more democratic alternative to initial public offerings of stock that are usually only open to insiders or big investors. Our job is to explain complex concepts in ways that clearly show how they help the reader, viewer, or listener (for those into video or podcasts.) One of the best pieces of advice I ever got was “ always explain what you’re talking about.

Grants and Resources for Minority Business Owners

ClearVoice

Paying outstanding debt to vendors. For example, for minority podcasters, many are overlooked for larger awards. To combat this concern, the Black Podcasting Awards (BPA) created a platform to celebrate great podcast content from minority podcasters. On June 15, the Black Podcasting Awards (BPA) invited black podcasters worldwide to apply for recognition in one to three of its 20 different categories for podcasting.

Top 21 Cybersecurity Experts You Need to Follow in 2020

Marketing Envy

British cybersecurity expert Graham Cluley has been blogging, writing, tweeting, and podcasting against cybercrime since the 1990s. Richard is the founder and chief research analyst at IT-Harvest, which supports over 1,600 IT security vendors.

Top 20 Cybersecurity Experts You Need to Follow in 2020

Marketing Envy

British cybersecurity expert Graham Cluley has been blogging, writing, tweeting, and podcasting against cybercrime since the 1990s. Richard is the founder and chief research analyst at IT-Harvest, which supports over 1,600 IT security vendors.

Industry Insider: Pivoting to Digital Channels

HG Data

This includes CRM and sales engagement vendors. Darryl Praill, CMO of VanillaSoft, is a high-tech marketing executive with over 25 years experience spanning startups, re-starts, consolidations, acquisitions, and divestments.

The Top Research Organizations for Your B2B Tech Product Strategy

Golden Spiral

podcasts, webinars, publications, and industry research materials. It analyzes data to identify key trends and issues, and works with vendor leadership to improve solutions. vendor performance data based on user feedback. As fintech continues to permeate the banking industry, these technology vendors need access to data and insights around how their solutions will impact financial institutions.

5 Bold Tactics to Earn More Clients: What Winning Freelancers Are Doing

ClearVoice

Many creatives love to work with startups, or at least in theory they do. Creatives who work with startups become jaded about this, and a lot burn out. But there may be a way to actually connect to a startup community wherein members have structure, funding, and a solid business plan. That way is to get into the trusted vendor network of a successful accelerator or incubator like TechStars.

Stack & Flow featuring LeanData’s Evan Liang

LeanData

And it’s why when he was asked on the “Stack & Flow” podcast about the capabilities of modern tech stacks, Liang said he would only give most businesses a “C” grade. The podcast focuses on how technology is solving problems faced by businesses today. There’s so much more opportunity to customize and integrate the multiple vendors in your stack.”. In fact, making sure that LeanData “plays well” with other technologies has been a major factor in the startup’s growth.

Stack & Flow Featuring LeanData’s Evan Liang

LeanData

And it’s why when he was asked on the “Stack & Flow” podcast about the capabilities of modern tech stacks, Liang said he would only give most businesses a “C” grade. The podcast focuses on how technology is solving problems faced by businesses today. There’s so much more opportunity to customize and integrate the multiple vendors in your stack.”. In fact, making sure that LeanData “plays well” with other technologies has been a major factor in the startup’s growth.

Stack & Flow Featuring LeanData’s Evan Liang

LeanData

And it’s why when he was asked on the “Stack & Flow” podcast about the capabilities of modern tech stacks, Liang said he would only give most businesses a “C” grade. The podcast focuses on how technology is solving problems faced by businesses today. There’s so much more opportunity to customize and integrate the multiple vendors in your stack.”. In fact, making sure that LeanData “plays well” with other technologies has been a major factor in the startup’s growth.

Stack & Flow Featuring LeanData’s Evan Liang

LeanData

And it’s why when he was asked on the “Stack & Flow” podcast about the capabilities of modern tech stacks, Liang said he would only give most businesses a “C” grade. The podcast focuses on how technology is solving problems faced by businesses today. There’s so much more opportunity to customize and integrate the multiple vendors in your stack.”. In fact, making sure that LeanData “plays well” with other technologies has been a major factor in the startup’s growth.

An Act-On Conversation: Jay McBain and Atri Chatterjee Discuss Best Practices in Channel Marketing Communications (35 Types of Media Required)

Marketing Action

Editor’s Note: Jay McBain is Chief Marketing Officer for ChannelEyes , a young company that’s reinventing the way vendors communicate, educate, and engage with their value- added resellers and channels. You can listen to the podcast of the Conversation on the podcast player below, or download it on iTunes. ATRI : In our first podcast with Jay, he covered the definition of channel marketing, which we also know as indirect marketing or partner marketing.

