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Podcast Marketing Statistics for Businesses

Spiralytics

Of course, every emerging technology is a new growth opportunity for marketers, regardless of the format or accessibility, but the channel that reigns supreme in the age of convenience has to be podcasts. Here are a few podcast statistics that cover the specifics of this marketing format.

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The B2B Startup Guide to SaaS Marketing

Marketing Insider Group

SaaS startups face several challenges when marketing their services to prospects. Secondly, there’s the humongous mountain of roadblocks that any startup faces. Learn how your tech startup can swim with the SaaS sharks and emerge victorious with this guide. Not a good way to make a first impression for a startup.

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How to Create a Marketing Strategy That’s Customer-Centric and Business Savvy with Formula.Monks’ Patrick Ward

Content Standard

A Content Disrupted podcast with guest Patrick Ward, Vice President of Marketing at Formula.Monks. Access this and more Content Disrupted episodes on Apple Podcasts , Spotify , or Google Podcasts. There is a huge fight for talent, and you’re going to have to convince the A players to spend time with your business.

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Elevate B2B Marketing News Weekly Roundup: B2B Priorities Study, Brand Authenticity Data, & GenAI in B2B

Top Rank Marketing

adults expect to increase the amount of time they spend listening to podcasts during the next 6 to 12 months, survey shows. MediaPost New Report Looks at Key App Usage Trends, Including the Rise of AI, TikTok and More Microsoft’s Bing search engine has had a 1,500% increase in app downloads year-over-year, report shows. 21% of U.S.

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Elevate B2B Marketing News Weekly Roundup: B2B Ecosystem Marketing, Growing Ad Markets, & LinkedIn Learning Expands

Top Rank Marketing

percent rise in year-over-year advertising spending during November 2023, the U.S. and Canada noted that a supply chain management system was their most important technology solution, according to recently-released survey findings. SCMR Ad Market Expands For 8th Consecutive Month In November With a 1.2

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Intro to the MKT1 Method: A crash course in B2B startup marketing

MKT1

Offer: Mention MKT1 for 15% off, for MKT1 subscribers who close by January 31, 2024 Subscribe now MKT1 Method explainer video Intro to the MKT1 Method - Watch Video In this video , I break down the 5 principles for building a more effective and impactful B2B startup marketing function. Startups usually over-index on either fuel and engine.

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Content Marketing in 2023: 35 Stats You Should Know

ClearVoice

These include account-based marketing, artificial intelligence, local SEO, persona marketing, podcast marketing, social media, and video marketing. Startups Magazine ) 82% of organizations that use personas have an improved value proposition. population has listened to a podcast in the past week. G2 ) As of January 2023, 4.76