The Ultimate List of Marketing Conferences Through 2019

ClearVoice

Great for: B2B marketers, content marketers at all levels, and content marketing vendors. Great for: SEOs, webmasters, podcasters, bloggers, content marketers, and social media marketers. Consider this scenario: You are super stoked to attend an upcoming marketing conference.

The Top #Nifty50 Women in Technology on Twitter for 2012

Webbiquity

This year, we’re pleased to honor 50 women (below) and 50 men (in an upcoming post on the Blue Focus Marketing Blog ) who are among the top social media connectors and engagers in the technology world, representing technology vendors as well as related venture capital (VC), advisory and analyst firms. Her varied background includes corporate roles (B2B and B2C), agencies, non-profits and startups. A year ago, the #Nifty50 honored 50 remarkable men and women on Twitter.

Buyer’s Guide to the Best Content Marketing Books of 2018

Content Marketing Institute

Author Joey Coleman has built his international career helping clients reduce customer loss, which undermines most businesses ranging from startups to major brands like Deloitte, Hyatt Hotels, Zappos, and NASA. For the last four years, on his podcast Jay has been interviewing entrepreneurs who prospered greatly by following their intuition instead of relying on group-think. If you listen to Jay’s podcasts , Break the Wheel offers an extra level of understanding.

Sales Pipeline Radio, Episode 156: Q&A with Derek Slayton @DerekSlayton

Heinz Marketing

Listen in or read the transcript below for the Sales Pipeline Radio Podcast: Paul: Welcome back for another episode of Sales Pipeline. If you listen to the podcast, thanks for subscribing. You and I got to know each other from your time at NetProspex, and you joined a startup, which was acquired by a large company Dun and Bradstreet, and now you’re back in startup land. This is now my sixth startup company. By Matt Heinz, President of Heinz Marketing.

42 Digital Marketing Trends You Can’t Ignore in 2020

Single Grain

We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. Rip the audio alone and use it as a podcast episode.

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Case Study: How a Media Company Grew 400% and Used SEO to Get Acquired

Moz

Bonus: You can also watch the interview I had with Dan Shure on the Evolving SEO Podcast , where I breakdown this strategy in great detail. Imagine you are the new head of marketing for a well-known startup brand. Sales Hacker Podcast — 76 percent of respondents said they would listen to the Sales Hacker Podcast (if it existed), so we had to launch it! This is common among startups that are just looking to get content out.

22 Digital Marketing Trends You Can No Longer Ignore in 2019 & Beyond

Single Grain

class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. 65% of executives visit the marketer’s website and 39% call a vendor after viewing a video. Rip the audio alone and use it as a podcast episode. NOW UPDATED!

Sales Pipeline Radio, Episode 129: Q&A with Marilyn Cox @MarilyECox

Heinz Marketing

Late in 2015 we started a podcast called Sales Pipeline Radio , which runs live every Thursday at 11:30 a.m. If you’re listening on the podcast, thank you for subscribing. You can always find our future episodes of Sales Pipeline Radio on the iTunes Store, on Google Play, and everywhere that fine podcasts are found. Paul: Now, Matt, I have to tell you that I may not make that into the podcast, because I’m a loyal U of M alumni, from the University of Michigan.

Sales Pipeline Radio, Episode 161: Q & A with Chris Finneral @ChrisFinneral

Heinz Marketing

I actually was reading a quote recently that was saying especially for startups, people always overestimate how hard it is to build the product and underestimate actually how much effort it is to acquire customers. For everyone who’s subscribing to us on the podcast feed, thanks so much for joining us. I actually was reading a quote recently that was saying especially for startups, people always underestimate … Oh, sorry.

Good-bye 2017, Hello 2018 - A Year in Review

Leadfeeder

Top 10 blog posts by views: 18 ways to generate more B2B sales leads The 15 best sales podcasts in 2017 for startups and salespeople How do you sell SaaS software to enterprise businesses? To our customers that continue to validate and shape the product, to our vendors that work on our behalf to drive brand initiatives forward, and to our partners that believe in what sales and marketing technology can do to power the growth of their clients business, we thank you.

Good-bye 2017, Hello 2018 - A Year in Review

Leadfeeder

Top 10 blog posts by views: 18 ways to generate more B2B sales leads The 15 best sales podcasts in 2017 for startups and salespeople How do you sell SaaS software to enterprise businesses? To our customers that continue to validate and shape the product, to our vendors that work on our behalf to drive brand initiatives forward, and to our partners that believe in what sales and marketing technology can do to power the growth of their clients business, we thank you.

15+ Helpful YouTube Channels for HR and Recruiting Professionals

Zoominfo

According to Betts Recruiting, they partner with the fastest growing and most innovative Tech startups in the US and Europe. TechnologyAdvice also helps vendors connect with their ideal audience and grow their customer base.

Google+ on its Third Birthday

Biznology

Sort of like, if you tell a prospective employee or vendor that you’d be happy to hire or do business with them if they’ll marry your unmarriageable son or daughter. Most people have nothing to do with entrepreneurship, startups, small business, affiliate marketing, brand promotion, selling, sales, or online reputation. I have been covering Google Plus since its inception three years ago. In that time, I have been a fan, a proponent, a critic, a skeptic, and conspiracy theorist.

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Is Netflix a SaaS? 25 Examples of SaaS Companies that Are Rocking It

Single Grain

Hence, most of the startups launching nowadays are adopting a SaaS model. It has been ranked as the most valuable startup in the world with a valuation of $10 billion. History: While building Glitch, a web-based multiplayer game that went to startup heaven in 2012, founder Stewart Butterfield and his team had developed an internal communication system that was built on the concept of channels so numerous people could chat with each other directly.

The B2B Online Marketing Playbook: A CEO’S Guide to Risks and Rewards

Marketing Action

Whether you’re heading up a large organization or a small startup, as the leader, you have a lot of different responsibilities – and a huge number of decisions to make. That’s a lot of companies, and it adds up to a lot of white papers, blogs, infographics, eBooks, podcasts, videos, and many more kinds of content assets. 90% of B2B buyers say that vendors need to provide mobile-friendly access to content. It’s lonely at the top.

Sales Pipeline Radio, Episode 107: Q&A with Manny Medina @medinism

Heinz Marketing

For those of you that are joining us from the podcast, thank you for subscribing. and we’re going to be talking about sales and technology and moving from big companies to startups and a lot of great stuff. What drove you to this problem to solve with a startup as your first foray out of sort of enterprise technology? We see technology go sideways when they bring us in or they bring whatever vendor in and without knowing what they want to accomplish with it.

The Organic Inbound Marketing Playbook for B2B

OutboundView

Perhaps they are an integral leader in a Fortune 1000 or high-growth startup. For example, you can turn a webinar with a client into a video interview on YouTube , a podcast episode , and an article that can be shared in various formats across social media. Rather than churning out a bunch of unique, disjointed pieces of content, you can turn one epic piece of content into a multi-purpose series of articles, videos, and podcasts.

Complete Guide to B2B Marketing

Directive Agency

Podcasts. Mediums: Podcasts, Books. Mediums: eBooks, Podcasts, Blogs. Mediums: Video, Blog, Podcasts. Podcasts. Submit Site to Startup Directories. Sites that compare vendors (Capterra, clutch, software advice, getAPP, G2Crowd, etc.).

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The Top #Nifty50 Women in Technology on Twitter for 2012

Webbiquity SMM

This year, we’re pleased to honor 50 women (below) and 50 men (in an upcoming post on the Blue Focus Marketing Blog ) who are among the top social media connectors and engagers in the technology world, representing technology vendors as well as related venture capital (VC), advisory and analyst firms. Her varied background includes corporate roles (B2B and B2C), agencies, non-profits and startups. A year ago, the #Nifty50 honored 50 remarkable men and women on Twitter.

Sales Pipeline Radio, Episode 111: Q&A with Jim Ninivaggi @JNinivaggi

Heinz Marketing

If you’re joining us from the podcast, thank you very much for subscribing. I remember it was maybe four, maybe five years ago working with one of the early, kind of early doctor vendors in the marketplace, and they were saying that their primary target for sales enablement software was actually the product marketing organization. She runs sales for a startup called BitTitan here in Seattle. By Matt Heinz, President of Heinz Marketing.

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Sales Pipeline Radio, Episode 112: Q&A with Raviv Turner, CEO at CaliberMind @ravivturner

Heinz Marketing

I appreciate that very much for those of you joining us on the podcast from the iTunes store, the Google Play, thank you for listening. And by having a strong data foundation, were you can see historic data from your CRM, you can see your engagement data from your marketing automation, you might even be able to see some intent signals from some of the intent vendors and see targeting counts outside your database. By Matt Heinz, President of Heinz Marketing.

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Sales Pipeline Radio, Episode 101: Q&A with Ryan Bonnici

Heinz Marketing

For those of you that are subscribed on the podcast, thank you for listening to another episode. Then on the other side of the marketplace, we’ve got vendors that we work with to help them find the best users and leads for their software as well. It’s more enterprise focused from Salesforce and Exec Target and Microsoft on the vendor side of the house. By Matt Heinz, President of Heinz Marketing.

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